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  • All HBS Web  (1,207)
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    • Research  (878)
    • Events  (3)
  • Faculty Publications  (447)
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  • 23 Dec 2002
  • Research & Ideas

Partnering and the Balanced Scorecard

the nature of the organization's business and how the organization intends to succeed and outperform competitors. It articulates the critical elements for a company's growth strategy 5: Objectives for growth... View Details
Keywords: by Robert S. Kaplan & David P. Norton
  • October 1993 (Revised September 1994)
  • Case

Catalina Marketing Corp.

By: David E. Bell, Walter J. Salmon and Dinny Starr
Catalina Marketing is a very successful marketing service firm. Their current customers include major supermarket retailers and consumer products manufacturers nation-wide. Catalina provides a unique way for these clients to distribute coupons for their products via... View Details
Keywords: Advertising; Information Management; Expansion; Product; Salesforce Management; Information Technology; Growth and Development Strategy; Customer Value and Value Chain; Advertising Industry
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Bell, David E., Walter J. Salmon, and Dinny Starr. "Catalina Marketing Corp." Harvard Business School Case 594-026, October 1993. (Revised September 1994.)
  • 27 Apr 2021
  • Research & Ideas

New Research: Surviving Bankruptcy, Useful Economics, and Retirement

crowd-sourcing platform, while it transitioned away from traditional screen printing to a digital print-on-demand model. The onset of the COVID-19 pandemic in 2020 accelerated the company’s transition, triggering the sale of Threadless’s... View Details
  • 17 Jan 2012
  • First Look

First Look: January 17

stocks: stocks of large, mature, low-volatility, profitable, dividend-paying firms that are neither high growth nor distressed. Variables derived from the yield curve that are already known to predict returns on bonds also predict returns... View Details
Keywords: Sean Silverthorne
  • 20 Nov 2012
  • First Look

First Look: November 20

balances provides the company with maximum safety and flexibility. Sales growth has been steady but unspectacular. As the CEO approaches retirement, investors and analysts speculate that the company will... View Details
Keywords: Sean Silverthorne
  • 24 Mar 2008
  • Research & Ideas

Reducing Risk with Online Advertising

is, of course, that the affiliate did not actually cause the transaction. The transaction would have occurred anyway, and so any amounts paid to that affiliate are entirely wasted. Dell pays the money and gets no benefit; all the sales... View Details
Keywords: by Martha Lagace; Video Game; Web Services
  • 07 Aug 2007
  • First Look

First Look: August 7, 2007

influence portfolio choices by exploring the response to the distinctive treatment of foreign dividends in the Jobs and Growth Tax Relief Reconciliation Act (JGTRRA). JGTRRA lowered the dividend tax rate to 15% for American equities and... View Details
Keywords: Martha Lagace
  • 31 May 2017
  • Sharpening Your Skills

10 Harvard Business School Research Stories That Will Make Your Mouth Water

looks at how industry players and regulators collectively decided what butter, oranges, and other foods should look like—and how they redefined the meaning of “natural.” Clay Christensen's Milkshake Marketing Clayton Christensen explains how a fast food chain improved... View Details
Keywords: by Sean Silverthorne; Food & Beverage
  • 24 Nov 2014
  • Research & Ideas

Corrupting Silence: Companies Must Speak Up Against Bribes

assessments of corruption such as enforcement actions, independent directors, and more rigorous auditing. Furthermore, relative to firms with high anticorruption rankings, firms with low rankings had higher sales View Details
Keywords: by Michael Blanding
  • 17 Aug 2011
  • Research & Ideas

Protecting against the Pirates of Bollywood

protect their intellectual property rights—one of the most important growth drivers in the US economy—in developing markets. The case is one of a series Iyer is developing that are linked to property rights in emerging economies. Other... View Details
Keywords: by Kim Girard; Motion Pictures & Video
  • 28 Apr 2009
  • First Look

First Look: April 28, 2009

since 1980 when compared to firms in Europe or Asia (measured both by sales and by numbers of new product introductions), this essay explores the interplay of regulation, definitions of "patient" and "consumer," and... View Details
Keywords: Martha Lagace
  • 27 Mar 2007
  • First Look

First Look: March 27, 2007

imminent new product and pricing plans, as well as its existing brand power, could greatly hamper AMD's growth and thwart its new initiatives—which included opening up its architecture for end users to customize and recast its brand... View Details
Keywords: Martha Lagace
  • 10 Jun 2002
  • Research & Ideas

Reinventing the Industrial Giant

Internet system to handle billing and related services. Also in November, GM signed an agreement with EDS to manage its B2B and business-to-employee projects.92 The revenue growth and savings that GM executives predict have until now... View Details
Keywords: by Nitin Nohria, Davis Dyer & Frederick Dalzell; Manufacturing
  • 18 Nov 2014
  • First Look

First Look: November 18

on sales that is positive for most brands. These results imply that brands seeking to attract multitaskers' attention and dollars must select their advertising copy carefully. Publisher's link: View Details
Keywords: Sean Silverthorne
  • 03 Apr 2007
  • First Look

First Look: April 3, 2007

Purchase this case: http://www.hbsp.harvard.edu/b01/en/common/item_detail.jhtml?id=707027 eClinicalWorks: The Paths to Growth Harvard Business School Case 807-025 In January 2006, eClinicalWorks (eCW) had an acquisition opportunity that... View Details
Keywords: Martha Lagace
  • 31 Jul 2018
  • First Look

New Research and Ideas, July 31, 2018

help to scale impact investing, if not bring it into the mainstream. The case is set two years after the acquisition. It describes impact investing, the founding of Imprint, its evolution from serving foundations and home offices to financial institutions, and its... View Details
Keywords: Dina Gerdeman
  • 30 Jul 2013
  • First Look

First Look: July 30

https://www.hbs.edu/faculty/Pages/download.aspx?name=13-052.pdf Clusters and the New Growth Path for Europe By: Ketels, Christian, and Sergiy Protsiv Abstract—This paper outlines elements of a conceptual framework that clarifies the role... View Details
Keywords: Anna Secino
  • 10 Jun 2002
  • Research & Ideas

Disruption: The Art of Framing

stated that their ventures were separate from their parent company, but their daily work processes indicated otherwise. Online sales reps still reported to and had offices near their print managers, for example. This direct reporting and... View Details
Keywords: by Clark Gilbert & Joseph L. Bower
  • 26 Feb 2008
  • First Look

First Look: February 26, 2008

Prevention-focused and older individuals—who engage in processing that shifts reference points to less extreme instances—show a decreased sensitivity to variance. We discuss the marketing implications of preferences for variance. Adding Bricks to Clicks: The Effects of... View Details
Keywords: Martha Lagace
  • 08 Aug 2023
  • Research & Ideas

The Rise of Employee Analytics: Productivity Dream or Micromanagement Nightmare?

people analytics is on a trajectory of significant growth as more organizations see value in using employee data to make better decisions. The trickier question for companies will be how to use the information responsibly and... View Details
Keywords: by Ben Rand
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