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- Faculty Publications (340)
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- 23 Apr 2013
- First Look
First Look: April 23
to teach but are largely silent on what to teach. Manufacturing Morals demonstrates how faculty and students are exposed to a system that operates on open-ended directives that require significant decision making on the part of those... View Details
Keywords: Sean Silverthorne
- 10 May 2016
- First Look
May 10, 2016
Umit G. Gurun, and Scott Duke Kominers Abstract—We develop a theoretical model of, and provide the first large-sample evidence on, the behavior and impact of non-practicing entities (NPEs) in the intellectual property space. Our model... View Details
Keywords: Carmen Nobel
- 25 Sep 2012
- First Look
First Look: September 25
their manufacturing operations in order to reduce costs. But we are now seeing the alarming long-term effect of those choices: in many cases, once manufacturing capabilities go away, so does much of the ability to innovate and compete.... View Details
Keywords: Sean Silverthorne
- 15 Dec 2009
- First Look
First Look: Dec. 15, 2009
distribution: (1) assistance selecting funds that are harder to find or harder to evaluate, (2) access to funds with lower costs excluding distribution costs, (3) access to higher performing funds, (4) superior asset allocation, and (5) attenuation of View Details
Keywords: Martha Lagace
- 10 Apr 2012
- First Look
First Look: April 10
country unit to adjust to local needs is a critical balancing act. Rule 4: Timing is critical. Retailers would do well to stop planting flags and focus instead on a limited set of opportunities where they can establish operations of... View Details
Keywords: Carmen Nobel
- November 2007
- Article
A Model of Consumer Learning for Service Quality and Usage
By: Raghuram Iyengar, Asim Ansari and Sunil Gupta
In many services, e.g., the wireless service industry, consumers choose a service plan based on their expected consumption. In such situations, consumers experience two forms of uncertainty. First, consumers may be uncertain about the quality of their service provider... View Details
Keywords: Experience and Expertise; Customer Value and Value Chain; Learning; Price; Knowledge Use and Leverage; Marketing Strategy; Consumer Behavior; Service Delivery; Quality; Risk and Uncertainty; Service Industry
Iyengar, Raghuram, Asim Ansari, and Sunil Gupta. "A Model of Consumer Learning for Service Quality and Usage." Journal of Marketing Research (JMR) 44, no. 4 (November 2007): 529–544.
- 20 Jan 2015
- First Look
First Look: January 20
Publications January 2015 Journal of Economic Behavior & Organization Prosocial Norms in the Classroom: The Role of Self-regulation in Following Norms of Giving By: Blake, P.R., M. Piovesan, N. Montinari, F. Werneken, and F. Gino... View Details
Keywords: Sean Silverthorne
- 06 May 2008
- First Look
First Look: May 6, 2008
people. To deliver against this mission, Microsoft sought to focus its citizenship efforts and its product development efforts in developing markets. This case traces the development of Unlimited Potential on the citizenship side and the business View Details
Keywords: Martha Lagace
- 02 Jun 2010
- First Look
First Look: June 2
Ert, and Alvin E. Roth Publication:Special Issue on Predicting Behavior in Games. Games 1, no. 2 (2010) An abstract is unavailable at this time. Read the paper: http://www.mdpi.com/2073-4336/1/2/117/ The Counterfeit Self: The Deceptive... View Details
Keywords: Martha Lagace
- 27 Feb 2007
- First Look
First Look: February 27, 2007
Man, and operates ships that travel around the world. In analyzing the choices he faces, students must consider how the initial capitalization of Navigator contributed to its financial distress, evaluate several restructuring plans from a... View Details
Keywords: Martha Lagace
- 18 Oct 2004
- Research & Ideas
The Bias of Wall Street Analysts
the commissions. After deregulation of rates in 1975, commission rates predictably dropped, and the brokerages were left with a fixed cost of sell-side analyst operations and a shortfall in revenues to fund these activities. Clearly, the... View Details
- 13 Jun 2017
- First Look
First Look at New Research and Ideas, June 13
Abstract—Antisocial behavior is often assumed to reflect aberrant risk processing. However, many of the most significant forms of antisocial behavior, including crime, reflect the outcomes of decisions made under conditions of ambiguity... View Details
Keywords: Sean Silverthorne
- 04 Mar 2014
- First Look
First Look: March 4
Organizational Psychology and Organizational Behavior Psychological Safety: The History, Renaissance, and Future of an Interpersonal Construct By: Edmondson, Amy C., and Zhike Lei Abstract—Psychological safety describes people's... View Details
Keywords: Sean Silverthorne
- 12 Jun 2006
- Research & Ideas
The Promise of Channel Stewardship
The various components of a channel (whether within a supplier or within a third-party vendor) may be able to improve operations by taking advantage of new technologies, but usually there is no one at the helm guiding the activities of... View Details
- 14 Jun 2004
- Research & Ideas
The Big Money for Big Projects
contributions knowing they are likely to get bailed out. For regulators and politicians, the challenge is to structure contracts that deter reckless behavior prior to default and ensure efficient operations... View Details
- 11 Nov 2014
- First Look
First Look: November 11
reached their limits; third, some products affecting the health and rights of the people as well as the related entities' behavior are challenging the legal and moral bottom line. These three aspects are required to establish a new... View Details
Keywords: Sean Silverthorne
- February 2000 (Revised April 2001)
- Case
CNET 2000
By: Thomas R. Eisenmann and Pauline M Fischer
CNET's managers explain the strategic analysis that led to their decision to increase their annual marketing budget from $1 million to $100 million. CNET is an online information intermediary that helps consumers make purchase decisions about PC hardware and software,... View Details
Keywords: Entrepreneurship; Corporate Strategy; Budgets and Budgeting; Financial Strategy; Decisions; Growth and Development; Customer Focus and Relationships; Business Divisions; Marketing Strategy; Distribution Channels; Consumer Behavior; Online Technology; Information Technology Industry
Eisenmann, Thomas R., and Pauline M Fischer. "CNET 2000." Harvard Business School Case 800-284, February 2000. (Revised April 2001.)
- 25 Mar 2014
- First Look
First Look: March 25
School Case 514-079 Dumb Ways to Die: Advertising Train Safety (A) The case series focuses on Melbourne Trains' viral advertising campaign to improve safe behaviors around trains among young people. This iconic, low budget campaign swept... View Details
Keywords: Sean Silverthorne
- 26 Jul 2010
- Research & Ideas
Yes, You Can Raise Prices in a Downturn
customers willingly pay higher prices. The relevant readers are general managers responsible for a P&L, marketing and sales managers responsible for making product and selling decisions (including pricing), and people in operations... View Details
- 24 Feb 2014
- Research & Ideas
Uncovering Racial Discrimination in the ‘Sharing Economy’
firms that operate online marketplaces. "Online marketplaces are a great innovation with extraordinary potential, but they also present important challenges, as explored in this paper. We hope companies will design their sites to... View Details