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- Faculty Publications (225)
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- All HBS Web (995)
- Faculty Publications (225)
- 24 Jul 2000
- Research & Ideas
Global Brands: Connecting With Consumers Across Boundaries
elements of the marketing mix when it comes to brand building. Developing new products provides an edge in product differentiation, he said, and pricing should be as important to marketers as it is to retailers. As for distribution, in a... View Details
Keywords: by James E. Aisner
- 01 Mar 2019
- News
The One That Got Away
being too dogmatic about how you define your sweet spot as an investor; and (2) seek companies that seem extraordinary on some dimension, even if it is unusual or seems deficient in others. Rob Go (MBA 2007) NextView Ventures For the Birds Here’s what I wrote in my... View Details
- 07 Aug 2012
- First Look
First Look: August 7
and Michael Goold Publication:Journal of International Management 18, no. 3 (September 2012) Abstract Based on a six-country survey of nearly 250 multinationals (MNCs), this paper is the first empirical analysis to describe the size and... View Details
Keywords: Sean Silverthorne
- 23 Jul 2001
- Research & Ideas
Looking for CEOs in All the Wrong Places
turnover is largely determined by two factors: whether the turnover is forced or natural, and whether an internal or external candidate is selected as the successor. CEO searches, as currently practiced, are likely to exclude many... View Details
- 01 Jun 2013
- News
Collective Wisdom
almost managerial malpractice if you don't make crowdsourcing part of your toolkit." What about the fear of losing the ability to monetize intellectual property (IP)? Those are valid concerns. It really depends on the crowdsourcing approach you use. With a contest, the... View Details
- 10 May 2011
- First Look
First Look: May 10
Working PapersMandatory IFRS Adoption and Financial Statement Comparability Authors:Francois Brochet, Alan Jagolinzer, and Edward J. Riedl Abstract This study examines the effect of mandatory International Financial Reporting Standards... View Details
Keywords: Sean Silverthorne
- 16 Jul 2021
- Op-Ed
For Entrepreneurs, the Benefits of Slowing Down
acquisitions, partnerships, new product launches, or international expansion in ways you might not have had the time and space to think through. 3. Pay down your organizational debt Every fast-growing startup incurs debt along the way.... View Details
Keywords: by Jeffrey Bussgang
- 17 Sep 2001
- What Do You Think?
What Is “Business as Usual” After September 11?
short run, increased efficiency due to reduced costs. In the long run, increased international segregation—even between western countries—and a reduced global learning rate due to a lesser degree of physical interaction... I believe the... View Details
Keywords: by James Heskett
- 05 Jan 2010
- First Look
First Look: January 5
(revenue maximizing) auction for sponsored search advertising. We show that a search engine's optimal reserve price is independent of the number of bidders and independent of the rate at which click-through rate declines over positions.... View Details
Keywords: Martha Lagace
- 01 Sep 2009
- First Look
First Look: September 1
prices in liquid secondary markets, but caution against expanding fair values to areas such as intangibles where they could be used opportunistically. We conclude that rather than converging U.S. GAAP with IFRS, competition between the... View Details
Keywords: Martha Lagace
- 07 Apr 2003
- Research & Ideas
XTV: Xerox’s Attempted Recovery From “Fumbling the Future”
product line within Xerox. He had the support of Xerox's chief executive officer, David Kearns, for establishing the new internal structure. This structure would work much like an internal venture capital... View Details
Keywords: by Henry Chesbrough
- 01 Sep 2005
- News
One-on-One with Thomas Riley
whether I’m still up to it. I’m ready to go.” Eight months later, in January 2004, Riley took his post at the U.S. embassy in Rabat, where he oversees a staff of 400 people. A Stanford University graduate, he is a veteran of three decades in View Details
- 01 Jun 2003
- News
Up Against The Firewall
to law enforcement? How much disclosure is legally required, and how much is appropriate ethically? How will disclosure affect the company’s stock price and prospects for attracting future business? For any executive, it’s a nightmare... View Details
- 13 Aug 2024
- Op-Ed
Can AI Save Physicians from Burnout?
patients during visits, plus more accurate visit notes. However, clinicians’ well-being is unfortunately not always the top priority for hospital executives. Currently, most US hospitals generate revenue based on “fee-for-service" payment models, which pay health care... View Details
- 30 Aug 2016
- First Look
August 30, 2016
patient-reported outcomes, at an accelerated pace. These comprehensive sets are integrated with electronic health records and incorporated into clinical practice, and they will underpin internal quality improvement and external... View Details
Keywords: Carmen Nobel
- 20 Mar 2012
- First Look
First Look: March 20
circumstances, including human purposes, evolved. While the invisible hand of the pricing mechanism can balance supply and demand on a global basis, or in subunits thereof, the visible hand of political authority is essential to the... View Details
Keywords: Sean Silverthorne
- 12 Jan 2004
- What Do You Think?
How Should We Think About the Exportation of Jobs?
apart" with increased training times and more rapid changes in international job markets, according to Michael Lindsey. "We're headed for a two-tier economic society..." says Mike Dorkoski. While Brad Leach opines,... View Details
Keywords: by James Heskett
- 06 May 2019
- Research & Ideas
Consumers Blame Business for Global Health Problems. Can Business Become the Solution?
is genuine and whether they are leading by example. Allocating time, even if limited, on all meeting agendas can remind everyone that health and well-being are a priority that is integral to business operations. Simultaneously, leadership can set up an View Details
- 25 Apr 2005
- Research & Ideas
New Learning at American Home Products
penicillin for Canada's armed forces, provided American Home Products with a learning base in the antibiotic revolution at its very beginning. Early in the postwar era, American Home Products moved out of chemicals but continued to expand its other lines, both by View Details
- 28 Apr 2009
- First Look
First Look: April 28, 2009
Industry Location and International Regulatory Variation Author:Arthur A. Daemmrich Publication:Chap. 16 in Ways of Regulating: Therapeutic Agents between Plants, Shops, and Consulting Rooms. Vol. 363, 271-290. Berlin, Germany: Max Planck... View Details
Keywords: Martha Lagace