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  • All HBS Web  (9,375)
    • People  (26)
    • News  (2,133)
    • Research  (5,620)
    • Events  (46)
    • Multimedia  (79)
  • Faculty Publications  (3,686)
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  • 12 PM – 1 PM EST, 13 Jan 2021
  • Virtual Programming

Harnessing Entrepreneurship to Revamp Democracy

Can we solve big public problems anymore? HBS Professor Mitchell Weiss (MBA 2004) believes that a renewed entrepreneurial spirit can transform the public sector's response to big problems at all levels. One of our biggest challenges? Faith in the democratic process... View Details
  • 2008
  • Working Paper

Market Reaction to the Adoption of IFRS in Europe

By: Christopher S. Armstrong, Mary E. Barth, Alan D. Jagolinzer and Edward J. Riedl
This study examines the European stock market reaction to sixteen events associated with the adoption of International Financial Reporting Standards (IFRS) in Europe. European IFRS adoption represented a major milestone towards financial reporting convergence yet... View Details
Keywords: Financial Reporting; International Accounting; Financial Markets; Code Law; Standards; Adoption; Europe
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Armstrong, Christopher S., Mary E. Barth, Alan D. Jagolinzer, and Edward J. Riedl. "Market Reaction to the Adoption of IFRS in Europe." Harvard Business School Working Paper, No. 09-032, September 2008.
  • September–October 2020
  • Article

Managing Churn to Maximize Profits

By: Aurelie Lemmens and Sunil Gupta
Customer defection threatens many industries, prompting companies to deploy targeted, proactive customer retention programs and offers. A conventional approach has been to target customers either based on their predicted churn probability or their responsiveness to a... View Details
Keywords: Churn Management; Defection Prediction; Loss Function; Stochastic Gradient Boosting; Customer Relationship Management; Consumer Behavior; Profit
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Lemmens, Aurelie, and Sunil Gupta. "Managing Churn to Maximize Profits." Marketing Science 39, no. 5 (September–October 2020): 956–973.
  • 05 Jun 2017
  • News

How to Make Friends by Asking Questions

  • 17 Jun 2016
  • Op-Ed

Companies Need to Start Marketing Security to Customers

the reputation of one of the greatest global brands is sullied by a tragic alligator attack on a small child. The marketer has no greater responsibility than to ensure the safety of the consumer. So why do... View Details
Keywords: by John A. Quelch; Entertainment & Recreation
  • 29 Sep 2010
  • News

Fidelity Loses Top Mutual-Fund Spot to Bogle's Indexing

  • September 2010
  • Article

Strategies to Fight Ad-sponsored Rivals

By: Ramon Casadesus-Masanell and Feng Zhu
We analyze the optimal strategy of a high-quality incumbent that faces a low-quality ad-sponsored competitor. In addition to competing through adjustments of tactical variables such as price or the number of ads a product carries, we allow the incumbent to consider... View Details
Keywords: Strategy; Business Models; Tactics; Pricing; Business Model; Advertising; Competition; Quality; Price; Product Marketing
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Casadesus-Masanell, Ramon, and Feng Zhu. "Strategies to Fight Ad-sponsored Rivals." Management Science 56, no. 9 (September 2010): 1484–1499.
  • October 2017 (Revised October 2022)
  • Case

Jumia Nigeria: from Retail to Marketplace (A)

By: Ramon Casadesus-Masanell and Namrata Arora
Founded in 2012, Jumia Nigeria, a startup effort by Germany-based Rocket Internet, aimed to become an African Amazon. The company entered the nascent market and immediately enjoyed an uptick in consumer spending fueled by the strength of Nigeria’s oil-based economy. By... View Details
Keywords: Retail; Marketplace; Inventory; Ecommerce; Funding; Business Ecosystem; Business Ecosystems; Competition; Business Model; Globalization; Emerging Markets; Expansion; Logistics; Competitive Strategy; E-commerce; Retail Industry; India; Nigeria; Africa
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Casadesus-Masanell, Ramon, and Namrata Arora. "Jumia Nigeria: from Retail to Marketplace (A)." Harvard Business School Case 718-401, October 2017. (Revised October 2022.)
  • 21 Oct 2020

Prof. Rebecca Henderson’s call to action on climate change

    Strategies to Fight Ad-sponsored Rivals

    We analyze the optimal strategy of a high-quality incumbent that faces a low-quality ad-sponsored competitor. In addition to competing through adjustments of tactical variables such as price or the number of ads a product carries, we allow the incumbent to... View Details
    • June 2003 (Revised September 2003)
    • Background Note

