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  • 10 Jan 2011
  • Research & Ideas

Is Groupon Good for Retailers?

At first blush, the two-year-old online start-up Groupon seems a bit audacious. For starters, there's the news that the deal-of-the-day website turned down a $6 billion acquisition offer from Google last... View Details
Keywords: by Carmen Nobel; Advertising; Technology
  • June 2015 (Revised October 2016)
  • Case

Denver Museum of Nature & Science

By: Jill Avery and Jim Rosenberg
Digital was on Vice President of Strategic Partnerships and Programs Bridget Coughlin's mind these days. DMNS had been dabbling in digital for the past few years, but had never fully committed to it. The time had come to establish a strategic vision, and to decide... View Details
Keywords: Digital; Nonprofit; Arts; Education; Marketing; Marketing Communications; Marketing Strategy; Nonprofit Organizations; Social Media; Education Industry; North America; United States
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    The Everything Token: How NFTs and Web3 Will Transform the Way We Buy, Sell, and Create

    A Harvard Business School professor and a16z crypto research partner and a career marketer and Web3 entrepreneur demystify the coming digital revolution, showing how NFTs will transform our online and offline... View Details
    • 04 Apr 2008
    • What Do You Think?

    Who Owns Intellectual Property?

    Summing Up Is intellectual property becoming community property? Is a new generation of users and consumers of intellectual property produced by new technologies bringing totally different assumptions and... View Details
    Keywords: by Jim Heskett
    • 04 Apr 2023
    • What Do You Think?

    How Does Remote Work Affect Innovation?

    OK, so they could just as easily have seen a post from Larry Page online if they had still been working after 5 p.m. on a Friday afternoon. Working from their homes and seeing a post that simulated the bulletin board at the office, would... View Details
    Keywords: by James Heskett

      Michael A. Wheeler

      Mike Wheeler joined the HBS faculty in 1993 and has taught extensively in its MBA, Executive, and distance learning programs. His highly interactive 8-week/40-hour HBS Online Negotiation... View Details

      Keywords: arts; construction; e-commerce industry; energy; federal government; green technology; internet; legal services; nonprofit industry; petroleum; pharmaceuticals; publishing industry; real estate; service industry; sports; state government; utilities
      • 23 Sep 2015
      • Research & Ideas

      Men Want Powerful Jobs More Than Women Do

      New research from Harvard Business School reveals a stark gap in the professional ambitions of men and women. Having surveyed a diverse sample of more than 4,000 men and women, a team of social scientists reports a list of potentially... View Details
      Keywords: by Carmen Nobel
      • March 2018 (Revised July 2018)
      • Case

      Cadre

      By: Thomas R. Eisenmann, Scott Duke Kominers and David Lane
      Late in 2017, CEO Ryan Williams and his team debated whether Cadre should become not only a technology-enabled investment manager, but also an online trading exchange providing high levels of liquidity for investors in commercial real estate (CRE) equity. Cadre was a... View Details
      Keywords: ＂Cadre,＂; Entrepreneurship; Market Design; Digital Platforms; Strategy; Internet and the Web; Private Equity; Financial Services Industry; Real Estate Industry; United States
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      • 03 Jan 2008
      • What Do You Think?

      Does Judgment Trump Experience?

      effort? If so, what kind of training would be required for those teaching "judgment"? To what degree could this supplement and perhaps accelerate a process of individual self-discovery in the real world? What do you think? Original Article The publication of... View Details
      Keywords: by Jim Heskett
      • 01 Sep 2009
      • First Look

      First Look: September 1

      experimental study we find that while repetition of interaction has no effect on initial performance, it has a persistent effect on learning. By separately examining the repetition of interaction and repetition of task, our work offers View Details
      Keywords: Martha Lagace
      • 12 Feb 2018
      • Research & Ideas

      Customers at the Back of the Line Are Anxious—Can You Keep Them from Leaving?

      —Buell explains in a new working paper, “Last Place Aversion in Queues.” "If I can’t look behind me and see someone else is willing to wait longer than me, I start to question whether waiting in line is worthwhile” Buell’s research... View Details
      Keywords: by Michael Blanding; Retail; Service
      • 01 Feb 2008
      • What Do You Think?

