Product Life Cycle - Publications - Faculty & Research

March 2024
Supplement

Teamworks: Tackling a Forecasting Fumble (B)

By: N. Louis Shipley, Stacy Straaberg and Tom Quinn

In late March 2018, Teamworks CEO Zach Maurides learned Q1 2018 sales were at risk for a large forecasting miss. Founded in 2004, Teamworks’s software application assisted support staff in messaging, scheduling, and sharing documents with collegiate and professional... View Details

Keywords: Acquisition; Business Growth and Maturation; Communication Strategy; Decisions; Forecasting and Prediction; Business Cycles; Technological Innovation; Sports; Growth and Development Strategy; Resource Allocation; Marketing; Sales; Business Strategy; Expansion; Valuation; Sports Industry; Technology Industry; United States; North Carolina

Citation

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01 Nov 2019
What Do You Think?

Should Non-Compete Clauses Be Abolished?

many risks, unknowns like they are in trouble financially, they are behind in product development, etc. particularly when there is no compensation other than employment for the present and nothing once the employment ends.” An argument... View Details

Keywords: by James Heskett

Web

Commercialization of the Polarizer - Edwin H. Land & Polaroid | Harvard Business School

charismatic style of presentation along with Polaroid's inviting advertising literature and product packaging bolstered sales. The company's colorful, easy-to-read promotional kits for its glare-free desk lamps, crafted by industrial... View Details

March 2024
Case

Teamworks: Tackling a Forecasting Fumble (A)

By: N. Louis Shipley and Stacy Straaberg

In late March 2018, Teamworks CEO Zach Maurides learned Q1 2018 sales were at risk for a large forecasting miss. Founded in 2004, Teamworks’s software application assisted support staff in messaging, scheduling, and sharing documents with collegiate and professional... View Details

Keywords: Acquisition; Business Growth and Maturation; Communication Strategy; Decisions; Forecasting and Prediction; Business Cycles; Technological Innovation; Sports; Growth and Development Strategy; Resource Allocation; Marketing; Sales; Business Strategy; Expansion; Sports Industry; Technology Industry; United States; North Carolina

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Educators

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23 Aug 2006
Op-Ed

The Real Wal-Mart Effect

stakeholders, instead of just slicing up a fixed pie in a way that favors one group over another. Consider, for example, the conclusions of the McKinsey Global Institute's study of U.S. labor productivity growth between 1995 and 2000. In... View Details

Keywords: by Pankaj Ghemawat & Ken A. Mark; Retail

30 Jun 2021
In Practice

The Harvard Business School Faculty Summer Reader 2021

What’s on HBS faculty members’ reading list for summer 2021? Which books are most meaningful to them and why? Below, faculty share their top picks, ranging from biographies and memoirs to their colleagues’ latest works. Julia Austin: Social justice and the Obamas I... View Details

Keywords: by Kathryn Haviland

23 May 2012
Research & Ideas

Five Ways to Make Your Company More Innovative

to do with the innate nature of the product itself, the features built into it. And if you start with a product that does well on these five factors, then life gets a lot... View Details

Keywords: by Garry Emmons, Julia Hanna & Roger Thompson

01 Oct 1997
News

High Fives

farmer, or done more things with my wife, but I seem to keep following the bouncing ball.” Proudest moment: “When I married my wife, Judy. We've been married for 25 years; without her, who knows what life would have been like.” Joseph R.... View Details

06 Nov 2012
First Look

First Look: November 6

improvements in outcomes such as productivity and longevity, and that good nuts-and-bolts management at individual firms shapes national performance. At 14 textile manufacturers in India, for example, an intervention-involving free,... View Details

Keywords: Sean Silverthorne

01 Feb 2002
News

It's academic. (Not!)

(AMS), an international business and IT consulting firm. "The impact the professors were having on my sectionmates and me made a deep impression." Wasserman recalled that one of the most enjoyable aspects of his work life had been helping... View Details

Keywords: Colleges, Universities, and Professional Schools; Educational Services

04 Apr 2012
Research & Ideas

When Founders Recruit Friends and Family as Investors

scenarios, so too should any financing from friends and family, or else founders should resist the temptation to take such money. "burning The Boats": Productive Motivation Or "entrepreneurial Suicide"? Taking money... View Details

Keywords: by Noam Wasserman

15 Nov 2016
First Look

November 15, 2016

meeting the founding teams. We find that the predictability of venture outcomes varies with the intensity of research and development (R&D) in the sector. In R&D-intensive sectors, such as life sciences, the ideas that elicit more... View Details

Keywords: Sean Silverthorne

01 Dec 2004
News

Boom Times Ahead

productivity cycles drive economic booms that are further powered by the explosion of new technologies,” explained the Sacramento Bee (October 5, 2004). People get excited when Dent gets bullish, because... View Details

14 Jul 2010
News

The Concerts in the Chapel

One of the cultural amenities of life on the HBS campus is the availability of free music concerts in the Class of 1959 Chapel. Designed by Moshe Safdie in 1992, the chapel and its adjoining clock tower were funded by members of the MBA... View Details

Keywords: Keith Larson; Amusement, Gambling, and Recreation Industries; Arts, Entertainment; Educational Support Services; Educational Services

Paris Wallace

THe NCL is revolutionizing cycling in the United States and building the professional sports league of the future – one that embraces technology, diverse ownership, gender equity, sustainability, and community investment. Paris is also... View Details

Keywords: Biotech & Life Sciences;#19;#Digital Health;#43;#Healthcare;#56;#Personal Health & Wellness;#64;#Software/App

19 Jul 2019
Blog Post

Making a Broader Impact with Multiple Disciplines

Santosh Iyer is originally from Toronto, Canada, and pursued his undergraduate and graduate degrees in Engineering Science and Biomedical Engineering from the University of Toronto. He is currently an EC student and will graduate with the Class of 2020. Post HBS,... View Details

10 Aug 2021
News

Moving Education Within Reach

out of the cycle of poverty. At least 11 of his students have gone on to become doctors, according to family records, including his very first student: Dr. Malarkodi opted to became an internal medicine specialist rather than a... View Details

10 Jan 2008
Sharpening Your Skills

Sharpening Your Skills: Operations Management

Sharpening Your Skills dives into the HBS Working Knowledge archives to bring together articles on ways to improve your business skills. Questions to be answered: Can "lean" productions methods improve service industries? How can a... View Details

09 Aug 2011
News

A Toast to Macchu Pisco

of returning to work at Diageo, the world’s largest spirits company, but I decided HBS had given me all the tools I needed to take the entrepreneurial risk.” Asher is personally involved in the production View Details

Keywords: Beverage and Tobacco Product Manufacturing; Beverage and Tobacco Product Manufacturing

Profile

Yaping Wang

After completing bachelor's and master's degrees that positioned her for a life of research biology, Yaping Wang decided to study .deliciousness. "I discovered that my passion is less about research and more about applications and... View Details

Keywords: CPG; Healthcare/Biotech; Retail/Hospitality

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