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Show Results For
- All HBS Web
(1,343)
- News (137)
- Research (1,097)
- Events (3)
- Multimedia (1)
- Faculty Publications (499)
- 27 Oct 2002
- Research & Ideas
Want a Happy Customer? Coordinate Sales and Marketing
mid-sized account base. At the top of the customer base pyramid where the accounts are huge, marketing and sales must make joint decisions about product, price, brand, and all kinds of support. When heavyweight distributors demand private... View Details
Keywords: by Benson Shapiro
- 30 Mar 2018
- What Do You Think?
What Should Mark Zuckerberg Do?
will be smart to unbundle the services and come out with a pricing table.” As Munyaradzi Mushato put it, “implement an authentic platform strategy where users pay, advertisers pay, and developers pay for the value they get.” Clearly,... View Details
- 19 Sep 2016
- Research & Ideas
Why Isn't Business Research More Relevant to Business Practitioners?
of practical relevance of much of our research might suggest that few of us also have the ambition to improve the decisions of the managers and policymakers whose actions we study” Toffel’s paper serves as a call to arms for scholars to... View Details
- 16 Aug 2004
- Research & Ideas
Luxury Isn’t What It Used to Be
ongoing assessment of the appropriate balance between a product's form and function and how that fits with the way people live today. In the past, she notes, it was de rigueur to set a table with coordinated china, flatware, and glassware. Choosing a pattern was a... View Details
- 12 Feb 2021
- News
How Dunkin’ Donuts Took Over the World
about what to do and whether or not my ideas and hunches that I had in business school might well in fact apply, decided that the problem with the business really lay with strategic decisions being made at the top of the business. And I... View Details
Keywords: brands; leadership; management; strategy; operations; career; Food and Beverage Stores; Retail Trade
- 26 May 2003
- Research & Ideas
When Silence Spells Trouble at Work
that a senior executive is making a poor decision. "Shouldn't we tell her?" he asks his boss, who laughs cynically. "Yes," the boss replies. "Let's end our careers by challenging a decision that won't change.... View Details
Keywords: by Leslie A. Perlow
- Research Summary
Overview
My focus is empirical financial accounting research, with particular interests in governance, valuation, M&A, and short-sellers. All three of my papers to date fall under the broad heading of “alternative governance mechanisms”—studies of how accounting information is... View Details
- Research Summary
Overview
My focus is empirical financial accounting research, with particular interests in governance, valuation, M&A, and short-sellers. All three of my papers to date fall under the broad heading of “alternative governance mechanisms”—studies of how accounting information is... View Details
- 15 Oct 2007
- Research & Ideas
Businesses Beware: The World Is Not Flat
International is increasingly cognizant of the need to adapt to local contexts—as evinced not only by the India entry strategy but by changes in merchandising policies, clearer definition of decision rights, and even the astonishing... View Details
Keywords: by Martha Lagace
- 22 Jul 2019
- Book
How to Be a Digital Platform Leader
most platform launches fail, what mistakes should managers and entrepreneurs avoid? Yoffie: We see four common problems across the data. The number one problem is how to price the product. The vast majority of platforms require subsidies... View Details
Keywords: by Martha Lagace
- 26 Jul 2011
- First Look
First Look: July 26
PublicationsPolicy Bundling to Overcome Loss Aversion: A Method for Improving Legislative Outcomes Authors:Katherine L. Milkman, Mary Carol Mazza, Lisa L. Shu, Chia-Jung Tsay, and Max H. Bazerman Publication:Organizational Behavior and Human View Details
Keywords: Sean Silverthorne
- 13 Apr 2009
- Research & Ideas
Kind of Blue: Pushing Boundaries with Miles Davis
simplicity to free and empower employees in a similar way. Q: Aside from inspired musical choices, what leadership decisions by Davis enabled this creation? Carl Størmer: Davis was looking for ways to break out of the straitjacket of... View Details
- 29 Aug 2023
- News
Helping Consumers Decarbonize their Purchases
Subscribe on iTunes Subscribe on Spotify More Skydeck episodes Hi, this is Dan Morrell, host of Skydeck. In this episode, we’re going to be highlighting an episode of another HBS podcast: Climate Rising, which focuses on what businesses are doing, can do, and should do... View Details
- 17 Dec 2007
- Research & Ideas
The Rise of Medical Tourism
health-care professionals—doctors, nurses, technicians, etc. The fact that the cost of living is so much lower in India means that the same service is possible at a fraction of the price elsewhere. For most routine issues, as well as... View Details
- Web
2024 Reunion Presentations - Alumni
commissioning a study and engaging with its results to inform strategic decision making. Trade, Logistics, and Geopolitics: New Realities for Supply Chains Professor Willy Shih No additional materials available + More Info – Less Info... View Details
- 17 Dec 2008
- Lessons from the Classroom
‘Ted Levitt Changed My Life’
"Ted Levitt changed my life," wrote Barry Koh (HBS PMD 30, 1975). "In our very first class he opened my eyes to how people are motivated to make decisions. Before, I thought as an engineer—the best attributes and the best View Details
- 2012
- Article
Behavioral Economics and the Psychology of Fruit and Vegetable Consumption
By: Joe Price and Jason Riis
Behavioral economics is an emerging paradigm that challenges the assumptions and predictions of classical economics. This new paradigm emphasizes that consumers do not always make optimal use of available information nor do they always make choices and tradeoffs in a... View Details
Keywords: Plant-Based Agribusiness; Food; Social Marketing; Decision Choices and Conditions; Consumer Behavior; Nutrition
Price, Joe, and Jason Riis. "Behavioral Economics and the Psychology of Fruit and Vegetable Consumption." Journal of Food Studies 1, no. 1 (2012): 1–13.
- December 2010
- Supplement
Fortis Industries, Inc. (C)
Describes whether the company adopts the price-flex policy described in the (A) and (B) cases. View Details
Moriarty, Rowland T., and Gordon Swartz. "Fortis Industries, Inc. (C)." Harvard Business School Supplement 511-081, December 2010.
- Person Page
Media
Media
This lists media reports covering my firm dollarDEX Investments or me (or my colleagues), or columns written by me (or my colleagues). There are all... View Details
- 26 Nov 2019
- News
Predicting Financial Market Bubbles and Crises in Real-time
Laureate Eugene Fama that stock markets do not exhibit price bubbles. Greenwood and his colleagues used stock return data gathered from a variety of US industries and a gamut of international stock market sectors. They analyzed 40... View Details