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  • April 2015
  • Teaching Plan

Codecademy: Monetizing a Movement?

By: Jeffrey J. Bussgang and Lisa Mazzanti
This is a Teaching Plan for the case on Codecademy, an open-platform, online community for learning computer programming, launched in 2011. By 2014, the company had raised a total of $12.5 million in funding and was, on many fronts, an overwhelming success. However,... View Details
Keywords: Business Model; Internet and the Web; Open Source Distribution; Social Entrepreneurship; Education
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  • 30 Aug 2021
  • News

Kominers’s Conundrums: A Heist Leads to a Virtual Adventure

  • March 1988 (Revised September 1993)
  • Case

United Services Automobile Association (USAA)

Under the leadership of Robert F. McDermott, USAA has been transformed from a property and casualty insurance company with $200 million in assets in the late 1960s to a $11 billion financial services empire in 1988. The case illustrates the value of having a CEO drive... View Details
Keywords: Business or Company Management; Leadership; Information Technology; Financial Services Industry; Insurance Industry; United States
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  • January 1995 (Revised June 1995)
  • Case

Cybertech Project (A), The

Describes the development and exploitation of a radical new computer-integrated technology in the largely manual meat-processing industry. The technology has been developed by the meat industry's research organization over a period of 15 years and is now ready for... View Details
Keywords: Production; Animal-Based Agribusiness; Information Technology; Product Marketing; Manufacturing Industry; Information Technology Industry; Agriculture and Agribusiness Industry
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  • 10 Mar 2022
  • HBS Seminar

Adina Sterling, Stanford

  • 03 Oct 2006
  • First Look

First Look: October 3, 2006

2003). Blue-collar workers, in contrast, increasingly work outside the archetypal work gang and operate machinery or computers in isolation from others. As manual labor evolves to require more interaction with machines and less... View Details
Keywords: Sean Silverthorne
  • 08 May 2018
  • First Look

First Look at New Research and Ideas, May 8, 2018

https://www.hbs.edu/faculty/Pages/item.aspx?num=52570 Algorithm Appreciation: People Prefer Algorithmic to Human Judgment By: Logg, Jennifer M., Julia A. Minson, and Don A. Moore Abstract—Even though computational algorithms often... View Details
Keywords: Sean Silverthorne
  • November 2019
  • Case

Apple, Einhorn, and iPrefs (Abridged)

By: Carliss Y. Baldwin and W. Carl Kester
In March 2013, Apple Computer has a very large cash balance, and is under pressure to return cash to shareholders. Hedge fund manager David Einhorn thinks Apple can "unlock value" by issuing perpetual preferred stock, dubbed iPrefs. Henry Blodget, CEO of Business... View Details
Keywords: Markets; Stock Shares; Value Creation; Business and Shareholder Relations
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  • June 2017
  • Teaching Note

IBM Transforming, 2012–2016: Ginni Rometty Steers Watson

By: Rosabeth Moss Kanter and Jonathan Cohen
Ginni Rometty, who became IBM CEO in 2012, led efforts to transform the company around cognitive computing and the AI platform Watson. This Teaching Note helps instructors understand and teach the Harvard Business School case “IBM Transforming, 2012–2016: Ginni Rometty... View Details
Keywords: Digital; Technological Change; Artificial Intelligence; Data; IBM; Watson; Internet Of Things; Innovation and Invention; Management; Sales; Information Technology; Technological Innovation; Transformation; AI and Machine Learning
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  • June 2012
  • Article

Consequence-Cause Matching: Looking to the Consequences of Events to Infer Their Causes

By: Robyn A. LeBoeuf and Michael I. Norton
We show that people non-normatively infer event causes from event consequences. For example, people inferred that a product failure (computer crash) had a large cause (widespread computer virus) if it had a large consequence (job loss), but that the identical failure... View Details
Keywords: Causal Inference; Product; Forecasting and Prediction; Motivation and Incentives; Failure
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  • July 1989 (Revised April 1996)
  • Case

AUCNET: TV Auction Network System

The AUCNET system links buyers and sellers in the wholesale used car market in Japan. Video images delivered via videodisk or satellite along with an inspector's opinion and objective character based data are used to conduct a realtime auction over computers and... View Details
Keywords: Information Technology; Market Entry and Exit; Auctions; Service Industry; Japan; United States
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  • October 1996 (Revised December 1996)
  • Case

United Electric Controls

By: H. Kent Bowen, Jody H. Gittell and Sylvie Ryckebusch
United Electric Controls (UE) was a small, traditional family-owned manufacturing company when Dave Reis, the youngest member of the Reis family, took over the business. This case describes Reis's efforts to change UE's traditional work practices in order to make the... View Details
Keywords: Change Management; Family Business; Production; Business Strategy; Human Resources; Organizational Change and Adaptation; Decisions; Growth and Development Strategy; Information Technology; Electronics Industry; Manufacturing Industry; United States
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  • 01 Dec 2021
  • News

How Will the Metaverse Affect Productivity?

    Roy D. Shapiro

    Roy D. Shapiro is the Philip Caldwell Professor of Business Administration at the Harvard University Graduate School of Business Administration.  He is currently the faculty co-chair of the School's Technology and Operations Management Unit... View Details

    • Research Summary

    Markets and Market Design

    The topic on which I currently spend the most of my research energy is the study of strategic interaction and reputation systems on eBay and similar markets from an applied, market design perspective. The rise of the Internet allowed a whole new generation of markets... View Details
    • March 2021
    • Article

    On the Direct and Indirect Real Effects of Credit Supply Shocks

    By: Laura Alfaro, Manuel García-Santana and Enrique Moral-Benito
    We explore the real effects of bank-lending shocks and how they permeate the economy through buyer-supplier linkages. We combine administrative data on all Spanish firms with a matched bank-firm-loan dataset of all corporate loans from 2003 to 2013 to estimate... View Details
    Keywords: Credit Supply Shocks; Bank Lending Channel; Input-output Linkages; Output; Mechanisms; Trade Credits; Price Effects; Economics; Credit; System Shocks; Employment; Investment; Spain
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      Strategies for Two-Sided Markets

      Many blockbuster products and services that have redefined the global business landscape are built around platforms that tie together two distinct groups of users in a network. Examples include credit cards that link consumers and merchants; operating systems that... View Details

      • September 2022
      • Article

      Human Versus Machine: A Comparison of Robo-Analyst and Traditional Research Analyst Investment Recommendations

      By: Braiden Coleman, Kenneth J. Merkley and Joseph Pacelli
      We provide the first comprehensive analysis of the properties of investment recommendations generated by “Robo-Analysts,” which are human analyst-assisted computer programs conducting automated research analysis. Our results indicate that Robo-Analyst recommendations... View Details
      Keywords: Fintech; Analysts; Robo-analysts; Investment Recommendations; Investment; Information Technology; Performance
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      • 11 Sep 2020
      • HBS Seminar

      Janet Freilich, Fordham University, School of Law

      • Web

      Marketing - Doctoral

      field exam, and then another three years on dissertation research and writing. The Marketing program draws on computer science, economics, behavioral science, and psychological methods to focus on marketing problems faced by the firm and... View Details