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Show Results For
- All HBS Web
(1,504)
- People (4)
- News (435)
- Research (945)
- Events (13)
- Multimedia (1)
- Faculty Publications (567)
- 23 Nov 2020
- Research & Ideas
COVID Was Supposed to Increase Bankruptcies. Instead, They've Gone Down.
reports have focused on the record number of filings among corporations with more than $1 billion in assets and spikes in filings among retail and dining firms, overall bankruptcy filings are down,” the authors write. Chapter 7 consumer... View Details
Keywords: by Rachel Layne
- January 2013
- Case
Brannigan Foods: Strategic Marketing Planning
By: John A. Quelch and James T. Kindley
The soup division at Brannigan Foods contributes over 40% of the firm's revenue. The general manager is concerned that the soup industry is declining and that the soup division shows declining profits and market share, especially among the important baby boomer... View Details
Keywords: United States; Consumer Marketing; Acquisitions; Forecasting; Quantitative Analysis; Risk Management; Decision Making; Budgeting; Supermarkets; Strategic Planning; Demand and Consumers; Marketing Strategy; Food; Resource Allocation; Acquisition; Product Development; Retail Industry; Retail Industry
Quelch, John A., and James T. Kindley. "Brannigan Foods: Strategic Marketing Planning." Harvard Business School Brief Case 913-545, January 2013.
- July 2020
- Case
Amanda and Kristen: Mented Cosmetics
By: Steven Rogers, Jeffrey J. Bussgang and Alterrell Mills
The co-founders (Black HBS alumnae) of an e-commerce beauty startup explore the unmet needs within the beauty industry. This case study examines the entrepreneurial opportunities that come from identifying an underserved market, specifically within the Black community... View Details
Keywords: Brands and Branding; Competition; Customers; Disruption; Disruptive Innovation; Distribution Channels; Entrepreneurship; Finance; Macroeconomics; Marketing; Marketing Channels; Marketing Communications; Marketing Strategy; Mission and Purpose; Organizational Culture; Product Design; Product Development; Product Positioning; Sales; Social Issues; Social Marketing; Business Startups; Strategic Planning; Strategy; Supply Chain Management; Venture Capital; Retail Industry; Retail Industry; Retail Industry; Retail Industry; Retail Industry; Retail Industry; North and Central America; United States; New York (city, NY); New York (state, US)
Rogers, Steven, Jeffrey J. Bussgang, and Alterrell Mills. "Amanda and Kristen: Mented Cosmetics." Harvard Business School Case 321-002, July 2020.
- December 2003 (Revised January 2004)
- Case
7-Eleven, Inc.
By: David E. Bell and Hal Hogan
Can 7-Eleven United States replicate the successful experience of 7-Eleven Japan in selling fresh foods through convenience stores? Describes the Japanese system and shows the steps the company is taking to try to achieve the same success in the United States. View Details
Keywords: Distribution; Adoption; Success; Sales; Food; Retail Industry; Retail Industry; Japan; United States
Bell, David E., and Hal Hogan. "7-Eleven, Inc." Harvard Business School Case 504-057, December 2003. (Revised January 2004.)
- Web
General Management Awards & Honors - Faculty & Research
2021 Case Centre Award in the Production and Operations Management category for “Ant Financial (A)” with Feng Zhu, Ying Zhang, Anthony K. Woo, and Nancy Hua Dai (HBS Case 617-060). George A. Riedel : Named a Henry B. Arthur Fellow in... View Details
- 30 Jan 2020
- Research & Ideas
The Upside of Highlighting a Product's Downsides
their products and downplay risks, fearing that any negative sentiment might hurt demand. But research led by Ryan W. Buell, a professor in the HBS Technology and Operations Management Unit, and doctoral student MoonSoo Choi found that... View Details
Keywords: by Danielle Kost
- 17 Dec 2008
- Lessons from the Classroom
‘Ted Levitt Changed My Life’
magnitude." In a world made much smaller and more homogeneous by communications technology, Levitt drew a line between the multinational company, which adjusts its products and practices from country to country (at great cost), and the global corporation, which... View Details
- 07 Feb 2019
- Book
How Big Companies Can Outrun Disruption
culture. Second, startups typically operate under some pretty unique circumstances that are hard to replicate in a larger enterprise. The reality of startups, though, is that you don’t have a lot of money and so the pressure is enormous.... View Details
Keywords: by Martha Lagace
- 01 Feb 2002
- News
It's academic. (Not!)
