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Show Results For
- All HBS Web
(31,752)
- People (86)
- News (11,034)
- Research (13,554)
- Events (149)
- Multimedia (1,373)
- Faculty Publications (10,739)
- 16 Mar 2021
Industry Spotlight Series: From Food & Beverage CPG to HBS
Please join us for a virtual panel discussion highlighting Harvard Business School students formerly working in the Food & Beverage CPG Industry. Hear what a day in the life of an HBS student is like, how they plan View Details
- Research Summary
Overview
By: Ayelet Israeli
Professor Israeli utilizes econometric methods and field experiments to study data driven decision making in marketing context. Her research focuses on data-driven marketing, with an emphasis on how businesses can leverage their own data, customer data, and market data... View Details
- 24 Apr 2014
- News
Giving hope and inspiration to cancer patients around the globe
data and share it globally. The organization also spearheads a clinical network of 16 research centers to conduct early-phase clinical trials faster and more efficiently. By applying business principles... View Details
- 07 Mar 2017
- News
From Harvard to INSEAD: Change Management in a Disruptive World
familiar with private enterprise and with strong ties with the business community, rather than a traditional academic. That’s how it all began, and the reason why they reached out to me.” On the value of the... View Details
Keywords: Educational Services
- 13 Jul 2022
- Book
Reimagining the Economy: What Would It Take to Put People First?
What if the way we work could be a catalyst for solving huge problems like inequality and climate change? In the new book Democratize Work: The Case for Reorganizing the Economy, Harvard Business School Professor Julie Battilana and a... View Details
Keywords: by Avery Forman
- 31 Oct 2018
- News
Why I’m Donating One Billion Dollars to Save the Planet
world. The goal: to protect 30 percent of the planet’s surface by 2030. I believe this ambitious goal is achievable because I’ve seen what can be accomplished. Indigenous peoples, local leaders and conservation groups around the world are... View Details
- 26 Apr 2023
- In Practice
Is AI Coming for Your Job?
percent believe the technology will affect them personally. Harvard Business School faculty members share their thoughts below about how AI will reshape the workforce and the skills necessary to succeed in... View Details
- 01 Sep 2007
- News
How to Take a Stand On UBS and Climate Change
What is the responsibility of business regarding social issues? And how does that jibe with maximizing profits? In “UBS and Climate Change — Warming Up to Global Action?” Associate Professor Felix... View Details
- 01 Dec 2002
- News
To Educate Leaders Who Make a Difference in the World
delivered remarks at the kick-off dinner. Several hundred alumni, faculty, and guests came together on campus on September 21 to participate in the launch of the $500 million Campaign for Harvard Business... View Details
- 29 Oct 2021
- Blog Post
Helping Women in Mexico to Live Fulfilled and Healthy Lives
for a Mexican health care startup called Moons, leading market entry, in-house production, and operations for Colombia, and interned at SAGANA, an impact investing fund, where she had the opportunity to lead... View Details
- Web
IT Strategy: Improving Service to Support Innovation | Information Technology
line IT support for MBA students, Executive Education participants, and HBS Alumni. Depending on patterns of business activity, Anthology addresses between 10% and 20% of user support requests per month that would otherwise have gone... View Details
- 22 Nov 2017
- News
How to Build a Winning Culture on a Losing Team
games. It was all part of a long term strategy to improve the franchise by getting better draft picks. And it necessitated a short term strategy of losing. Throughout, though, the 76er CEO Scott O’Neil (MBA 1998) says his front office... View Details
- January 2019
- Supplement
Understanding the Brand Equity of Nestlé Crunch Bar (B): Data Analysis
By: Jill Avery and Gerald Zaltman
In early 2018, Nestlé announced the sale of its U.S. candy-making division and a select collection of 20 of its confectionery brands, including the Nestlé Crunch Bar, to Ferrero SpA for $2.8 billion. Luckily, an old consumer research study on the Nestlé Crunch Bar... View Details
Keywords: Brand Management; Market Research; Brand Positioning; Value Proposition; Consumer Products; Fast Moving Consumer Goods; Qualitative Methods; Zaltman Metaphor Elicitation Technique; ZMET; Data Analysis; Marketing; Marketing Strategy; Brands and Branding; Consumer Behavior; Marketing Communications; Analytics and Data Science; Analysis; Consumer Products Industry; Food and Beverage Industry; Advertising Industry; United States; North America; Italy
Avery, Jill, and Gerald Zaltman. "Understanding the Brand Equity of Nestlé Crunch Bar (B): Data Analysis." Harvard Business School Supplement 519-062, January 2019.
- Web
How to Register & Key Dates | New Venture Competition
How to Register & Key Dates Business Track 1. Early-Stage Feedback (optional) Deadline December 6, 2024, 12:00 noon EST Get a head start with some feedback on your venture idea from New Venture Competition... View Details
- 14 Oct 2014
- News
When it comes to climate change, companies must prepare now
Climate change is a fact of life, and it’s playing an increasing role in business competition. Forest L. Reinhardt, the John D. Black Professor of Business Administration, advises companies View Details
- 14 Jan 2022
- Interview
Why We Need to Think of the Office as a Tool, with Very Specific Uses, Interview with Adi Ignatius
By: Tsedal Neeley and Adi Ignatius
HBR professor Tsedal Neeley has focused for years on a pair of essential business imperatives: how to go global, and how to become truly digital. More recently she has established herself as an expert in the nitty gritty aspects of the new workplace – how to hire and... View Details
"Why We Need to Think of the Office as a Tool, with Very Specific Uses, Interview with Adi Ignatius." The New World of Work, Harvard Business Review Video Series Series, Harvard Business Publishing, January 14, 2022.
- April 2008 (Revised October 2008)
- Supplement
TD Canada Trust (C): Translating the Service Model to Service Operations
By: Dennis Campbell and Brent Kazan
Campbell, Dennis, and Brent Kazan. "TD Canada Trust (C): Translating the Service Model to Service Operations." Harvard Business School Supplement 108-055, April 2008. (Revised October 2008.)
- 01 Mar 2008
- News
New York HBS Club Donates Over $1 Million to Nonprofits
receive $200,000 for need-based MBA fellowships and for two full scholarships for nonprofit leaders to attend the Executive Education Strategic Perspectives in Nonprofit Management program. Said the New York club’s Bennett Goodman (MBA... View Details
- September 2004
- Article
Rethinking Mergers and Acquisitions: How to Involve R&D in Company Growth
By: Arthur A. Daemmrich
- 01 Jun 2002
- News
Up to the Challenge: Ken Baumgartner - Sticking with It
Photography by Robert Schoen As a boy growing up in Flin Flon, a small mining town four hundred miles north of Winnipeg, Manitoba, Ken Baumgartner did what many Canadian boys do to pass the long winters: He played hockey. But unlike many... View Details