      How Sustainable Is Sustainability in a For-Profit Organization?

      given the issue new visibility alongside Al Gore's Nobel Peace Prize. At the same time, it raised some eyebrows among investment analysts who asked what sustainability has to do with Google's core business of making the world's... View Details
      Keywords: by Jim Heskett
      • 02 Feb 2007
      • What Do You Think?

      Is There Too Little “Know Why” In Business?

      What do you think? To read more: Michael Maccoby, Why Work: Motivating and Leading the New Generation. New York: Simon and Schuster, 1988. Original Article Two recent books offer views of the roles of... View Details
      Keywords: by Jim Heskett
      • February 2013
      • Case

      18 Months in a Startup: Zaggora.com

      By: Tom Nicholas
      The founders of Zaggora reflected back on a tumultuous year-and-a-half in which they had generated, from just $40,000 in personal savings, a multi-million dollar sportswear enterprise selling Hotpants to women. These were hotpants not of the 1960s hipster variety, but... View Details
      Keywords: Internet and the Web; Growth Management; Problems and Challenges; Business Startups; Brands and Branding; Innovation and Invention; Corporate Finance; Apparel and Accessories Industry; Sports Industry
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      • 2021
      • Working Paper

      Quantifying the Value of Iterative Experimentation

      By: Iavor I Bojinov and Jialiang Mao
      Over the past decade, most technology companies and a growing number of conventional firms have adopted online experimentation (or A/B testing) into their product development process. Initially, A/B testing was deployed as a static procedure in which an experiment was... View Details
      Keywords: Product Development; Value Creation; Research
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      • 08 Jul 2008
      • First Look

      First Look: July 8, 2008

      is a time-honored approach, particularly in media and entertainment. When space is limited on store shelves and in traditional distribution channels, producers tend to focus on a few likely best sellers, hoping that one or two big hits will carry the rest of their... View Details
      Keywords: Martha Lagace
      • 15 Sep 2022
      • Research & Ideas

      Looking For a Job? Some LinkedIn Connections Matter More Than Others

      published this week in Science suggests that the specific types of connections job-seekers make online matter in terms of their ability to secure new positions. “Your digital network can have lasting... View Details
      Keywords: by Michael Blanding
      • July 2021 (Revised January 2024)
      • Case

      Fynd

      By: Ranjay Gulati, Kairavi Dey and Rachna Tahilyani
      Fynd is a fast-growing venture that in 7 years since its founding has become India's largest omnichannel retail company with real-time access to over 9,000 stores' offline inventory. It started as a B2B business supporting retailers who didn’t have an online business,... View Details
      Keywords: Entrepreneurship; Business Startups; Business Model; Acquisition; Decision Making; Cost vs Benefits; Growth and Development Strategy; Web Services Industry; Technology Industry; Communications Industry; India; Mumbai
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      • 29 May 2012
      • First Look

      First Look: May 29

      Business-to-Business Marketing, edited by Gary L. Lilien and Rajdeep Grewal. Edward Elgar Publishing Company, 2012 Abstract This chapter focuses on the topic of coordinating marketing and sales in Business-to-Business (B2B) organizations. It provides an historical... View Details
      Keywords: Sean Silverthorne
      • February 2021 (Revised April 2024)
      • Case

      Shopify: The Conquest for Chinese E-Commerce

      By: Jeffrey F. Rayport, Avani Patel, Samantha Lin and Ariel Yang
      In mid-2020, Tobias Lütke, CEO of Shopify, faced a critical decision on how to time potential expansion into the China market. Over the prior 15 years, his Canadian software-as-a-service company had grown from a small e-commerce solutions provider to a full service... View Details
      Keywords: Timing; Corporate Entrepreneurship; Service Operations; Business Model; Organizational Design; Change Management; Cross-Cultural and Cross-Border Issues; Global Strategy; Health Pandemics; Growth Management; Marketing Strategy; Digital Platforms; Alliances; Partners and Partnerships; Opportunities; Internet and the Web; E-commerce; United States; Canada; China
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