been a great friend. It makes me feel so good to know that my advisor is interested in my career and my well-being." Raman and Ton have been studying retail operation, focusing on an operational execution... View Details
- 16 Aug 2004
- Research & Ideas
Luxury Isn’t What It Used to Be
you can in other markets," says HBS professor emeritus Walter J. Salmon, a specialist in consumer marketing and retail distribution. He cites "cultural sensitivity"—the ability to know what consumers will want before they... View Details
- 13 Apr 2016
- Research & Ideas
Why Your Company Wants to be a 'Cognitive Referent' (Hint: SpaceX)
Technology and Operations Management Unit at Harvard Business School. After all, 2007 was the year that Twitter was founded; Airbnb formed the following year. For startups jockeying for position in nascent markets, pressure is intense to... View Details
- 01 Mar 2023
- News
Step Change
At Consoleya, a coworking space in Cairo’s former French Consulate, multiple levels of meeting rooms and workspaces operate at capacity, from a ground-floor café to a rooftop deck. The scene—coders bent over laptops, concepts scrawled on... View Details
- 20 Dec 2016
- First Look
December 20, 2016
securities to retail investors. We focus on a large market of investment products targeted exclusively at households: retail-structured products in Europe. We hypothesize that banks strategically use product complexity to cater to... View Details
Keywords: Carmen Nobel
- 22 Jul 2019
- Book
How to Be a Digital Platform Leader
higher cost strategy, but it accelerates engagement in platform businesses. For some companies, it may be the best way to get the talent and culture required to operate a platform. The example we use in the book is Walmart trying to... View Details
Keywords: by Martha Lagace
- 18 Jun 2018
- Research & Ideas
Warning: Scary Warning Labels Work!
sufficiently graphic don’t work. “San Francisco policymakers are devoting lots of time and money to fighting it out in court, and they’re operating on the assumption that text warning labels are going to work,” says HBS Marvin Bower... View Details
- 20 Jan 2023
- News
Free Spirits
explains. It’s another item for Tilden’s to-do list: educate the market. In the short-term, Royle was packing up her home in Cambridge and preparing to move back to California, where she would manage the company’s West Coast retail... View Details
- 28 May 2020
- Research & Ideas
Coronavirus Could Create a 'Bankruptcy Pandemic'
after Lehman Brothers’ collapse ushered in the Global Financial Crisis. Lyondell was the world’s third-largest diversified chemicals company, with $55 billion in annual revenues and operations in 25 countries. Hit by a one-two punch of... View Details
- Web
2024 Reunion Presentations - Alumni
your company Create a culture where everyone can thrive Communicate powerfully as a leader Go fast by empowering your team Can Consumers, Big Tech, and Retailers Fix Health Care? Professor Robert Huckman (PHDBE 2001) No additional... View Details
- Profile
Rocio Parra
speakers, reinforced my choice to enter a career in marketing. I explored different career paths, such as returning to strategy consulting, entering the luxury goods or retail spaces. However, I learned that many executives in other... View Details
Keywords: Retail
- 25 Aug 2022
- News
Up on the Corner
unsuccessful) plans to redevelop Union Square and other parts of Southwest Baltimore, Dlodlo began by asking residents what they wanted and needed. Everything about Madikizela, from the incorporation of culturally diverse retail to the... View Details