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      • October 1996
      • Case

      American China Enterprises

      By: Ray A. Goldberg and Mollie H. Carter
      Keywords: Multinational Firms and Management; Competition; Business and Government Relations
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      Goldberg, Ray A., and Mollie H. Carter. "American China Enterprises." Harvard Business School Case 597-012, October 1996.
      • October 1996 (Revised March 1998)
      • Case

      Schroder Ventures: Launch of the Euro Fund

      By: Josh Lerner, Kate Bringham and Nick Ferguson
      Schroder Ventures is considering launching a pan-European fund in response to investor demand. This will lead to changes in the interactions between the parent organization and the national affiliates. A related question is the extent to which the private equity model... View Details
      Keywords: Change; Private Equity; Investment Funds; Multinational Firms and Management; Product Launch; Europe
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      Lerner, Josh, Kate Bringham, and Nick Ferguson. "Schroder Ventures: Launch of the Euro Fund." Harvard Business School Case 297-026, October 1996. (Revised March 1998.)
      • September 1996 (Revised March 1999)
      • Case

      EMDICO (A)

      By: John A. Quelch
      The general manager of Fuji Film's Saudi distributorship must decide on a relaunch strategy for Fuji film and cameras in Saudi Arabia. View Details
      Keywords: Multinational Firms and Management; Emerging Markets; Product Launch; Brands and Branding; Manufacturing Industry; Consumer Products Industry; Saudi Arabia
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      Quelch, John A., and Yoshinori Fujikawa. "EMDICO (A)." Harvard Business School Case 597-029, September 1996. (Revised March 1999.)
      • September 1996 (Revised March 1999)
      • Case

      EMDICO (B)

      By: John A. Quelch
      Supplements the (A) case. View Details
      Keywords: Multinational Firms and Management; Emerging Markets; Product Launch; Brands and Branding; Manufacturing Industry; Consumer Products Industry; Saudi Arabia
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      Quelch, John A., and Yoshinori Fujikawa. "EMDICO (B)." Harvard Business School Case 597-030, September 1996. (Revised March 1999.)
      • July 1996 (Revised June 1998)
      • Case

      Gillette Indonesia

      By: John A. Quelch
      The country manager of Gillette Indonesia is reviewing his 1996 marketing plan and considering whether the pace of market development and mix of product sales can be impacted by the level and type of Gillette expenditures in the market. View Details
      Keywords: Marketing Strategy; Multinational Firms and Management; Emerging Markets; Forecasting and Prediction; Product Marketing; Manufacturing Industry; Consumer Products Industry; Indonesia
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      Quelch, John A., and Diane Long. "Gillette Indonesia." Harvard Business School Case 597-009, July 1996. (Revised June 1998.)
      • 1996
      • Chapter

      Antagonism or Equanimity: U.S. Multinationals and Regional Trading Blocs

      By: L. T. Wells Jr.
      Keywords: Multinational Firms and Management; Globalized Economies and Regions; Trade
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      Wells, L. T., Jr. "Antagonism or Equanimity: U.S. Multinationals and Regional Trading Blocs." In The World Economy: Challenges of Globalization and Regionalization, edited by Marjan Svetlicic and H. W. Singer, pp. 165–186. London: Macmillan Press, 1996.
      • June 1996 (Revised January 2000)
      • Case

      McKinsey & Co.: Managing Knowledge and Learning

      By: Christopher A. Bartlett
      Describes the development of McKinsey & Co. as a worldwide management consulting firm from 1926 to 1996. In particular, it focuses on the way in which McKinsey has developed structures, systems, processes, and practices to help it develop, transfer, and disseminate... View Details
      Keywords: Management; Managerial Roles; Management Practices and Processes; Competitive Advantage; Global Range; Knowledge Dissemination; Business Processes; Consulting Industry
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      Bartlett, Christopher A. "McKinsey & Co.: Managing Knowledge and Learning." Harvard Business School Case 396-357, June 1996. (Revised January 2000.)
      • May 1996 (Revised May 1997)
      • Case

      Colliers International Property Consultants, Inc.: Managing a Virtual Organization

