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Show Results For
- All HBS Web
(1,277)
- News (260)
- Research (887)
- Events (4)
- Multimedia (1)
- Faculty Publications (361)
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- 05 Dec 2013
- What Do You Think?
Is Walmart Defying Economic Gravity?
information-driven model by gaining a better understanding of product and customer relationships." Dean Vella cited Walmart's innovation in supply chain management and sustainability as ways in which it is reducing the friction... View Details
- 13 Mar 2018
- First Look
March 13, 2018
specifically, the volume focuses on the economic institution of the business group and aims at understanding the factors behind its rise, growth, resilience, and/or fall; its behavioral and organizational characteristics; and its... View Details
Keywords: Sean Silverthorne
- 03 Mar 2009
- First Look
First Look: March 3, 2009
and complementary effects across channels to provide sales forecasting, promotion planning, and customer relationship management guidance to multichannel managers. We investigate three contingencies in a sales analysis of a leading U.S.... View Details
Keywords: Martha Lagace
- 28 Oct 2008
- First Look
First Look: October 28, 2008
the parts of Africa that have a heavy disease incidence. MTV has developed a DNA of public service announcements that it claims are of central relevance to its high-risk customer base. How core is this to the strategy of a for-profit firm... View Details
Keywords: Martha Lagace
- 04 Nov 2008
- First Look
First Look: November 4, 2008
Inc.—Engineered Products Division Harvard Business School Case 709-434 Curled Metal Incorporated has declining sales but has developed a new product (curled metal pile driver pads) that, in field tests, deliver customer benefits that are... View Details
Keywords: Martha Lagace
- 31 Mar 2009
- First Look
First Look: March 31, 2009
This study empirically examines firms' post-merger behavior using an institutional theory framework. While mergers can serve as a strategic tool for firms to reconfigure their product and customer mix,... View Details
Keywords: Martha Lagace
- 10 Sep 2008
- Research & Ideas
Long-Tail Economics? Give Me Blockbusters!
customers and drive distribution for other products in a company's portfolio. A company's commitment to searching out potential blockbusters and then investing in marketing to convert potential to reality attracts and retains top... View Details
- 18 Sep 2012
- First Look
First Look: September 18
initial socialization focused on personal identity (emphasizing newcomers' authentic best selves) led to greater customer satisfaction and employee retention after six months, compared to (a) socialization that focused on organizational... View Details
Keywords: Sean Silverthorne
- 20 Oct 2015
- First Look
October 20, 2015
fluctuations. We first exposit that in the presence of Cobb-Douglas production functions and consumer preferences, there is a specific pattern of economic transmission whereby demand-side shocks propagate upstream (to input-supplying industries), and supply-side shocks... View Details
Keywords: Sean Silverthorne
- 24 Apr 2018
- First Look
First Look at New Research and Ideas, April 24, 2018
April 2018 Management Science Offline Showrooms in Omni-channel Retail: Demand and Operational Benefits By: Bell, David R., Santiago Gallino, and Antonio Moreno Abstract—Omnichannel environments where customers shop online and offline at... View Details
Keywords: Sean Silverthorne
- 27 Mar 2007
- First Look
First Look: March 27, 2007
imminent new product and pricing plans, as well as its existing brand power, could greatly hamper AMD's growth and thwart its new initiatives—which included opening up its architecture for end users to customize and recast its brand... View Details
Keywords: Martha Lagace
- 14 Nov 2006
- First Look
First Look: November 14, 2006
management of variability often requires a company to influence customers' behavior. Managers attempting that kind of intervention can follow a three-step process: diagnosing the behavioral problem, designing an operating role for View Details
Keywords: Sean Silverthorne
- 06 Sep 2016
- First Look
September 6, 2016
Dillon, and David S. Duncan Abstract—Firms have never known more about their customers, but their innovation processes remain hit-or-miss. Why? According to Christensen and his coauthors, product developers focus too much on building View Details
Keywords: Carmen Nobel
- 03 Aug 2010
- First Look
First Look: August 3
similar and concurrent firm behavior; second, that firms will notice and imitate the behaviors of firms from the same prior industry; and third, that as firms gain experience with particular features, the influence of prior industry will... View Details
Keywords: Martha Lagace
- 11 Dec 2006
- Research & Ideas
Fixing Price Tag Confusion
rental charge and a charge for the remote. Do partitioned prices help the consumer make an informed decision or just add to his or her confusion? Do partitioned prices increase demand? Is an online grocer better off presenting a customer... View Details
- 17 Jun 2013
- Research & Ideas
Advertising Symbiosis: The Key to Viral Videos
them to share it is about the sender's personality," Teixeira says. After comparing the sharing behavior with the emotional responses and personality tests, Teixeira found that the main motivation for viral sharing was egocentricity—the... View Details
- 27 Jan 2009
- First Look
First Look: January 27, 2009
behavior and practices led Enron down the path from truly innovative to fraudulent management? How could Enron’s board of directors have failed to detect the business, ethical, and legal risks embedded in the company’s aggressive... View Details
Keywords: Martha Lagace
- 30 Dec 2013
- Research & Ideas
Most Popular Articles of 2013
Christensen. It's time for companies to look at products the way customers do: as a way to get a job done. Is Your iPhone Turning You Into a Wimp? The body posture inherent in operating everyday gadgets affects not only your back, but... View Details
Keywords: by Staff
- 13 Nov 2012
- First Look
First Look: November 13
F. Ward, and Michael I. Norton Publication:Journal of Experimental Psychology: General (forthcoming) Abstract When people are the victims of greed or recipients of generosity, their first impulse is often to pay back that behavior in... View Details
Keywords: Sean Silverthorne
- 22 Dec 2015
- First Look
December 22, 2015
competitive landscape, Cineplanet, the leading movie cinema chain in Peru, hired a team of IDEO designers to reinvent the movie-going experience for Peruvians. Cineplanet’s management team wishes to better align the company’s operating model with the needs and View Details
Keywords: Carmen Nobel