• January–February 2021
• Article

Compensation Packages That Actually Drive Performance

By: Boris Groysberg, Sarah Abbott, Michael R. Marino and Metin Aksoy

By aligning executives’ financial incentives with company strategy, a firm can inspire its management to deliver superior results. But it can be hard to get pay packages right. In this article four experts break down the key elements of compensation and explain how to... View Details

Keywords: Executive Compensation; Compensation and Benefits; Motivation and Incentives; Strategy; Performance

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Groysberg, Boris, Sarah Abbott, Michael R. Marino, and Metin Aksoy. "Compensation Packages That Actually Drive Performance." Harvard Business Review 99, no. 1 (January–February 2021): 102–111.

Robert C. Merton

Robert C. Merton is the School of Management Distinguished Professor of Finance at the MIT Sloan School of Management.

Merton is University Professor Emeritus at Harvard University and was the George Fisher Baker Professor of... View Details

Keywords: banking; brokerage; financial services; insurance industry; investment banking industry; retail financial services

• 18 Apr 2011
• Research & Ideas

It’s Not Nagging: Why Persistent, Redundant Communication Works

wheel” In a paper forthcoming in Organization Science, professor Tsedal B. Neeley and coauthors delve into why many managers tend to send the same message, over and over, via multiple media to team members. At first blush, this strategy... View Details

Keywords: by Kim Girard

• Research Summary

Overview

By: John A. Deighton

Professor Deighton conducts research at the intersection of information technology and marketing. He is interested in the complementary uses of human and artificial intelligence and creativity in areas such as advertising, content creation, and online retailing. He... View Details

• June 2002 (Revised July 2002)
• Case

NTT DoCoMo: Marketing i-mode

By: Youngme E. Moon

i-mode is a wireless Internet service offered in Japan by NTT DoCoMo. In just three years, the service has won over 30 million subscribers and achieved a 60% share of Japan's mobile Internet market, making it the most successful mobile data service in the world. It is... View Details

Keywords: Price; Marketing; Marketing Channels; Market Entry and Exit; Market Participation; Success; Competition; Internet and the Web; Technology Adoption; Mobile and Wireless Technology; Telecommunications Industry; Japan

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Moon, Youngme E. "NTT DoCoMo: Marketing i-mode." Harvard Business School Case 502-031, June 2002. (Revised July 2002.)

• February 2008
• Case

Campbell Soup Company: Selling Channel Innovation to Customers

Campbell Soup, like most food manufacturers, faced grocery chain and wholesale demand for its goods driven by Campbell's own promotional pricing structure rather than retail consumer demand. Former policies to encourage overstock created huge swings in production and... View Details

Keywords: Information Technology; Distribution Channels; Order Taking and Fulfillment; Manufacturing Industry; Food and Beverage Industry

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Ton, Zeynep. "Campbell Soup Company: Selling Channel Innovation to Customers." Harvard Business School Case 608-141, February 2008.

• September 1974 (Revised April 1975)
• Case

Ocean Spray Cranberries, Inc. (A)

At the conclusion of a small-scale pilot survey, management must decide whether to invest in a larger survey or terminate the project. The objective of the study is to use psychographic measurement techniques to study the alternative positions of cranberry sauce.... View Details

Keywords: Surveys; Product Positioning; Mathematical Methods; Agriculture and Agribusiness Industry; Food and Beverage Industry

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DeBruicker, F., and Jan-Erik Modig. "Ocean Spray Cranberries, Inc. (A)." Harvard Business School Case 575-039, September 1974. (Revised April 1975.)

• May 2010 (Revised May 2010)
• Case

Data.gov

By: Karim R. Lakhani, Robert D. Austin and Yumi Yi

This case presents the logic and execution underlying the launch of Data.gov, an instantiation of President Obama's initiative for transparency and open government. The process used by Vivek Kundra, the federal CIO, and his team to rapidly develop the website and to... View Details

Keywords: Safety; Rights; Analytics and Data Science; Internet and the Web; Ethics; Cost vs Benefits; Innovation and Management; Information Management; Public Administration Industry; Information Industry; United States

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Lakhani, Karim R., Robert D. Austin, and Yumi Yi. "Data.gov." Harvard Business School Case 610-075, May 2010. (Revised May 2010.)

• March 1999 (Revised February 2000)
• Case

Patient Care Delivery Model at the Massachusetts General Hospital, The

By: Amy C. Edmondson, Richard M.J. Bohmer and Emily Heaphy

Examines the implementation of a new patient care delivery model at Massachusetts General Hospital. Uses clinical and financial data to examine different choices for staffing non-physician health care professionals and to understand the challenges of managing change... View Details

Keywords: Change Management; Service Delivery; Health Care and Treatment; Health Industry; Massachusetts

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Edmondson, Amy C., Richard M.J. Bohmer, and Emily Heaphy. "Patient Care Delivery Model at the Massachusetts General Hospital, The." Harvard Business School Case 699-154, March 1999. (Revised February 2000.)

• 22 Oct 2021
• Research & Ideas

Want Hybrid Work to Succeed? Trust, Don’t Track, Employees

The COVID-19 pandemic made remote work more the norm than the exception, and now many companies are struggling to map out a hybrid plan that both managers and employees can embrace long term. With return-to-work policies in flux, this is... View Details

Keywords: by Michael Blanding

• 29 Jul 2022
• Research & Ideas

Will Demand for Women Executives Finally Shrink the Gender Pay Gap?

onto the exec team.” "When there's more scarcity and higher demand, that puts a premium on the type of person and on your willingness to pay." That push for gender diversity in senior management could spell an opportunity for women to... View Details

Keywords: by Kristen Senz