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All HBS Web
(3,187)
- Faculty Publications (779)
- July 1990 (Revised August 1994)
- Case
U.S. Auto Industry: Scenarios and Choices for the 1990s
Asks students to prepare a capacity utilization scenario for the U.S. auto industry in 1992 and to propose proper courses of action for Ford and General Motors in the face of globalizing competition. The subject is "corporate strategy in an overcapacitized world."...
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Keywords:
Globalization;
Business or Company Management;
Competitive Strategy;
Corporate Strategy;
Auto Industry;
United States
Salter, Malcolm S. "U.S. Auto Industry: Scenarios and Choices for the 1990s." Harvard Business School Case 391-001, July 1990. (Revised August 1994.)
- June 1990 (Revised August 1990)
- Supplement
Sun Microsystems, Inc.--1987 (B)
Describes a specific opportunity to seek financing from AT&T as part of a proposed technological joint venture. Students must consider the price paid and control rights attached to a large block of shares and outline a negotiating position for each side.
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Keywords:
Joint Ventures;
Stock Shares;
Financing and Loans;
Price;
Governance Controls;
Rights;
Negotiation;
Opportunities;
Computer Industry
Baldwin, Carliss Y. "Sun Microsystems, Inc.--1987 (B)." Harvard Business School Supplement 290-052, June 1990. (Revised August 1990.)
- March 1990 (Revised July 1991)
- Case
Digital Equipment Corp.: Complex Order Management
Describes the proposed creation of a low end 3000 configuration workstation using Digital's competitive advantage of offering a la carte configuration capability and ability to build different options for customers. Disadvantages of this 3000 configuration workstation...
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Keywords:
Customer Focus and Relationships;
Cost;
Management Practices and Processes;
Distribution;
Competitive Advantage
Hammond, Janice H. "Digital Equipment Corp.: Complex Order Management." Harvard Business School Case 690-081, March 1990. (Revised July 1991.)
- February 1990 (Revised August 2001)
- Case
Merloni Elettrodomestici SpA: The Transit Point Experiment
By: Janice H. Hammond and Maura G Kelly
Merloni Elettrodomestici is a leading Italian manufacturer of domestic appliances. In 1986, an exposition for Merloni customers is scheduled at its Milano regional warehouse. During the two-month period preceding the event, when the warehouse must be free of inventory,...
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Keywords:
Logistics;
Marketing Channels;
Planning;
Time Management;
Distribution Channels;
Competitive Advantage;
Customer Relationship Management;
Information Technology;
Consumer Products Industry;
Italy
Hammond, Janice H., and Maura G Kelly. "Merloni Elettrodomestici SpA: The Transit Point Experiment." Harvard Business School Case 690-003, February 1990. (Revised August 2001.)
- April 1988 (Revised September 1992)
- Case
Frito-Lay, Inc.: The Backhaul Decision
Prior to the Motor Carrier Act of 1980, companies with private trucking fleets were generally prohibited from selling transportation services to other companies. The deregulation of the trucking industry in 1980 allowed private carriers to offer for-hire transportation...
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Keywords:
Cost Management;
Revenue;
Governing Rules, Regulations, and Reforms;
Marketing Strategy;
Distribution;
Service Operations;
Sales;
Salesforce Management;
Transportation;
Food and Beverage Industry
Hammond, Janice H. "Frito-Lay, Inc.: The Backhaul Decision." Harvard Business School Case 688-104, April 1988. (Revised September 1992.)
- May 1987 (Revised November 1998)
- Case
John Deere Component Works (A)
By: Robert S. Kaplan
The division has recognized the inadequacies of its existing, traditional cost system for estimating product costs. Describes the innovative activity-based system that was developed to more accurately trace overhead costs to individual products. Provides students with...
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Keywords:
Activity Based Costing and Management;
Cost Accounting;
Cost Management;
Cost vs Benefits;
Production;
Budgets and Budgeting;
Innovation and Invention;
Innovation and Management;
Consumer Products Industry
Kaplan, Robert S. "John Deere Component Works (A)." Harvard Business School Case 187-107, May 1987. (Revised November 1998.)
- December 1986 (Revised January 1998)
- Case
Chaparral Steel (Abridged)
By: Kim B. Clark
Examines a major capacity expansion proposal of Chaparral Steel, a steel minimill. Gives students the opportunity to evaluate the proposed expansion in the context of the competitive environment, market demand, technological choice, and the demands of a global...
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Clark, Kim B. "Chaparral Steel (Abridged)." Harvard Business School Case 687-045, December 1986. (Revised January 1998.)
- October 1986 (Revised July 2010)
- Case
Karen Leary (A)
By: Linda A. Hill
Describes the evolution of the working relationship of Karen Leary, a new manager of a Merrill Lynch retail branch, and Ted Chung, a new financial consultant in the branch. Leary has some concerns about her working relationship with Chung and with his performance....
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Keywords:
Management Style;
Employee Relationship Management;
Decision Choices and Conditions;
Personal Development and Career;
Performance Evaluation;
Diversity;
Financial Services Industry
Hill, Linda A. "Karen Leary (A)." Harvard Business School Case 487-020, October 1986. (Revised July 2010.)
- July 1986 (Revised July 1991)
- Case
Nippon-WTI Ltd.
By: W. Carl Kester and Glynn Ferguson
A Japanese joint venture between a U.S. parent and a Japanese parent has proposed that 100% of the U.S. parent's product be produced in Japan rather than the 40% currently being manufactured there. This would require the U.S. parent to give up a dollar profit earned on...
