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  • All HBS Web  (2,178)
    • People  (7)
    • News  (554)
    • Research  (1,041)
    • Events  (3)
    • Multimedia  (13)
  • Faculty Publications  (347)
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  • 05 Feb 2009
  • Research & Ideas

In Praise of Marketing

supported the emergence of a diverse array of media for the American consumer to enjoy. Moreover, these investments in marketing attracted talented businesspeople into the marketing field. Best practices in... View Details
Keywords: by John Quelch; Advertising
  • 29 Oct 2007
  • HBS Case

Marketing Maria: Managing the Athlete Endorsement

of highly lucrative endorsement deals, making her the highest-paid female athlete in the past few years. She is represented by IMG, which is widely regarded as having developed best practices in this area.... View Details
Keywords: by Sarah Jane Gilbert; Sports
  • 06 May 2002
  • Research & Ideas

A Toolkit for Customer Innovation

for designing better plastic products. In software, a number of companies let people add custom-designed modules to their standard products and then commercialize the best of those components. Open-source software allows users to design,... View Details
Keywords: by Stefan Thomke & Eric Von Hippel
  • 06 Oct 2003
  • Research & Ideas

The Growth of the Social Enterprise

with very specific practices and identifiable cultures. For example, City Year, the national youth service organization, has programs in fourteen cities across the country. Its founders made a strategic decision from the start to spread a... View Details
Keywords: by Carla Tishler
  • 09 Sep 2008
  • First Look

First Look: September 9, 2008

new community was faced with how best to construct the vertical and attract a sufficiently large audience. While the model seemed highly scalable because each vertical used the same core technology, every sector had its unique features.... View Details
Keywords: Sean Silverthorne
  • 12 Jul 2006
  • Research & Ideas

Competition the Cure for Healthcare

D. Anderson Cancer Center, and Dartmouth Hitchcock Medical Center, which are moving toward results measurement and integrated practice unit structures. Reforming the U.S. system does not require a top down, big bang, government-led... View Details
Keywords: by Roger Thompson; Health
  • 30 Jul 2014
  • Lessons from the Classroom

Teaching The Deal

It's best to be nice when negotiating a business deal, but it's also OK to be aggressive in pursuing your interests—as long as you back up your position with facts. "If you're a seller and your price seems high, but it's justified in... View Details
Keywords: by Dina Gerdeman; Education
  • 19 Dec 2016
  • Research & Ideas

The 10 Most Popular Stories of 2016

One-on-One Meeting The one-on-one meeting between supervisor and staff is an invaluable tool for managing, but requires much attention to detail. Julia B. Austin explains best practices for getting the most... View Details
Keywords: by Carmen Nobel
  • 01 Apr 2014
  • Research & Ideas

When Do Alliances Make Sense?

expertise, and spreading out risk. On the other hand, forming alliances also requires coordinating tasks and merging cultures, which can often be difficult and costly to achieve. Business theorists have long pursued this question in an effort to determine the View Details
Keywords: by Michael Blanding; Energy; Utilities
  • 16 Feb 2012
  • Op-Ed

Nitin Nohria: Why US Competitiveness Matters

Chinese care about China, of course, but they are rooting for America as well” Management educators talk frequently about best practices and use case studies to illustrate by example. For more than a century... View Details
Keywords: by Nitin Nohria
  • 01 Feb 2008
  • What Do You Think?

How Sustainable Is Sustainability in a For-Profit Organization?

sustainability is more achievable "if the concept is integrated into the business model at inception." And as Laura Howard put it, "This works best in small companies who can design their entire business and brand around a... View Details
Keywords: by Jim Heskett
  • 23 Mar 2015
  • Research & Ideas

It’s Called ‘Price Coherence,’ and It’s Surprisingly Bad for Consumers

overall reduction in consumer welfare. The best things in life may be free, but price coherence isn't one of them. Sellers Pass Fees Onto Buyers "Although price coherence may seem to offer benefits at no cost, it actually raises prices... View Details
Keywords: by Carmen Nobel; Retail; Air Transportation; Food & Beverage; Entertainment & Recreation
  • 20 Feb 2006
  • Research & Ideas

Are Company Founders Underpaid?

the Academy of Management Journal. The paper was featured in the Best Paper Proceedings of the 2004 Academy of Management Conference and of the 2003 Babson-Kauffman Research Conference. Sarah Jane Gilbert: What led you to research the... View Details
Keywords: by Sarah Jane Gilbert; Financial Services; Technology
  • 23 Aug 2019
  • Sharpening Your Skills

Has the Corporate Mission Just Been Disrupted?

green business profitable is an even harder journey. For society's sake, entrepreneurs must be prepared to make that journey, says Geoffrey Jones. A Pragmatic Alternative for Creating a Corporate Social Responsibility Strategy Many companies preach and View Details
Keywords: by Sean Silverthorne; Green Technology
  • 12 Sep 2016
  • Research & Ideas

What Brands Can Do to Monitor Factory Conditions of Suppliers

find more violations initially because the factory would have less time to sweep things under the rug, Toffel cautions that “an unannounced audit might also create a more contentious environment where factory management might not be so receptive to hearing any View Details
Keywords: by Michael Blanding
  • 23 Jun 2015
  • First Look

First Look: June 23, 2015

Abstract—In this paper, I examine the relation between Integrated Reporting (IR) and the composition of a firm's investor base. I hypothesize and find that firms that practice IR have a more long-term oriented investor base with more... View Details
Keywords: Sean Silverthorne
  • 14 Jul 2008
  • Research & Ideas

HBS Cases: Reforming New Orleans Schools After Katrina

schools. What was the appeal of charter schools in this sensitive environment? What opportunities do they present both for improving public education and utilizing best practices in entrepreneurship?... View Details
Keywords: by Sarah Jane Gilbert; Education
  • 01 Apr 2015
  • Research & Ideas

The Slow, Steady Battle to Fix Cancer Care

this case is defined as patient outcomes per dollar spent; the goal is to achieve the best possible outcome at the lowest possible cost. In contrast, today's American health care system tends to emphasize billing for individual... View Details
Keywords: by Carmen Nobel; Health
  • 12 May 2009
  • First Look

First Look: May 12, 2009

recruiters, found current hiring practices to be haphazard at best and inept at worst. And no wonder. Ignorant of their staffing needs, most companies treat hiring top-level executives as an emergency. That... View Details
Keywords: Martha Lagace
  • 18 Oct 2016
  • Op-Ed

Why Business Should Invest in Community Health

at Harvard T.H. Chan School of Public Health as Professor in Health Policy and Management. His upcoming book, Building a Culture of Health: A New Imperative for Business (co-written by Emily C. Boudreau), highlights data and best View Details
Keywords: by John Quelch, Howard Koh, and Pamela Yatsko; Health
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