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Show Results For
- All HBS Web
(831)
- People (2)
- News (164)
- Research (522)
- Events (2)
- Multimedia (3)
- Faculty Publications (323)
- 20 Jul 2010
- First Look
First Look: July 20
sales began to slide. While Steinhafel believed that Target's long-term strategy and positioning were right, he pondered a set of strategic and operational challenges. Did Target have the right mix of offensive and defensive tactics to... View Details
Keywords: Martha Lagace
- 01 Apr 2000
- News
Getting the Message
Journal of Interactive Marketing, heads the required MBA course in marketing and teaches an interactive marketing elective. He explains that traditional marketing tactics might include running a series of television or magazine ads and... View Details
Keywords: Susan Young
- 03 Jun 2008
- First Look
First Look: June 3, 2008
vulnerable are economic interventions to capture by politicians, how are captured resources used, and how costly are the resulting distortions? This paper answers these questions in the context of the credit market in India. Integrating theories of political budget... View Details
Keywords: Martha Lagace
- 01 Sep 2015
- News
The Business of Love
part of the Match Group that also owns Match.com. The app uses geolocation—a tactic popularized by the all-male dating app Grindr, which launched in 2009—to present potential dates who are nearby. And, most influentially, Tinder... View Details
Keywords: April White
- 09 Jul 2001
- Research & Ideas
Does Misery Love Companies? How Social Performance Pays Off
to pressure firms to be more responsive to social problems. Examples range from TIAA-CREF's board diversity initiatives (Carleton, Nelson & Weisbach, 1998), to the Interfaith Center on Corporate Responsibility's (ICCR) tactic of... View Details
Keywords: by Joshua D. Margolis & James P. Walsh
- 31 Jul 2006
- Research & Ideas
When Not to Trust Your Gut
information, unforeseen issues, and tactics that you did not anticipate. In negotiation, patience often generates significant dividends. To avoid falling back on System 1 thinking, structure a process that allows you to rethink or... View Details
Keywords: by Max H. Bazerman & Deepak Malhotra
- 27 Sep 2004
- Research & Ideas
IBM Finds Profit in Diversity
task forces' progress at various junctures to IBM's Worldwide Management Council. Gerstner and Childs followed up with the task force sponsors to ensure that the groups were gathering meaningful information and connecting it to the business. The task forces' work has... View Details
Keywords: by David A. Thomas
- 01 Jun 2003
- News
Books
with shareholders, rewarded short–term “earnings management” and beautified balance sheets. These tactics were facilitated by cooperative accountants who didn’t want to risk losing the profitable consulting business of the companies they... View Details
- 17 Mar 2022
- Research & Ideas
Navigating Tradeoffs: How Purpose Becomes a Company's ‘Lighthouse in the Storm’
priorities. As a business, the company had to see to a commercial logic that pleased customers and did so economically. But as a business with a purpose, its intent was clear: it had to ensure that even highly tactical decisions such as... View Details
Keywords: by Ranjay Gulati
- 21 Nov 2016
- Research & Ideas
It Matters That Your CEO Doesn't Know Much About Sales
targets, but a tactical tool that’s rarely part of strategy formulation. Develop the best product, and let the sales department figure out the best way to get it to the customer, they think. And many sales leaders like it that way.... View Details
Keywords: by Michael Blanding
- 17 Nov 2015
- First Look
November 17, 2015
economist E.R.A. Seligman supported RPM as a legitimate tactic to protect small businesspeople and enhance non-price competition. The breakdown of legal and economic consensus regarding what constituted “unfair competition” allowed... View Details
Keywords: Sean Silverthorne
- 15 Jul 2002
- Research & Ideas
Going Green Makes Good Business Sense
Press in 2000. Reinhardt evaluated current trends and tensions for managers, and outlined tactics that managers use to try to reconcile what at face value seem competing objectives: how to maximize shareholder value while at the same time... View Details
Keywords: by Martha Lagace
- 26 Jul 2006
- Research & Ideas
The Strategic Way to Go to Market
about. Even if the existing channel were an opportunistic selection, over a period of time it is entirely possible to hone one's channels to keep up with industry changes. Q: You devote a fair amount of space in the book to considering the impact of the Internet on... View Details
Keywords: by Sean Silverthorne
- 01 Mar 2004
- News
New Horizons for Iraq
To reach, and return from, Iraq requires several mid-air refuelings. We use classic strike tactics to blind the enemy. Loaded with six thousand pounds of bombs, we take out their radar, communications, command headquarters, and missile... View Details
- 09 Feb 2016
- First Look
February 9, 2016
also show how these same principles and tactics can be applied in everyday life, whether you are making corporate deals, negotiating job offers, resolving business disputes, tackling obstacles in personal relationships, or even... View Details
Keywords: Sean Silverthorne
- 21 Jan 2009
- First Look
First Look: January 21, 2009
risks they present for brands. The case allows students to grapple with the strategic and tactical decisions that accompany marketing communications strategy and to combine information on consumer behavior with an understanding of brand... View Details
Keywords: Martha Lagace
- 21 Oct 2008
- First Look
First Look: October 21, 2008
relationships, communication, time, autonomy, face, etc.) and different negotiation styles created challenges along with the business and strategic issues. The (A) case sets up the negotiations, highlights issue impasses, explores cross-cultural frictions, and poses... View Details
Keywords: Martha Lagace
- 01 Jun 2009
- News
Letters to the Editor
many organizers use high-pressure tactics to get cards signed. Probably the most damaging however is the impact unions have on innovation. Unions fight change — any change — on the factory floor. Over the years, management gives up trying... View Details
- 20 Dec 2016
- First Look
December 20, 2016
with its creditors? What tactics might the company employ to save its properties? Within this context, what are Songy's responsibilities to his investors? Purchase this case: https://cb.hbsp.harvard.edu/cbmp/product/217012-PDF-ENG View Details
Keywords: Carmen Nobel
- 18 Oct 2024
- News
My Worst Job
Subscribe on iTunes Subscribe on Spotify More Skydeck episodes Dan Morrell: Hi, this is Dan Morrell host of Skydeck. When I was in high school, I worked as a dishwasher at a steakhouse chain in upstate New York. It was not glamorous work. I would clock out covered in a... View Details