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Show Results For
- All HBS Web
(1,178)
- People (1)
- News (213)
- Research (768)
- Events (11)
- Multimedia (5)
- Faculty Publications (580)
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- 06 Mar 2012
- First Look
First Look: March 6
Science of Viral Ads Author:Thales Teixeira Publication:Harvard Business Review 90, no. 3 (March 2012) Abstract It's the holy grail of digital marketing: the viral ad, a pitch that large numbers of viewers decide to share with family and... View Details
Keywords: Sean Silverthorne
- 09 Apr 2019
- First Look
New Research and Ideas, April 9, 2019
recognized the urgency for a change in its business model from the traditional “Windows first” strategy, with its reliance mainly on the sales of on-premises licensed software. Thus, the company began to shift its strategy to an “AI/cloud first” strategy to capture the... View Details
Keywords: Dina Gerdeman
- 01 Aug 2017
- First Look
First Look at New Research and Ideas, August 1
businesses, made acquisitions in digital innovation and cloud computing, formed partnerships with former competitors such as Apple and tech startups, and invested in internally developed cognitive computing/AI View Details
Keywords: Sean Silverthorne
- 10 Jun 2014
- First Look
First Look: June 10
arising in clusters, including knowledge, skills, and input-output linkages. August 2013 Harvard Business Review Mastering the Intermediaries: Strategies for Dealing with the Likes of Google, Amazon, and Kayak By: Edelman, Benjamin G. Abstract—Many companies depend on... View Details
Keywords: Sean Silverthorne
- 15 Dec 2009
- First Look
First Look: Dec. 15, 2009
EPOC, and highly sophisticated software that can translate a person's emotions, cognitive thoughts, and facial expressions into digital outcomes. Emotiv wants the technology to be adopted by mainstream consumers and is leaning towards the... View Details
Keywords: Martha Lagace
- 28 Aug 2012
- First Look
First Look: August 28
returns. However, these findings are driven by differences in the stocks recommended and their market capitalization. After controlling for these selection effects, we find no difference in the performance of the buy- and sell-side analysts' Strong Buy/Buy... View Details
Keywords: Sean Silverthorne
- September 2020 (Revised February 2023)
- Teaching Note
Uber: Competing Globally
By: Alexander J. MacKay
Teaching Note for HBS Case No. 720-404. View Details
Keywords: Business Ventures; Business Growth and Maturation; Business Model; Geography; Geographic Location; Geographic Scope; Global Strategy; Globalization; Multinational Firms and Management; Globalized Markets and Industries; Governance; Governance Controls; Governing Rules, Regulations, and Reforms; Innovation and Invention; Disruptive Innovation; Innovation Strategy; Law; Management; Growth and Development; Growth Management; Markets; Demand and Consumers; Consumer Behavior; Network Effects; Emerging Markets; Market Design; Market Entry and Exit; Market Participation; Supply and Industry; Industry Structures; Planning; Strategic Planning; Relationships; Business and Community Relations; Business and Government Relations; Business and Stakeholder Relations; Labor and Management Relations; Networks; Adaptation; Strategy; Business Strategy; Competition; Competitive Advantage; Competitive Strategy; Expansion; Information Technology; Mobile and Wireless Technology; Digital Platforms; Transportation Networks; Transportation; Transportation Industry; Technology Industry; Africa; Ghana; Asia; China; Shanghai; Shanghai Shi; India; New Delhi; Europe; United Kingdom; London; England; Latin America; North and Central America; United States; New York (city, NY); New York (state, US); South America; Colombia
- 08 Jun 2010
- First Look
First Look: June 8
Kerry HermanHarvard Business School Case 510-063 In January 2010, Jen McDonald, head of Bank of America Corporation's (BAC) Digital Marketing group, was discussing the bank's mobile strategy with Douglas Brown, senior vice president,... View Details
Keywords: Martha Lagace
- 19 Feb 2019
- First Look
New Research and Ideas, February 19, 2019
Swissgrid: Enterprise Risk Management in a Digital Age Kurt Meyer, chief risk officer of Swissgrid, the Swiss national electricity transmission system operator, reflects on the risk management system he installed after the deregulation... View Details
Keywords: Sean Silverthorne