      By: Lynda M. Applegate and Carin-Isabel Knoop
      In less than 20 years, the real estate firm Colliers International expanded into a federation of 180 offices with close to 4,500 professionals in over 30 countries. Because Colliers expanded by signing up existing firms strong in their local markets, its leaders had to... View Details
      Keywords: Demand and Consumers; Globalized Firms and Management; Management Practices and Processes; Service Operations; Information Technology; Organizational Structure; Mergers and Acquisitions; Business Strategy; Budgets and Budgeting; Real Estate Industry
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      Applegate, Lynda M., and Carin-Isabel Knoop. "Colliers International Property Consultants, Inc.: Managing a Virtual Organization." Harvard Business School Case 396-080, May 1996. (Revised May 1997.)
      • April 1996 (Revised September 2003)
      • Case

      Crown Cork & Seal/CarnaudMetalbox

      By: William E. Fruhan Jr. and William DeWitt
      A U.S. packaging firm acquires a French packaging firm with the objective of creating the largest global packaging firm in the world. View Details
      Keywords: Acquisition; Cross-Cultural and Cross-Border Issues; Service Industry; France; United States
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      Fruhan, William E., Jr., and William DeWitt. "Crown Cork & Seal/CarnaudMetalbox." Harvard Business School Case 296-019, April 1996. (Revised September 2003.)
      • January 1996 (Revised February 1998)
      • Case

      Japan's Automakers Face Endaka

      By: Debora L. Spar
      In April 1995, the Japanese yen hit a post-World War II high against the U.S. dollar. The yen's relentless ascent affected firms on both sides of the Pacific, but fell particularly hard on Japan's big four automakers. This case explores how endaka--or"high... View Details
      Keywords: Currency Exchange Rate; Competitive Strategy; Trade; Foreign Direct Investment; Macroeconomics; Manufacturing Industry; Auto Industry; Japan
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      Spar, Debora L., Julia Kou, Elizabeth B. Stein, and Karen Gordon. "Japan's Automakers Face Endaka." Harvard Business School Case 796-030, January 1996. (Revised February 1998.)
      • December 1995
      • Case

      Layton Canada

      By: Debora L. Spar
      In 1993, Layton Canada finds itself caught in an intractable political situation. As part of a global reorganization process, the firm has been transformed from a subsidiary of a Dutch parent corporation to a subsidiary of a U.S. parent. Now, if it continues with its... View Details
      Keywords: Trade; Government and Politics
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      Spar, Debora L., Lygeia Ricciardi, and Laura Bures. "Layton Canada." Harvard Business School Case 796-108, December 1995.
      • 1995
      • Chapter

      The Evolution of European Multinational Banking before 1914: Comparisons and Contrasts

      By: G. Jones
      Keywords: History; Multinational Firms and Management; Banks and Banking; Banking Industry; Europe
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      Jones, G. "The Evolution of European Multinational Banking before 1914: Comparisons and Contrasts." In Wirtschaft, Gesellschaft, Unternehman, edited by W. Feldenkirchen, F. Schonert-Rohlk, and G. Schulz. Stuttgart: Franz Steiner Verlag, 1995.
      • October 1995 (Revised October 1996)
      • Case

      Disney Consumer Products in Lebanon

      By: John A. Quelch
      The managing director of Disney Consumer Products for Europe and the Middle East is reviewing recent market research in Lebanon regarding the sales potential of Disney licensed products and assessing the pros and cons of several distribution options. View Details
      Keywords: Distribution; Multinational Firms and Management; Market Entry and Exit; Brands and Branding; Consumer Products Industry; Lebanon
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      Quelch, John A. "Disney Consumer Products in Lebanon." Harvard Business School Case 596-060, October 1995. (Revised October 1996.)
      • September 1995
      • Case

      Richina Capital Partners Limited

      By: William A. Sahlman and Jason Green
      Richard Yan and Suzanne Foels raise a $52.5 million fund to invest in Chinese companies in concert with major multinational companies. They face all the challenges of starting a business from scratch in addition to the challenges of operating in a cross-cultural... View Details
      Keywords: Business Startups; Venture Capital; Problems and Challenges; Emerging Markets; Multinational Firms and Management; Cross-Cultural and Cross-Border Issues; Governance Compliance; Business Strategy; Expansion; Investment Return; China
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      Sahlman, William A., and Jason Green. "Richina Capital Partners Limited." Harvard Business School Case 396-059, September 1995.
      • September 1995
      • Case

