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Show Results For
- All HBS Web
(3,781)
- People (15)
- News (855)
- Research (2,080)
- Events (7)
- Multimedia (62)
- Faculty Publications (1,471)
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- 26 May 2022
- News
Northern California Club Honors Noom; LGBTQ Alumni Share HBS Stories
significant sponsorships. According to Nagarjuna, this year’s celebration raised more than $85,000 in revenue, from marquee brand sponsors RRE Ventures, Goldman Sachs, Morgan Stanley, Hanson Bridgett LLP, Asset Management Company, Cooley... View Details
Keywords: Margie Kelley
- 01 Dec 2003
- News
Business Answers the Call
Quaker Oats in brand management. Her interest piqued, she changed industries, went to work for superintendents in Washington, D.C., and Philadelphia, and then returned to Harvard, this time enrolling at the Graduate School of Education.... View Details
- 01 Jun 2001
- News
Teaching for the Ages: the MBA Classroom in the 21st Century
for someone from my era, when just one trip to class with your computer could get you branded “section weenie” for life. But here, it all seems part of the routine; most students are using their computers to view a spreadsheet of numbers... View Details
- 01 Jun 2020
- News
Inside Out
multiply it by 0.9. That’s your indoor age. If we are lucky enough to live to 80, most of us will have spent 72 years inside! We spend nearly all of our time indoors—so much so that Velux, a Danish company that specializes in skylights, cleverly View Details
- 23 Oct 2019
- News
After the Storm
impact on the students right away. One being discipline, which is an area where some charter schools have received a lot of media attention, with this no-excuses brand of discipline, and the other being the dress code. And you made a big... View Details
- 01 Sep 2015
- News
Alumni and Faculty Books for September 2015
fees, brand globalization, the rise of holding companies, client obsessions with shareholder value, the digital and Internet revolutions—and outlines the steps senior agency executives need to take to restore health to their organizations... View Details
- 01 Apr 1997
- News
HBS Conferences Explore Range of Issues
out of their lives like visitors from an industrial park." Quindlen's address was followed by more than a dozen panel discussions led by industry professionals on topics such as career choice, entrepreneurship and women's economic power, View Details
- 01 Jun 2020
- News
Effective Communication in the Age of Zoom
The similarity is about the need to make great first impressions, to really stand out in a crowded marketplace and figure out a way to find a personal brand and create that compelling 30-second elevator pitch. So in dating, singles are... View Details
Keywords: Zoom
- 01 Dec 2000
- News
Latin America's Decade
Gaston Azcarraga's Grupo Posadas acquired the Caesar Park brand of luxury hotels in Brazil and Argentina in 1998, he faced the familiar challenge of bridging cultural and linguistic differences. "We realized that being similar is not the... View Details
- 13 Jan 2021
- News
Silicon Valley’s “Detroit Moment”
Bedford, Massachusetts in the 1800s, where we saw the roots of the venture capital industry. Then, of course, we found ourselves in Silicon Valley, where so many of the brands that shape our daily life got their start in humble garages.... View Details
- 01 Feb 2000
- News
Financial Services 24/7
so that it was sufficient for firms to be operationally effective," continues Crane. "Now strategy is much more customer driven, and a firm's brand is more important than ever." Marketing that brand, in fact, has become so essential that... View Details
Keywords: Susan Young
- 22 Nov 2017
- News
How to Build a Winning Culture on a Losing Team
everybody has their own ways to cope, but by time I pull into my driveway I'm happy and ready to go. What we've done differently in this office—because we've had some pretty historic losings. I'm gonna say office. I'm sitting in Camden, New Jersey in our View Details
- 01 Dec 2012
- News
From Where We Stand
goals is permissible—a lesson no one taught me early in my career. FLAVIA BUARQUE DE ALMEIDA Cathy Benko (MBA 1989), vice chairman and chief talent officer, Deloitte Consulting, Foster City, California First, someone who can help you think through what your personal... View Details
- 01 Sep 2011
- News
The City Solution
small percent more is being built brand new). Moreover, the world’s dominant habitation pattern still consists of poor people in emerging nations flocking to urban areas to seek work. Typically, these migrants end up in illegal and... View Details
- 01 Jun 2014
- News
Screen Saver
not what Starbucks' brand is all about. It had to be the right fit. He helped us figure that out." Over their four-plus years of working together, Beeninga kept a notebook of Lopez's more memorable comments. For a Christmas gift one year,... View Details
- 01 Sep 2010
- News
Leslie Gold
weeknights on www.shovio.com, with podcasts at www.radiochick.com. Tell us about life before RadioChick. I grew up in Bridgeport, Connecticut, where my dad ran a construction-related business, which is probably how I got business in my blood. I went to Syracuse... View Details
- 01 Jun 2022
- News
June 2022 Alumni and Faculty Books
CMO tasked with returning a key consumer brand to relevance. Fin Tales is also the rare book about leading business turnarounds not from the top, where most leaders control all the levers of change, but from the middle, where thoughtful... View Details
- 01 Jun 2017
- News
Supercharged
who intends to focus on the Chinese market at first, has every intention of eventually coming to the United States. Chinese penetration of foreign markets could take a variety of forms. But Ford’s Jeff Jones (MBA 2007), who oversees the Lincoln View Details
- 01 Mar 2017
- News
Alumni and Faculty Books for March 2017
not photoshopped to perfection but are flawed, vulnerable, and in-your-face. This total transparency generates a level of authenticity and intimacy with audiences that traditional marketing tactics cannot match. He also discusses the people, products, and View Details
- 19 Mar 2015
- News
Walter Salmon Remembered
for, back into sole stewardship of a brand new 2nd year MBA course in Channels of Distribution at HBS, heavily over-subscribed (DANGER, DANGER) while consulting for Coca Cola and finishing my PhD thesis on the side. It should perhaps be... View Details