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Show Results For
- All HBS Web
(1,165)
- People (3)
- News (281)
- Research (713)
- Multimedia (14)
- Faculty Publications (364)
- 25 Aug 2017
- Blog Post
HBS Interns: Summer Takeovers
in technology at the Sephora Innovation Lab. Jenn researched the impacts of artificial intelligence on the retail industry and participated in idea hackathons to brainstorm creative new ways for the brand to innovate. Adam Behrens,... View Details
Keywords: All Industries
- Web
A Marketing Revolution - The Art of American Advertising
Clubs Faculty & Research Business & Environment Business History Christensen Center for Teaching & Learning Entrepreneurship Faculty & Research Global Healthcare HBS Working Knowledge Institute for Strategy & Competitiveness Leadership... View Details
- 01 Sep 2009
- News
Make the Most of HBS Alumni Resources
’95), board committees focused on four areas of interest to both alumni and the School: Brand Perception — offered the alumni perspective on the branding strategy being developed by Brian Kenny, the School’s... View Details
- 23 Feb 2021
- Research & Ideas
COVID-19 Shines New Light on Working Conditions in Supply Chains
you hope to achieve? Toffel: The microsite is meant to be a resource to managers working on global supply chains, including the brands who are sourcing products, auditors who are assessing factory working... View Details
- 17 Jul 2020
- News
Support System
midwife who turned to shea butter to help treat women and infants in her practice. Her mother, Eugenia, built shea-butter cooperatives and strengthened existing organizations; became president of the Global Shea Alliance; sat on the... View Details
Keywords: Maureen Harmon
- 25 Feb 2020
- News
Beyond the Plastisphere
Above: illustration by Brian Stauffer In 2008, Sarah Kauss (MBA 2003) attended a presentation on climate change and the global water crisis at her five-year HBS reunion. Harvard Professor Daniel Schrag, who directs the University’s Center... View Details
- 13 Sep 2017
- Blog Post
Why We Recruit: Gorton's Seafoods
across the United States and Canada. We are constantly engaged with consumers who want food that is delicious and healthy, and we continue to innovate in order to provide products that satisfy these needs. The Gorton's brand offers a... View Details
Keywords: Consumer Products / Retail
- Fast Answer
Sustainability in CPG and Retail
across the global food system. Read IFC Sustainability news. The Sustainability Consortium (TSC) This global non-profit organization focuses on transforming consumer goods supply chains... View Details
- 24 Apr 2014
- News
Providing education and opportunities to children in Pakistan
Seema Aziz (OPM 39, 2010), cofounder of Bareeze, a global luxury textile and clothing brand based in Pakistan, started the CARE Foundation to provide education and opportunities for children in rural... View Details
- 21 Jan 2009
- First Look
First Look: January 21, 2009
20,000 MW of wind energy, representing a $37 billion investment in 2007. Besides high prices, wind energy represented a solution for consumers seeking an energy source that would not add to the problems associated with global climate... View Details
Keywords: Martha Lagace
- 16 May 2016
- HBS Case
Food Safety Economics: The Cost of a Sick Customer
an effort to differentiate by being more locally sourced and thereby fresher, as perceived by consumers, Chipotle was perhaps putting its brand at greater reputational risk.” Companies are increasingly outsourcing their food inspection... View Details
- Profile
Gary Shi
In his third year at Fudan University, Gary Shi thought he would “like to have more interactions around global topics,” so he decided to take the lead. With a group of Harvard students, he co-organized the Harvard Project for Asian and... View Details
- 01 Sep 2014
- News
HBS Faculty Explore Ideas Around the World
responsibility shared by so many business leaders in countries with great income disparities. Learn more at www.hbs.edu/businesshistory/emerging-markets Global Case Writing Shaped by Faculty Interests Assistant Professor Doug Chung’s... View Details
Keywords: faculty research
- 23 May 2017
- First Look
First Look at New Ideas and Research: May 23, 2017
brand “made in China” with global ambitions. Purchase this case: https://cb.hbsp.harvard.edu/cbmp/product/517032-PDF-ENG Harvard Business School Case 617-033 Aston Martin: A Second Century of Performance and... View Details
Keywords: Carmen Nobel
- 18 Mar 2009
- Research & Ideas
Marketing After the Recession
closely to your customers and revise your market segmentation assumptions. Assess your target customers' trust in your brand. Clearly, trust in financial services brands has taken a beating. Many well-known View Details
- Web
Scrapbooks & Collectibles- The Art of American Advertising
Clubs Faculty & Research Business & Environment Business History Christensen Center for Teaching & Learning Entrepreneurship Faculty & Research Global Healthcare HBS Working Knowledge Institute for Strategy & Competitiveness Leadership... View Details
- 01 Oct 2002
- News
The World According to MTV
TV brand, with 38 channels reaching more than one billion viewers in 164 countries, earning it “membership in that tiny elite of such globally transcendent brands as Coke and Levi's.” Eighty percent of MTV's... View Details
- 01 Dec 2008
- News
Alumni Books
support a coherent business strategy. The successful execution of this strategy has made KFC China the industry leader in growth, profitability, market share, and brand recognition in the world’s fastest-growing economy. Megacommunities:... View Details
- 01 Mar 2015
- News
Providing an Environment for Ideas to Grow
that I have.” Neeley’s research focuses on the challenges organizations face when coordinating operations across linguistic and national boundaries. As a doctoral student at Stanford, she participated in a large-scale global teams study... View Details