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Show Results For
- All HBS Web
(3,015)
- People (4)
- News (926)
- Research (1,199)
- Events (20)
- Multimedia (50)
- Faculty Publications (512)
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- 17 Feb 2015
- HBS Case
HBS Cases: The Battle for San Francisco
home for restaurants, art, and culture at night. And more and more, tech businesses are locating here. “This is a place where the effects of inequality appear to be heightened and most palpable” In doing so, however, technology workers... View Details
- 12 Oct 1999
- Research & Ideas
Confronting the Challenges that Face Bricks-and-Mortar Stores
What does cyberspace mean for physical retail space? Has online shopping changed the fundamentals of retailing? How should managers evaluate new in-store technologies? Harvard Business Review posed these... View Details
- 04 Feb 2021
- Research & Ideas
Inside CEOs' Pandemic Worries: Uncertainty, Employees, and Kids
Responding to COVID-19 in early 2020 was an exercise in crisis leadership. In 2021, the pandemic feels like a painful marathon that will never end. The rapidly spreading virus forced a precipitous shift to remote work at many companies, complicating matters for View Details
- 09 Mar 2003
- Research & Ideas
Six Keys to Building New Markets by Unleashing Disruptive Innovation
years. Companies need a way to unlock the process of innovation and create innovation-driven growth businesses again and again. How can managers increase the probability that their decisions will lead to success? Now more than ever,... View Details
- 23 May 2018
- Research & Ideas
How to Know If Your Neighborhood Is Being Gentrified
their research findings. The researchers are excited about one particular data source: the online platform Yelp, which runs business listings and reviews written by customers. Unlike traditional Census data,... View Details
Keywords: by Dina Gerdeman
- 19 Dec 2006
- First Look
First Look: December 19, 2006
other words, the incumbent must be willing to cannibalize its own brick-and-mortar business by charging a low online price. We also discuss some social welfare implications of retail View Details
Keywords: Sean Silverthorne
- 23 Jun 2022
- Research & Ideas
All Those Zoom Meetings May Boost Connection and Curb Loneliness
on screen. Harvard Business School’s Amit Goldenberg worked with seven other researchers, including Airbnb executives, to evaluate online strategies for mitigating loneliness. Goldenberg’s findings offer... View Details
Keywords: by Michael Blanding
- 11 Jun 2001
- Research & Ideas
E-Commerce Unplugged
In this excerpt, Nohria and Leestma outline the challenges and rewards awaiting businesses that target the mobile-commerce customer. The best place to start? Develop a thorough knowledge of consumer behavior.The race for dominance in... View Details
Keywords: by Nitin Nohria & Marty Leestma
- 10 Jan 2005
- Research & Ideas
Professors Introduce Valuation Software
In an age when mergers, acquisitions, and spin-offs are increasingly common in business, you need a new skill in your kit bag: the ability to analyze and value potential partners, deals, investments—even your own company. The Business... View Details
Keywords: by Sean Silverthorne
- 10 Feb 2023
- Research & Ideas
COVID-19 Lessons: Social Media Can Nudge More People to Get Vaccinated
Prevention—spent hundreds of millions of dollars on online advertising campaigns, aiming to encourage people to get vaccinated and to comply with other public health guidance. But was the public listening? More important, were people... View Details
- 04 Sep 2019
- Research & Ideas
'I Know Why You Voted for Trump' and Other Motivation Misperceptions
After Donald Trump won the US presidency in 2016, many Americans who hadn’t voted for him wondered: What exactly motivated so many other voters to choose him? It was a question right in the research wheelhouse of Harvard Business School... View Details
Keywords: by Dina Gerdeman
- 28 Jun 2021
- Research & Ideas
Keep or Cut Workers? How Companies Reacted to the COVID-19 Crisis
Soon after the COVID-19 pandemic was declared in March 2020, Harvard Business School professor Ethan Rouen walked through Harvard Square in Cambridge, Massachusetts, and was unsettled by the silence and emptiness in a spot that is... View Details
Keywords: by Lane Lambert
- 27 Apr 2021
- Research & Ideas
New Research: Surviving Bankruptcy, Useful Economics, and Retirement
footprint. Should it separate the domestic and international businesses, or should it attempt to integrate the two organisations?" Threadless: The Renewal of an Online Community Shane Greenstein, Karim R. Lakhani, and Christian Godwin... View Details
- 28 Oct 2014
- First Look
First Look: October 28
for its ad campaigns through Agency Machine, its proprietary online platform. CEO John Winsor wanted to change the way that advertising was done, a difficult task in an industry entrenched in traditional models. The case follows Winsor as... View Details
Keywords: Carmen Nobel
- 18 May 2015
- Research & Ideas
Advertisers Get Serious About Playing With Their Brands
hard selling—and a great way to do that is to spend a little brand equity on playfulness to spark conversations. The Rules Of Play Marketing—in the form of the mish-mosh of online posting, uploading, commenting, and sharing on YouTube,... View Details
- 13 Jan 2009
- First Look
First Look: January 13, 2009
Working PapersCPC/CPA Hybrid Bidding in a Second Price Auction Authors:Benjamin Edelman and Hoan Soo Lee Abstract We develop a model of online advertising in which each advertiser chooses from multiple advertising measurement... View Details
Keywords: Martha Lagace
- 26 Oct 2022
- Research & Ideas
How Paid Promos Take the Shine Off YouTube Stars (and Tips for Better Influencer Marketing)
YouTube influencers amass followers by filming everything from popping pimples to reviewing lipstick, with businesses watching closely for marketing opportunities. But audience loyalty only goes so far. When YouTubers post too many paid... View Details
- 18 Jun 2014
- Research & Ideas
Leading Innovation is the Art of Creating ‘Collective Genius’
As Harvard Business School Professor Linda A. Hill began to dig into the scholarship around leadership and innovation, she soon realized there was a lot of research on both. What she didn't find, however, was work linking the two.... View Details
Keywords: by Kim Girard
- 10 Jun 2002
- Research & Ideas
Disruption: The Art of Framing
are allocated to respond. The dilemma: Create a response that is neither overreaction (threat) nor insufficient (opportunity). In this excerpt from their Harvard Business Review article, Harvard Business... View Details
Keywords: by Clark Gilbert & Joseph L. Bower
- 10 Nov 2008
- Research Event
Social Media Leads the Future of Technology
Internet-connected televisions, social media, and the power of simplicity were all cited as launch pads for future innovation in technology, according to a panel of experts that convened at Harvard Business School as part of the HBS... View Details
Keywords: by Martha Lagace