Publications

February 2018
Case

Qualtrics (A)

By: Doug J. Chung and James M. Lattin

Qualtrics was an online survey research platform and since the beginning, the company had relied entirely on an inside sales model—sales done remotely without face-to-face contact with clients. The low-cost inside sales model, along with an emphasis on a strong sales... View Details

Keywords: Sales Strategy; Inside Sales Model; Sales; Strategy; Growth and Development Strategy; Organizational Change and Adaptation

September 2014 (Revised February 2015)
Case

Pfizer and AstraZeneca: Marketing an Acquisition (A)

By: John A. Quelch and James Weber

In 2014, Pfizer proposed a friendly acquisition of AstraZeneca, but the AstraZeneca board resisted over price and strategy concerns. Was this good for pharmaceutical consumers? Pfizer, like pharmaceutical companies in general, faced difficulties in growing sales due to... View Details

Keywords: Health Care Policy; Mergers And Acquisitions; Marketing; Government Relations; Crisis Management; Decision Making; Growth and Development; Management; Markets; Strategy; Pharmaceutical Industry; United Kingdom; United States

Web

Leadership - Faculty & Research

and sustainability. That's the central and animating theme of "The Rise of HR: Wisdom from 73 Thought Leaders," a new anthology published by the HR Certification Institute. Professor Hill's essay addresses the question of how to develop... View Details

July 1991 (Revised May 1993)
Case

Fairfield Inn (B)

By: James L. Heskett

The manager of a Fairfield Inn located near a family entertainment center is requesting special consideration for a falling quality rating caused, in his opinion, by unusually high occupancy rates at his unit. The case raises questions about quality measurement,... View Details

Keywords: Entertainment; Measurement and Metrics; Performance Consistency; Quality; Strategy; Accommodations Industry

2012
Book

The Culture Cycle: How to Shape the Unseen Force That Transforms Performance

By: James Heskett

The contribution of culture to organizational performance is both substantial and quantifiable. This book presents the results of field research that demonstrates how an effective culture can account for up to half of the differential in performance between... View Details

Keywords: Customer Focus and Relationships; Learning; Framework; Policy; Retention; Books; Analytics and Data Science; Innovation and Invention; Management Practices and Processes; Organizational Culture; Performance Expectations; Research

Find at Harvard

Web

Healthy Outcomes - Managing the Future of Work

Caregiving Joseph Fuller Podcast The Caring Company Joseph Fuller & Sheila Marcelo 16 JAN 2019 | Managing the Future of Work Almost a third of workers—and more senior executives—say their careers have been adversely affected by caregiving... View Details

March 2024
Article

Being Together in Place as a Catalyst for Scientific Advance

By: Eamon Duede, Misha Teplitskiy, Karim R. Lakhani and James Evans

The COVID-19 pandemic necessitated social distancing at every level of society, including universities and research institutes, raising essential questions concerning the continuing importance of physical proximity for scientific and scholarly advance. Using customized... View Details

Keywords: Geographic Location; Power and Influence; Body of Literature; Research

Read Now

Web

Business & Environment - Faculty & Research

transient investors. This result is more pronounced for firms with high growth opportunities, not controlled by a family, operating in 'sin' industries, and exhibiting commitment to IR. I find that the results are robust to the inclusion... View Details

Web

Student Research - Doctoral

By: Sarah Holmes Berk, John Beshears , Jay Garg , James J. Choi and David Laibson 01 MAY 2025 | Faculty & Research 2023 Research (pdf) 2023 Research (pdf) 2025 Working Paper Tax Elasticities of Top Donors: Evidence from Family Foundations... View Details

Web

Human Behavior & Decision-Making - Faculty & Research

their origins about three decades ago, the Behavioral Science areas of economics, ethics and managerial psychology have been rapidly evolving. In the 1980's and 1990's, early work by Max Bazerman in judgment and negotiation , Matthew... View Details

Web

Technology & Innovation - Faculty & Research

production workers) are associated with more autonomy and a wider span of control. By contrast, communication technologies (like data networks) decrease autonomy for both workers and plant managers. Treating technology as endogenous using... View Details

01 Mar 2019
News

The Burden Legacy

incoming MBA Class of 2004 to restore confidence in America’s free enterprise system after public trust in business had been shaken by the Enron and WorldCom scandals. And in the wake of the global financial crisis, former Treasury... View Details

Keywords: Linda Kush

Web

Indoor Spaces | About

of Nathaniel de Rothschild (MBA 1971) and is named in honor of his classmate Franklin R. Anderson (MBA 1971). Bricklin Classroom The Dan Bricklin Classroom, located inside Aldrich Hall, was named by the School in honor of alumnus and... View Details

2024
Report

Overcoming Barriers to Resolving Gaza and Beyond

By: James K. Sebenius

As of early January 2024, discussion of the Gaza war heavily focuses on its humanitarian costs, cease fire possibilities, hostage prospects, and “day after” options. Yet what longer-term strategy guides actions on these vital issues while offering a more positive... View Details

Keywords: Negotiation; War; International Relations; Israel; Middle East

Read Now

Web

Health Care - Faculty & Research

in which agents recruited by a public health organization to sell condoms are randomly allocated to four groups. Agents in the control group are hired as volunteers, whereas agents in the three treatment groups receive, respectively, a... View Details

01 Dec 2023
News

Rounding the Bend

Illustration by Fernando Cobelo To help people visualize what a circular economy could look like and bring the challenges down to a closet-sized scale, Emily Bolon (MBA/MPA 2007) recommends the following exercise. First, make a mental... View Details

Keywords: Jen McFarland Flint; Miscellaneous Store Retailers; Retail Trade; Apparel Manufacturing; Manufacturing

June 1989 (Revised May 1993)
Case

Fairfield Inn (A)

By: James L. Heskett

The Fairfield Inn, an economy hotel venture by the Marriott Corp., has developed a novel method for selecting and measuring the performance of its hotel personnel that fits the company's strategy. Because it faces the need to grow rapidly, questions have arisen as to... View Details

Keywords: Selection and Staffing; Innovation and Invention; Growth and Development Strategy; Franchise Ownership; Performance Evaluation; Corporate Strategy; Accommodations Industry