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Keywords:
Joint Ventures;
Currency Exchange Rate;
Profit;
Product;
Production;
Strategy;
Manufacturing Industry;
Asia;
Japan;
United States
Kester, W. Carl, and Glynn Ferguson. "Nippon-WTI Ltd." Harvard Business School Case 287-006, July 1986. (Revised July 1991.)
- June 1985
- Case
Henkel Group: Umbrella Branding and Globalization Decisions
By: Robert J. Dolan
Henkel's adhesive group is considering a major change in the international selling of its two major adhesives products for households. The proposed strategy is based on two concepts: umbrella branding and global standardization.
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Keywords:
Brands and Branding;
Marketing Strategy;
Globalization;
Expansion;
Consumer Products Industry
Dolan, Robert J. "Henkel Group: Umbrella Branding and Globalization Decisions." Harvard Business School Case 585-185, June 1985.
- September 1984 (Revised February 1989)
- Case
Benetton (A)
By: James L. Heskett
The world's largest manufacturer of woolen outerwear garments seeks to extend its retailing network to the United States from its base in Europe. A number of issues concerning marketing, manufacturing, and logistics strategy are raised by the proposed move along with...
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Keywords:
Logistics;
Brands and Branding;
Networks;
Production;
Marketing Strategy;
Globalization;
Apparel and Accessories Industry;
United States;
Europe
Heskett, James L. "Benetton (A)." Harvard Business School Case 685-014, September 1984. (Revised February 1989.)
- April 1983 (Revised June 2003)
- Case
Shouldice Hospital Limited
By: James L. Heskett
Various proposals are set forth for expanding the capacity of the hospital. In assessing them, serious consideration has to be given to the culture of the organization and the importance of preserving it in a service delivery system. In addition to issues of capacity...
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Keywords:
Expansion;
Health Care and Treatment;
Performance Capacity;
Organizational Culture;
Service Delivery;
Growth Management;
Strategic Planning;
Quality;
Social Enterprise;
Health Industry;
Canada
Heskett, James L. "Shouldice Hospital Limited." Harvard Business School Case 683-068, April 1983. (Revised June 2003.)
- January 1983 (Revised July 1985)
- Case
Cable News Network
By: John A. Quelch
The vice president of advertising and promotion is reviewing his advertising program for 1982. In particular, he is assessing an agency proposal for a new advertising campaign for cable news network.
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Keywords:
Advertising Campaigns;
Management Teams;
Journalism and News Industry;
Media and Broadcasting Industry
Quelch, John A. "Cable News Network." Harvard Business School Case 583-067, January 1983. (Revised July 1985.)
- December 1980 (Revised January 1992)
- Case
Savannah West
By: William J. Poorvu and John H. Vogel Jr.
Allison Porter, a loan officer for Chemical Bank, must decide whether to make a construction loan on a 216-unit apartment building to be built in Savannah, Georgia. In teaching this case, one begins by looking at the economics, marketing data, etc., of the proposed...
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Keywords:
Credit;
Property;
Financing and Loans;
Banks and Banking;
Housing;
Risk Management;
Valuation;
Real Estate Industry;
Banking Industry;
Georgia (state, US)
Poorvu, William J., and John H. Vogel Jr. "Savannah West." Harvard Business School Case 381-081, December 1980. (Revised January 1992.)
- June 1980 (Revised September 1980)
- Background Note
Some Criteria for Evaluating Your Work on the Process Engineering Proposal
Schlesinger, Leonard A. "Some Criteria for Evaluating Your Work on the Process Engineering Proposal." Harvard Business School Background Note 480-079, June 1980. (Revised September 1980.)
- 1978
- Article
An Incentive Compatible Planning Procedure for Public Good Production
By: Jerry R. Green and Jean-Jacques Laffont
It is only recently that economic theorists have faced the fact that the proposed allocation mechanisms in economies with public goods might have bad incentive properties. In this paper we introduce a new planning procedure such that truthful revelation of the marginal...
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Green, Jerry R., and Jean-Jacques Laffont. "An Incentive Compatible Planning Procedure for Public Good Production." Scandinavian Journal of Economics 80, no. 1 (1978): 20–33.
- Article
Characterization of Satisfactory Mechanisms for the Revelation of Preferences for Public Goods
By: Jerry R. Green and Jean-Jacques Laffont
Social decision mechanisms that admit dominant strategies and result in Pareto optima are characterized by the class of mechanisms proposed by Groves. The concept of decision mechanisms is generalized and the characterization is shown to extend to these cases.
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Green, Jerry R., and Jean-Jacques Laffont. "Characterization of Satisfactory Mechanisms for the Revelation of Preferences for Public Goods." Econometrica 45, no. 2 (March 1977): 427–438.
- Research Summary
Design Driven Innovation
By: Roberto Verganti
Firms, managers and scholars have often balanced between two approaches to innovation: user centered (where incremental innovation is pulled by the market) and technology push (where innovation comes from breakthrough development in technologies). However there is a... View Details
- Teaching Interest
DESIGN THEORY AND PRACTICE ES285
By: Roberto Verganti
Any organization, business or venture grounds its value on how “meaningful” are its products (functionally, symbolically and emotionally). Design Theory and Practice (DTP) empowers students to create products that are meaningful, to people who use them and to... View Details
Keywords:
Integrated Design;
Leadership;
User Experience Design;
Design;
Strategy;
Technology;
Product Design