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  • All HBS Web  (3,206)
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  • March 2023
  • Supplement

Innovation at Google Ads: The Sales Acceleration and Innovation Labs (SAIL) (B)

By: Linda A. Hill and Emily Tedards
In 2018, Ana Owczarzak was appointed to lead Google Ads' new innovation and accelerator team - the Sales Acceleration and Innovation Labs (SAIL). The purpose of SAIL was to offer testing and incubation services for individuals within Google Ads who were developing new... View Details
Keywords: Innovation Leadership; Organizational Culture; Technology Industry; Technology Industry; Technology Industry; United States
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Hill, Linda A., and Emily Tedards. "Innovation at Google Ads: The Sales Acceleration and Innovation Labs (SAIL) (B)." Harvard Business School Supplement 423-077, March 2023.
  • Program

Leading and Building a Culture of Innovation

and innovate again and again. This lab-style leadership program immerses you in every stage of the innovation process. You'll roll up your sleeves and experience first-hand what it really takes to build the... View Details
  • Teaching Interest

Overview

By: Lynda M. Applegate
I currently teach a module in the HBS Owner President Management (OPM) program that is entitled Innovation @Work. The module is designed to provide a general manager perspective on how to lead innovation and transform organizations, industries, and society. The role... View Details
Keywords: Innovation & Entrepreneurship; General Management; Technological Innovation; Entrepreneurship; Information; Innovation and Invention; Leadership; Organizations; Risk and Uncertainty; Social Enterprise; Strategy; Technology; Computer Industry; Computer Industry; Computer Industry; Computer Industry; Computer Industry; Africa; Asia; Latin America; Middle East; North and Central America; Europe
  • Program

Managing Innovation

intradepartmental teams of four to six managers are encouraged to apply. Learning and Living at HBS When you participate in an Executive Education program on the HBS campus, you enter an immersive experience... View Details

    Daniel M. Gilbane

    Dan Gilbane is a Lecturer of Business Administration presently teaching Deal Making in Real Estate in the Finance Unit.

    Dan is a 5th generation family leader of Gilbane, Inc., a construction and real estate development firms in the industry with a global... View Details

    • 16 Apr 2019
    • First Look

    New Research and Ideas, April 16, 2019

    Management Review What to Do When Industry Disruption Threatens Your Career By: Groysberg, Boris, Eric Lin, and Whitney Johnson Abstract—This article discusses how to diagnose the risks that disruptive View Details
    Keywords: Dina Gerdeman
    • December 2017
    • Case

    International Institute of Tropical Agriculture

    By: Jose B. Alvarez and Sarah Mehta
    It is July 2017, and Dr. Nteranya Sanginga, the director general of the Nigeria-based International Institute of Tropical Agriculture (IITA), is making progress toward two of his primary strategic objectives for the nonprofit research Institute: 1) to scale the impact... View Details
    Keywords: Scaling Technologies; Youth Unemployment; Innovation In Nonprofits; Agribusiness; Plant-Based Agribusiness; Cash Flow; Labor; Employment; Commercialization; Problems and Challenges; Agriculture and Agribusiness Industry; Africa; Nigeria
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    Alvarez, Jose B., and Sarah Mehta. "International Institute of Tropical Agriculture." Harvard Business School Case 518-034, December 2017.
    • Forthcoming
    • Article

    Reputation Burning: Analyzing the Impact of Brand Sponsorship on Social Influencers

    By: Mengjie Cheng and Shunyuan Zhang
    The growth of the influencer marketing industry warrants an empirical examination of the effect of posting sponsored videos on influencers' reputations. We collected a novel dataset of user-generated YouTube videos created by prominent English-speaking influencers in... View Details
    Keywords: Reputation; Mathematical Methods; Marketing Reference Programs; Social Media; Brands and Branding
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    Cheng, Mengjie, and Shunyuan Zhang. "Reputation Burning: Analyzing the Impact of Brand Sponsorship on Social Influencers." Management Science (forthcoming). (Pre-published online October 18, 2024.)
    • Program

