Filter Results:
(1,683)
Show Results For
- All HBS Web
(1,683)
- People (6)
- News (439)
- Research (1,043)
- Events (4)
- Multimedia (6)
- Faculty Publications (329)
Show Results For
- All HBS Web
(1,683)
- People (6)
- News (439)
- Research (1,043)
- Events (4)
- Multimedia (6)
- Faculty Publications (329)
- 10 Sep 2012
- HBS Case
HBS Cases: Branding Yoga
potential. "He's very good at marketing the business, but especially on the branding side, he understood the importance of the Bikram brand," he says. "It wasn't about yoga, it was about Bikram yoga, and he had to establish... View Details
- 23 Jan 2013
- Research & Ideas
Three-Dimensional Strategy: Winning the Multisided Platform
third party. By contrast, a grocery store also creates a space for consumers and multiple brands to meet—but the store controls the transaction, serving as a reseller. Done right, the MSP model has proven extremely lucrative, throwing off... View Details
Keywords: by Julia Hanna
- 26 Nov 2001
- Op-Ed
Why Corporate Budgeting Needs To Be Fixed
Corporate budgeting is a joke, and everyone knows it. It consumes a huge amount of executives' time, forcing them into endless rounds of dull meetings and tense negotiations. It encourages managers to lie and cheat, lowballing targets and... View Details
Keywords: by Michael C. Jensen
- 01 Mar 2023
- News
Step Change
population is approaching 110 million, the highest in the MENA region, with about half of its citizens between the ages of 15 and 45 and the range of mobile-phone penetration well over 90 percent. The market to meet a host of consumer... View Details
- 01 Mar 2014
- News
Generation Next
and teaches a course on strategy to mid- and senior-level managers at Godrej. Nisa has helped relaunch a number of consumer products at Godrej, including "aspirational" goods like hair dyes. Photo courtesy... View Details
- 21 Apr 2015
- First Look
First Look: April 21
https://hbr.org/2015/03/starbucks-race-together-campaign-and-the-upside-of-ceo-activism April 2015 Strong Brands, Strong Relationships Framing the Game: How Brands' Relationships with Their Competitors Affect Consumer Preference By:... View Details
Keywords: Carmen Nobel & Sean Silverthorne
- 13 May 2019
- Blog Post
The Many Facets of Becoming a Mother at HBS
of the biggest challenge at HBS broadly: what do you focus your time on? There are so many options – classes, fun, networking, entrepreneurship, job searches, family, etc. – and it’s impossible to be good at more than a couple of those. ... View Details
- 01 Aug 1998
- News
High Honors
a wide assortment of consumer durables. Two years later, Barford took Beatty into the big time, buying up a larger competitor, General Steel Wares, Inc. (GSW). As head of the new concern, Barford reorganized GSW and developed it into the... View Details
- 30 Jan 2020
- Research & Ideas
The Upside of Highlighting a Product's Downsides
having a better experience, which is good for the customer,” Buell says. “But obviously, that's also really, really important for the organization.” Buell and Choi detailed their findings in the working paper Improving Customer... View Details
Keywords: by Danielle Kost
- Web
HBS - Financials | Supplemental Financial Information
fiscal 2021, comprising 16 percent of the School's operating budget. Although HBS characterizes costs charged to HBP, HBS Online, and Executive Education as operating expenses, in a profit-seeking enterprise they would in large part be considered cost of View Details
- 01 Jun 2024
- News
Alumni and Faculty Books
Edited by Margie Kelley Alumni Books Debunking Teenagers: 200 Research-Based Parenting Strategies to Help Your Adolescent Successfully Navigate the “Tempteen” Years By Daphne Adler (MBA 2004) Independently Published Why are teenagers constantly tempted to behave... View Details
- 04 Nov 2015
- What Do You Think?
Why Does Gender Diversity Improve Financial Performance?
answer is obvious. "Women executives have to be at least twice as good as their male counterparts to get to that level.” And Hugh Quick asked the possibly rhetorical question, “Could it be that some women are View Details
Keywords: by James Heskett
- 22 Feb 2022
- News
Breaking News
the profession. Journalists are asking, Whom do we serve? How do we know what people think is important? Any good reader-revenue strategy has to be built around a real understanding of the audience and what motivates people to View Details
- Web
the Art of American Advertising - Advertising Products
single-sided sheets), simple business cards, or small newspaper notices. The growing volume of mass-produced and mass-distributed goods after the Civil War, however, led to the creation of diverse forms of advertising media. Advertising... View Details
- 23 May 2012
- Research & Ideas
Five Ways to Make Your Company More Innovative
and the DNA of innovators. What they have to say might surprise you. Clayton Christensen Can people learn to be more innovative? I don't want to overstate the case. I think about 40 percent of people just are not going to be good at... View Details
- 11 Mar 2021
- News
Leading with Heart
me on the shoulder and he says, "Are you feeling nervous?" I said, "Yeah." He said, "Don't worry. They're in a good mood because the Blues won last night." So I had no idea who the Blues were, but it stuck in my head. So I went to the... View Details
- 28 May 2020
- Research & Ideas
Coronavirus Could Create a 'Bankruptcy Pandemic'
Forgiving Student Loan Debt Leads to Better Jobs, Stronger Consumers On balance, is Chapter 11 bankruptcy protection good for the American economy? Share your insights below. View Details
- 31 Jul 2019
- Research & Ideas
Distressed Employees? Try Resilience Training
depression and anxiety can be reduced by coaching employees to increase their resilience, the ability to maintain good mental health despite psychological or physical setbacks. In fact, one study found that over a two-month period, a... View Details
- 08 Sep 2008
- HBS Case
The Value of Environmental Activists
There are many methods, most financial, to measure the success of companies in meeting goals. But the question becomes a lot harder at Harvard Business School when MBAs are challenged to measure the efforts of environmental organizations like Greenpeace and the World... View Details
- Web
Frequently Asked Questions | HBS Online
interest to complete these questions thoroughly since some of them are good indicators of the types of questions to expect on module quizzes or the final exam. Can my CORe final grade be converted into an A-F scale? HBS Online provides... View Details