Publications

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Article

Fighting Bias on the Front Lines

By: Alexandra C. Feldberg and Tami Kim

Most companies aim for exceptional customer service, but too few are attentive to the subtle discrimination by frontline employees that can alienate customers, lead to lawsuits, or even cause lasting brand damage by going viral.
This article presents research... View Details

Keywords: Customer Service; Customer Focus and Relationships; Service Delivery; Diversity; Prejudice and Bias; Organizational Change and Adaptation

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May 2011 (Revised January 2012)
Supplement

OPOWER: Increasing Energy Efficiency through Normative Influence (B)

By: Maarten W. Bos, Amy J.C. Cuddy and Kyle Todd Doherty

The case profiles OPOWER, an energy efficiency software company that applies Cialdini's principles of social influence to successfully encourage consumers to reduce their energy usage. OPOWER was co-founded in 2008 by two young Harvard graduates, Dan Yates and Alex... View Details

Keywords: Energy Conservation

April 2009 (Revised May 2010)
Case

Urbi and the City Licensee Managers

By: John D. Macomber and Regina Garcia-Cuellar

A leading low income housing builder in Mexico decides which prospective new local partner best extends its advantages in managing twin production lines of homes and clients. URBI has built substantial competitive advantage in the technology and culture that matches... View Details

Keywords: Mortgages; Government and Politics; Housing; Growth and Development Strategy; Brands and Branding; Market Entry and Exit; Production; Supply Chain; Organizational Culture; Franchise Ownership; Partners and Partnerships; Competitive Advantage; Real Estate Industry; China; India; Mexico; United States

Educators

summer 2003
Article

Patents, Invalidity, and the Strategic Transmission of Enabling Information

By: James J. Anton and Dennis A. Yao

The patent system encourages innovation and knowledge disclosure by providing exclusivity to inventors. Exclusivity is limited, however, because a substantial fraction of patents have some probability of being ruled invalid when challenged in court. The possibility of... View Details

Keywords: System; Innovation and Invention; Knowledge Dissemination; Courts and Trials; Competition; Patents; Corporate Disclosure

Web

Program Requirements - Doctoral

students are encouraged to enroll. Good Academic Standing To remain in good academic standing, doctoral students are expected to maintain a B grade point average and complete each doctoral milestone by the date provided. Teaching... View Details

15 Jul 2008
First Look

First Look: July 15, 2008

No one is penalized for asking for help or making a mistake. These companies also employ four distinct approaches to day-to-day work: They use the best available knowledge (which is understood to be a moving target) to inform the design of specific process guidelines.... View Details

Keywords: Martha Lagace

Program

Aligning Strategy and Sales

Review Our Campus Health & Safety Protocols Admissions Criteria and Process We admit candidates to specific sessions on a rolling, space-available basis, and encourage you to apply as early as possible. Although most programs have no... View Details

Program

Competing in the Age of Digital Platforms

case method. Review Our Campus Health & Safety Protocols Admissions Criteria and Process We admit candidates to specific sessions on a rolling, space-available basis, and encourage you to apply as early as possible. Although most programs... View Details

Web

Program Requirements - Doctoral

Courses (2 courses) All students without an MBA degree are required to complete two case-based HBS MBA courses. Research Seminars Students are strongly encouraged to attend and participate in seminars throughout their program. In the... View Details

Program

The HR-Executive Suite Connection

Criteria and Process We admit candidates to specific sessions on a rolling, space-available basis, and encourage you to apply as early as possible. Although most programs have no formal educational requirements, admission is a selective... View Details

Web

Program Requirements - Doctoral

without an MBA degree are required to complete two case-based HBS MBA courses. Seminars Students are strongly encouraged to attend and participate in seminars throughout their program. Students are expected to attend the Marketing Unit... View Details

14 Dec 2021
Op-Ed

To Change Your Company's Culture, Don't Start by Trying to Change the Culture

organization) and transparent (nothing is hidden—neither the process nor what senior management learned and plans to change). Forlenza says the SFP he led at Becton Dickinson in 2010: Encouraged open communication as employees provided... View Details

Keywords: by Michael Beer

Web

Technology & Operations Management - Faculty & Research

online privacy using a field experiment that randomizes cookie consent banners. We study three ways in which firms or policymakers can influence choices: (1) nudging users through banner design to encourage acceptance of cookie tracking;... View Details

May 2016
Case

Revitalizing State Bank of India

By: Srikant M. Datar, N. M. Bhatta, Rishikesha T. Krishnan and Rachna Tahilyani

State Bank of India is India’s oldest and largest bank with the government of India as its majority shareholder. Arundhati Bhattacharya, a 35-year veteran of the bank, is appointed as its chairman in October 2013. Her appointment coincides with Moody’s downgrading the... View Details

Keywords: Change Management; Transformation; Communication Strategy; Leadership Style; Organizational Culture; Organizational Change And Adaptation; Performance Evaluation; Culture; Corporate Social Responsibility And Impact; Human Resources; Employees; Compensation And Benefits; Recruiting; Capital Markets; Performance Expectations; Financial Services Industry; Asia; India

Educators

24 Jun 2008
First Look

First Look: June 24, 2008

Working Papers Firm-Size Distribution and Cross-Country Income Differences Authors: Laura Alfaro, Andrew Charlton, and Fabio Kanczuk Abstract We investigate, using firm-level data for 79 developed and developing countries, whether differences in the allocation of... View Details

Keywords: Martha Lagace

Article

Optimizing Organic Waste to Energy Operations

By: Baris Ata, Deishin Lee and Mustafa H. Tongarlak

A waste-to-energy firm that recycles organic waste with energy recovery performs two environmentally beneficial functions: it diverts waste from landfill and it produces renewable energy. At the same time, the waste-to-energy firm serves and collects revenue from two... View Details

Keywords: Business Ventures; Energy Generation; Renewable Energy; Revenue; Customers; Strategy; Corporate Governance; Wastes and Waste Processing; Environmental Sustainability; Governing Rules, Regulations, and Reforms; Cost Management; Urban Scope