    Acquisitions & Alliances: Introduction to the Course

    By: Carliss Y. Baldwin
    Helps students understand the multiple forms M&A deals can take, while framing the underlying dimensions that managers must consider when designing or assessing a given deal. Begins by introducing students to the ways in which M&A activity creates value, proceeds by... View Details
    Keywords: Alliances; Mergers and Acquisitions
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    Baldwin, Carliss Y. "Acquisitions & Alliances: Introduction to the Course." Harvard Business School Background Note 803-199, June 2003. (Revised September 2003.)
    • 2001
    • Working Paper

    Strategies to Fight Ad-sponsored Rivals

    By: Ramon Casadesus-Masanell and Feng Zhu
    We analyze the optimal strategy of a high-quality incumbent that faces a low-quality ad-sponsored competitor. In addition to competing through adjustments of tactical variables such as price or the number of ads a product carries, we allow the incumbent to consider... View Details
    Keywords: Advertising; Business Model; Competition; Competitive Strategy
    Citation
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    Casadesus-Masanell, Ramon, and Feng Zhu. "Strategies to Fight Ad-sponsored Rivals." Harvard Business School Working Paper, No. 10-026, September 2009. (Revised March 2010.)
    • Program

    Preparing to Be a Corporate Director

    opportunities in corporate board service. You will gain a greater understanding of the role and responsibilities of corporate directors and the challenges you can expect to face in that role. By completing... View Details
    • 9 May 2011 - 11 May 2011
    • Conference Presentation

    How Firms Respond to Mandatory Information Disclosure

    By: Anil Doshi, Michael Toffel and Glen W. S. Dowell
    When new institutional pressures arise, which organizations are particularly likely to resist or acquiesce? When subjected to new information disclosure mandates, an increasingly popular form of market-based government regulation, which types of organizations are... View Details
    Keywords: Corporate Disclosure; Governing Rules, Regulations, and Reforms; Environmental Regulation; Corporate Social Responsibility and Impact; Organizational Change and Adaptation
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    Doshi, Anil, Michael Toffel, and Glen W. S. Dowell. "How Firms Respond to Mandatory Information Disclosure." Paper presented at the Alliance for Research on Corporate Sustainability Annual Research Conference, Philadelphia, PA, May 9–11, 2011.
    • February 2020 (Revised January 2022)
    • Case

    Mission Related Investments at the Ford Foundation (A)

    By: Shawn Cole, Michael Norris and T. Robert Zochowski
    In 2017, Darren Walker, president of the Ford Foundation, one of the largest philanthropic foundations in the world, was preparing to meet with his board of directors to discuss beginning a mission related investments (MRI) program. Walker hoped to devote $1 billion of... View Details
    Keywords: Mission-Related Investing; Philanthropy; Foundation; Endowments; Socially Responsible Investing; Investment; Institutional Investing; Investment Activism; Governance; Corporate Social Responsibility and Impact; Mission and Purpose; Social Enterprise; Philanthropy and Charitable Giving; United States; New York (city, NY)
    Citation
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    Cole, Shawn, Michael Norris, and T. Robert Zochowski. "Mission Related Investments at the Ford Foundation (A)." Harvard Business School Case 220-026, February 2020. (Revised January 2022.)
    • 02 Jul 2001
    • What Do You Think?

    Built to Last or Bought to Sell?

    destruction" research. As Devdip Ganguli put it: "The sphere of influence of companies goes beyond themselves and their investors: their decisions encompass social and environmental consequences too. Therefore to say that the... View Details
    Keywords: by James Heskett
    • Video

    Prof. Rebecca Henderson’s call to action on climate change

    • Research Summary

    Overview

    Dr. Crawford conducts research on innovation in the energy industry, with a special focus on emerging business models. She is developing several cases for the EC course, "21st Century Energy," that specifically examine innovations at the interface of IT and Energy — ... View Details
    Keywords: Electricity; Prosumer; Smart Grid; Blockchain; Microgrid; Electric Vehicles; Batteries; Energy Storage; Ride-sharing; Smart Cities; Smart Buildings; Smart Meters; Demand Response; "GMOs,"; Corporate Accountability; Responsibilities To Society; Environmental And Social Sustainability; Leadership & Corporate Accountability; Competitive Strategy; Innovation Strategy; Disruptive Innovation; Research and Development; Leadership; Environmental Sustainability; Energy Industry; Chemical Industry; Pharmaceutical Industry; Agriculture and Agribusiness Industry; Technology Industry; Europe; Asia; United States
    • 26 Nov 2013
    • News

    The Internal and External Threats to Capitalism

    • 02 Apr 2018
    • News

    Is 'Gut Feel' a Good Reason to Invest in a Startup?

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