Publications

July 1997
Case

Walt Disney's Dennis Hightower: Weaving Together the European Operations

By: Ashish Nanda

The case describes the actions taken by Dennis Hightower as president of Disney Consumer Products in Europe and the Middle East from 1988 to 1994. It focuses on how he has gone about establishing a regional office and knitting local operations closer together, the... View Details

Keywords: Organizational Change and Adaptation; Business or Company Management; Multinational Firms and Management; Entertainment and Recreation Industry; Middle East; Europe

05 May 2009
First Look

First Look: May 5, 2009

Working PapersRegional Trade Integration and Multinational Firm Strategies Authors:Pol Antrás and C. Fritz Foley Abstract This paper analyzes the effects of the formation of a regional trade agreement on the level and nature of View Details

Keywords: Martha Lagace

10 Nov 2020
Sharpening Your Skills

Research News and Tips: Innovating Across Time Zones

zones As companies expand operations across the globe, they must grapple with time gaps during which employees cannot collaborate (i.e., lost productivity). To study this phenomenon, a research team studied communication patterns among 250 offices of a View Details

Keywords: by Sean Silverthorne

31 Dec 2012
Research & Ideas

Most Popular Stories of 2012

Power of Conversational Leadership Published: July 23, 2012 Communication is always a challenge, especially in multinational corporations. Boris Groysberg and Michael Slind discuss why it makes sense to adopt the principles of... View Details

Keywords: by Staff

February 2001
Case

Mavesa (B): International Strategy and Valuation Concerns

Examines Mavesa's response to economic liberalization. Looks at Mavesa's efforts to expand into neighboring countries. Also looks at efforts to support the firm's stock price. A rewritten version of an earlier case. View Details

Keywords: Multinational Firms and Management; Emerging Markets; Global Strategy

1986
Chapter

New and Old Multinationals: Competitors or Partners?

By: L. T. Wells Jr.

Keywords: Multinational Firms and Management; Competition; Partners and Partnerships

26 Jan 2010
First Look

First Look: Jan. 26

incremental progress, for motivating workers. Additional research showed that managers underestimate the importance of facilitating progress as a motivational tool. Read the article: http://hbr.org/2010/01/the-hbr-list-breakthrough-ideas-for-2010/ar/1 Regional Trade... View Details

Keywords: Martha Lagace

October 1995 (Revised October 1996)
Case

Disney Consumer Products in Lebanon

By: John A. Quelch

The managing director of Disney Consumer Products for Europe and the Middle East is reviewing recent market research in Lebanon regarding the sales potential of Disney licensed products and assessing the pros and cons of several distribution options. View Details

Keywords: Distribution; Multinational Firms and Management; Market Entry and Exit; Brands and Branding; Consumer Products Industry; Lebanon

March 1991 (Revised June 1993)
Case

Chevron Corp.: Corporate Image Advertising

By: John A. Quelch

Describes a series of advertising research studies conducted by Chevron to monitor the effectiveness of its corporate advertising. Specific research approaches covered include the McCollum-Spielman and Communications Techniques. The Vals Typology developed by Stanford... View Details

Keywords: Surveys; Multinational Firms and Management; Research; Advertising; Brands and Branding; Energy Industry; United States

09 Jun 2003
Research & Ideas

Around the World of Entrepreneurial Ventures

an important question, given the rise of entrepreneurship around the globe over the last fifteen years, he said. His project complements the growing body of academic literature in three separate areas: international business (which is mainly focused on large View Details

Keywords: by Martha Lagace

23 Jul 2024
In Practice

The New Rules of Trade with China: Navigating Tariffs, Turmoil, and Opportunities

upending longstanding principles of free trade established when China joined the World Trade Organization in 2001. Today, multinational firms must adapt, both in terms of trade and doing business within China itself. In fact, some experts... View Details

Keywords: by Rachel Layne; Manufacturing; Retail; Fashion; Industrial Products; Consumer Products; Steel; Transportation; Telecommunications

25 Oct 2011
First Look

First Look: October 25

collaboration of multinational corporations requesting such information from thousands of suppliers in 46 countries. We find evidence that suppliers are more likely to share this information when requests for information from buyers are... View Details

Keywords: Sean Silverthorne

08 Jun 2009
Research & Ideas

The Return of the Salesman

evolution of firms in different countries. In this case, the study of salespeople is related to questions of the wealth of national economies and to the competitive strength of multinational firms. Do salespeople play a role in either? A... View Details

Keywords: by Sean Silverthorne; Retail

30 Oct 2006
First Look

First Look: October 31, 2006

productivity externalities in the host country generated by foreign multinational companies. We propose a mechanism that emphasizes the role of local financial markets in enabling foreign direct investment (FDI) to promote growth through... View Details

Keywords: Sean Silverthorne

August 2021 (Revised March 2024)
Case

Danaher Corporation (Abridged)

By: Bharat Anand, David J. Collis and Sophie Hood

Between 1985 and 2007, Danaher has been one of the best-performing industrial conglomerates in the U.S. This case examines the corporate strategy of this diversified, global corporation. It describes the firm's portfolio strategy and the Danaher Business System—a... View Details

Keywords: Business Conglomerates; Global Strategy; Multinational Firms and Management; Growth and Development Strategy; Corporate Strategy; Value Creation; Mergers and Acquisitions; Competitive Strategy

July 2020
Article

Intra-firm Geographic Mobility: Value Creation Mechanisms and Future Research Directions

By: Prithwiraj Choudhury

This paper argues that intra-firm geographic mobility is an understudied mechanism that can help mitigate coordination failures in a geographically distributed organization. The paper presents an organizing framework on how intra-firm geographic mobility creates value... View Details

Keywords: Multinational Firms and Management; Employees; Geographic Location; Value Creation

Read Now

November 2008
Teaching Note

Royal DSM N.V.: Information Technology Enabling Business Transformation (TN)

By: Lynda M. Applegate and Deborah Soule

Teaching Note for [807167]. View Details

Keywords: Multinational Firms and Management; Knowledge Use and Leverage; Information Technology; Transformation; Consumer Products Industry; Food and Beverage Industry

2006
Chapter

The Comovement of Returns and Investment within International Firms

By: Mihir A. Desai and C. Fritz Foley

Keywords: Multinational Firms and Management; Investment Return; Foreign Direct Investment