    Driving Corporate Performance

    in an Executive Education program on the HBS campus, you enter an immersive experience where every aspect of the learning model has been carefully designed to facilitate your growth. Your learning will take... View Details
    • Program

    Transforming Customer Experiences

    gain the most from this program. Team attendance fosters fruitful collaboration that will enhance the program's impact on your service capabilities. Learning and Living at HBS When you participate in an Executive Education program on the... View Details
    • Program

    Launching New Ventures

    Together, these programs provide you with essential skillsets for exploring investment opportunities and leading a successful enterprise. Learning and Living at HBS When you participate in an Executive Education View Details
    • Web

    Institute For Strategy And Competitiveness

    HBS ISC Professor Michael Porter retired from the Harvard Business School faculty on November 30, 2023. Harvard Business Review: Smart, Connected Products Health Care: Value-Based Health Care U.S. COMPETITIVENESS: Competition in the Politics View Details
    • Program

    Competing in the Age of Digital Platforms

    Executive Education program on the HBS campus, you enter an immersive experience where every aspect of the learning model has been carefully designed to facilitate your growth. Your learning will take place... View Details

      Dutch Leonard

      Herman B. ("Dutch") Leonard is Eliot I. Snider and Family Professor of Business Administration at the Harvard Business School and the George F. Baker, Jr. Professor of Public Sector Management at Harvard University's John F. Kennedy School of Government. In... View Details

      Keywords: education industry; education industry; education industry; education industry; education industry
      • 01 Mar 2021
      • Blog Post

      Climate Finance SIP

      In late January 2021, over seventy HBS MBA students gathered in a virtual classroom for four exciting days of a short intensive program (“SIP”) on Climate Finance, taught by professors George Serafeim and Vikram Gandhi. Through a series... View Details

        Alvin E. Roth

        Al Roth is the George Gund Professor of Economics and Business Administration in the Department of Economics at Harvard University, and in the Harvard Business School. His research, teaching, and consulting interests are in game theory, experimental economics, and... View Details

        Keywords: e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry
        • Program

        Leading Change and Organizational Renewal

        to eight individuals. Attendance by multiple company representatives will foster teamwork and amplify the program's impact on your organization. Learning and Living at HBS When you participate in an Executive Education program on the HBS... View Details
        • 05 Sep 2013
        • Working Paper Summaries

        Performance Responses to Competition Across Skill-Levels in Rank Order Tournaments: Field Evidence and Implications for Tournament Design

        Keywords: by Kevin J. Boudreau, Constance E. Helfat, Karim R. Lakhani & Michael E. Menietti.
        • 2021
        • Working Paper

        CRM and AI in Time of Crisis

        By: Michelle Y. Lu and Navid Mojir
        A crisis can affect the incentives of various players within a firm’s multi-layered sales and marketing organization (e.g., headquarters and branches of a bank). Such shifts can result in sales decisions against the firm’s best interests. Motivated by the backlash to... View Details
        Keywords: CRM; Artificial Intelligence; AI; B2B Marketing; Decision Authority; Crisis Marketing; Intra-organizational Conflict; COVID-19 Pandemic; Customer Relationship Management; Technological Innovation; Decision Making; Strategy; Health Pandemics; Crisis Management; AI and Machine Learning
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        Lu, Michelle Y., and Navid Mojir. "CRM and AI in Time of Crisis." Harvard Business School Working Paper, No. 22-035, November 2021.
        • Spring 2016
        • Article

        Net Neutrality: A Fast Lane to Understanding the Tradeoffs

        By: Shane Greenstein, Martin Peitz and Tommaso Valletti
        The last decade has seen a strident public debate about the principle of "net neutrality." The economic literature has focused on two definitions of net neutrality. The most basic definition of net neutrality is to prohibit payments from content providers to internet... View Details
        Keywords: Internet and the Web; Policy
        Citation
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        Greenstein, Shane, Martin Peitz, and Tommaso Valletti. "Net Neutrality: A Fast Lane to Understanding the Tradeoffs." Journal of Economic Perspectives 30, no. 2 (Spring 2016): 127–150.
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