      Ares-Serono

      By: Michael Y. Yoshino, Jean-Pierre Jeannet and Carin-Isabel Knoop
      Ares Serono, a medium-size Swiss pharmaceutical company, is the global leader in the field of fertility drugs. The company has successfully transformed into one of the very few biotech firms in Europe. The case treats a set of major strategic and organizational... View Details
      Keywords: Geographic Location; Globalized Firms and Management; Asset Management; Balance and Stability; Expansion; Digital Platforms; Leadership Development; Health Care and Treatment; Transformation; Family Business; Problems and Challenges; Pharmaceutical Industry; Biotechnology Industry; Switzerland; Europe
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      Yoshino, Michael Y., Jean-Pierre Jeannet, and Carin-Isabel Knoop. "Ares-Serono." Harvard Business School Case 396-035, September 1995.
      • 1995
      • Chapter

      The Tax Treatment of Interest and the Operations of U.S. Multinationals

      By: K. Froot and J. Hines
      Keywords: Multinational Firms and Management; Taxation; Interest Rates; United States
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      Froot, K., and J. Hines. "The Tax Treatment of Interest and the Operations of U.S. Multinationals." In Taxing Multinational Corporations, edited by M. Feldstein, J. Hines, and G. Hubbard, 81–93. University of Chicago Press, 1995.
      • May 1995 (Revised September 1997)
      • Case

      Internationalizing the Cola Wars (A): The Battle for China and Asian Markets

      By: David B. Yoffie
      Analyzes the strategies pursued by Coke and Pepsi in the emerging Asian soft drink market. Analyzes the tactical battle of the cola giants in China specifically. View Details
      Keywords: Trade; Emerging Markets; Corporate Strategy; Competition; Globalized Firms and Management; Food and Beverage Industry; China; Asia
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      Yoffie, David B. "Internationalizing the Cola Wars (A): The Battle for China and Asian Markets." Harvard Business School Case 795-186, May 1995. (Revised September 1997.)
      • March 1995 (Revised May 1996)
      • Supplement

      Dennis Hightower in Conversation with MBA Students, November 21, 1994 (Supplement)

      By: Ashish Nanda
      Supplements Walt Disney's Dennis Hightower: Taking Charge & Dennis Hightower: Walt Disney's Transnational Manager. View Details
      Keywords: Multinational Firms and Management
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      Nanda, Ashish. "Dennis Hightower in Conversation with MBA Students, November 21, 1994 (Supplement)." Harvard Business School Supplement 395-149, March 1995. (Revised May 1996.)
      • February 1995 (Revised November 1996)
      • Case

      MasterCard and World Championship Soccer

      By: John A. Quelch and Carin-Isabel Knoop
      The MasterCard vice president for global promotions and other MasterCard executives are appraising the results of MasterCard's worldwide sponsorship of the 1994 World Cup soccer championship. They must decide whether to commit to sponsor the 1998 championship to be... View Details
      Keywords: Credit Cards; Marketing Strategy; Multinational Firms and Management; Advertising Campaigns; Globalization; Sports; Financial Services Industry; Sports Industry; France; United States
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      Quelch, John A., and Carin-Isabel Knoop. "MasterCard and World Championship Soccer." Harvard Business School Case 595-040, February 1995. (Revised November 1996.)
      • January 1995 (Revised October 1995)
      • Case

      Citibank: Global Customer Management

      By: Michael Y. Yoshino and Thomas W. Malnight
      Describes Citibank's worldwide operations, which include activities in developing and developed markets. The bank's structure also varies across markets and regions, varying from autonomous national affiliates to an industry/product-based structure in its domestic U.S.... View Details
      Keywords: Customer Focus and Relationships; Global Range; Cross-Cultural and Cross-Border Issues; Multinational Firms and Management; SWOT Analysis; Emerging Markets; Banking Industry; United States
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      Yoshino, Michael Y., and Thomas W. Malnight. "Citibank: Global Customer Management." Harvard Business School Case 395-142, January 1995. (Revised October 1995.)
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