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Publications

Publications

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  • All HBS Web  (1,286)
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    • News  (227)
    • Research  (985)
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Show Results For

  • All HBS Web  (1,286)
    • People  (2)
    • News  (227)
    • Research  (985)
    • Events  (4)
    • Multimedia  (2)
  • Faculty Publications  (633)
← Page 39 of 1,286 Results →
  • 01 Feb 2000
  • News

Financial Services 24/7

to continue their traditional services while marketing the use of their new technology. Many of today's consumers are concerned with the privacy and security of conducting business online. These fears are assumed to be temporary as... View Details
Keywords: Susan Young
  • 01 Feb 2001
  • News

Classic Lines

attracting some fifteen million viewers weekly. Enter Dekkers Davidson (MBA '82), CEO of Antiques America, an online company (antiquesamerica.com) that brings together buyers and sellers in this $25 billion market and wants to be the... View Details
Keywords: antiques; Information
  • Article

Moving from Engagement to a Real Marriage of Brand and Customer

By: Jeffrey F. Rayport
Keywords: Technology; Digital Services; Strategy; Internet and the Web; Marketing
Citation
Read Now
Related
Rayport, Jeffrey F. "Moving from Engagement to a Real Marriage of Brand and Customer." True (FleishmanHillard) (June 15, 2014).
  • Article

Why the Wall Street Journal Online Will (Eventually) Go Free

By: Jeffrey F. Rayport
Keywords: Technology; Digital; Services; Strategy; Internet and the Web; Marketing
Citation
Register to Read
Related
Rayport, Jeffrey F. "Why the Wall Street Journal Online Will (Eventually) Go Free." Harvard Business Review Blogs (February 11, 2008).
  • Article

Cloud Computing is No Pipe Dream

By: Jeffrey F. Rayport
Keywords: Technology; Digital; Services; Strategy; Internet and the Web; Marketing
Citation
Read Now
Related
Rayport, Jeffrey F. "Cloud Computing is No Pipe Dream." Bloomberg Businessweek Online (December 9, 2008).
  • Article

Why Online Ads Are Weathering the Recession

By: Jeffrey F. Rayport
Keywords: Technology; Digital; Services; Strategy; Internet and the Web; Marketing
Citation
Read Now
Related
Rayport, Jeffrey F. "Why Online Ads Are Weathering the Recession." Bloomberg Businessweek Online (December 24, 2008).
  • Article

How Social Networks Are Changing Everything

By: Jeffrey F. Rayport
Keywords: Technology; Digital Services; Strategy; Internet and the Web; Marketing
Citation
Read Now
Related
Rayport, Jeffrey F. "How Social Networks Are Changing Everything." Bloomberg Businessweek (May 6, 2009).
  • February 13, 2011
  • Article

Google's Search Gold Mine Could Tap Out

By: Jeffrey F. Rayport
Keywords: Technology; Digital; Services; Strategy; Internet and the Web; Marketing
Citation
Read Now
Related
Rayport, Jeffrey F. "Google's Search Gold Mine Could Tap Out." Bloomberg Businessweek Online (February 13, 2011).
  • May 2011
  • Conference Presentation

Viral Videos: The Dynamics of Online Video Advertising Campaigns

By: Anita Elberse
Keywords: Internet and the Web; Advertising
Citation
Related
Elberse, Anita. "Viral Videos: The Dynamics of Online Video Advertising Campaigns." Paper presented at the Media, Technology and Society Seminar Series, Northwestern University, Evanston, IL, May 2011.
  • Article

Understanding Demand-Side Innovation

By: Jeffrey F. Rayport
Keywords: Marketing, Technology, Digital, Services, And Strategy; Strategy; Internet and the Web; Marketing
Citation
Related
Rayport, Jeffrey F. "Understanding Demand-Side Innovation." Nikkei BizTech, nos. 180-185 (Summer 2005).
  • Article

It's Down to Two: Microsoft and Google

By: Jeffrey F. Rayport
Keywords: Marketing, Technology, Digital, Services, And Strategy; Strategy; Internet and the Web; Marketing
Citation
Read Now
Related
Rayport, Jeffrey F. "It's Down to Two: Microsoft and Google." Bloomberg Businessweek Online (February 4, 2008).
  • Article

Why Ballmer Bailed on Yahoo

By: Jeffrey F. Rayport
Keywords: Marketing, Technology, Digital, Services, And Strategy; Strategy; Internet and the Web; Marketing
Citation
Read Now
Related
Rayport, Jeffrey F. "Why Ballmer Bailed on Yahoo." Bloomberg Businessweek Online (May 10, 2008).
  • Article

Cable TV vs. Cable Broadband

By: Jeffrey F. Rayport
Keywords: Technology; Digital; Services; Strategy; Internet and the Web; Marketing
Citation
Read Now
Related
Rayport, Jeffrey F. "Cable TV vs. Cable Broadband." Bloomberg Businessweek Online (June 3, 2009).
  • November 30, 2010
  • Article

Seven Social Transformations Unleashed by Mobile Devices

By: Jeffrey F. Rayport
Keywords: Technology; Digital Services; Strategy; Internet and the Web; Marketing
Citation
Read Now
Related
Rayport, Jeffrey F. "Seven Social Transformations Unleashed by Mobile Devices." MIT Technology Review (website) (November 30, 2010). (Lead Article for November 2010: Technology Review’s month of articles focused on business impacts of mobile computing and mobile social networking.)
  • Article

The Miracle of Memphis

By: Jeffrey F. Rayport
Keywords: Technology; Digital; Services; Strategy; Internet and the Web; Marketing
Citation
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Related
Rayport, Jeffrey F. "The Miracle of Memphis." MIT Technology Review (website) (December 20, 2010).
  • Web

Charitable Remainder Trust - Alumni

your payments rise or fall based on the trust’s market performance. At the end of the trust term, HBS receives the remainder and will use it for the purpose(s) you specified. You can name non-Harvard charities—or even your family... View Details
  • 01 Apr 2001
  • News

Beyond the Rim: New Paths to Success in Asia

infrastructure in the world. What are the implications for their ability to leapfrog content and technical developments in this sector in the United States? Internet development in China. Online marketing... View Details
Keywords: Alejandro Reyes and Deborah Blagg; David Lane; Educational Services
  • 02 Apr 2015
  • Research & Ideas

Digital Initiative Summit: Big Messages, Small Screens, Many Choices

In the land of the digitally connected, the mobile device is king. The majority of digital media consumption happens on mobile devices, with smartphone and tablet activity making up 60 percent of digital screen time in the United States, according to a recent report... View Details
Keywords: by Carmen Nobel; Advertising
  • June 2018
  • Case

The Grommet in 2018

By: Lynda M. Applegate, Karen Gordon Mills and Lena Goldberg
The Grommet, an online product launch platform, was at the brink of scaling its business. The Grommet's daily launch and sale of innovative consumer products, using personal videos created by product makers, had led to its initial success. In 2014, the company launched... View Details
Keywords: Retail; Value Capture; Internet and the Web; Entrepreneurship; Product Launch; Value; Retail Industry
Citation
Educators
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Related
Applegate, Lynda M., Karen Gordon Mills, and Lena Goldberg. "The Grommet in 2018." Harvard Business School Case 818-132, June 2018.
  • 01 Jun 2008
  • News

New Face at Facebook

“It was the shot heard ’round Silicon Valley: Internet upstart Facebook, Inc. raided search giant Google, Inc. for a No. 2 executive it hoped would turn the social-networking Web site into a major moneymaker,” declared the Los Angeles... View Details
Keywords: News, Library, Internet, and Other Services; Information
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