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      • April 2002 (Revised May 2005)
      • Case

      GE's Digital Revolution: Redefining the E in GE

      By: Christopher A. Bartlett and Meg Glinska
      This case details the implementation of the e-business initiative--the last of Jack Welch's four company-wide strategic thrusts. First, it summarizes the 20-year change process that Welch led, detailing the initiatives he put in place. It then traces how Gerry Podesta,... View Details
      Keywords: Change Management; Transformation; Decision Choices and Conditions; Leadership Style; Business or Company Management; Organizational Culture; Organizational Structure; Performance Effectiveness; Corporate Strategy; Internet and the Web
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      Bartlett, Christopher A., and Meg Glinska. "GE's Digital Revolution: Redefining the E in GE." Harvard Business School Case 302-001, April 2002. (Revised May 2005.)
      • 2002
      • Chapter

      Bridging the Gap: How Improved Information Can Help Companies Integrate Shareholder Value and Environmental Quality

      By: Forest Reinhardt
      Keywords: Corporate Social Responsibility and Impact; Business and Shareholder Relations; Information; Environmental Sustainability
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      Reinhardt, Forest. "Bridging the Gap: How Improved Information Can Help Companies Integrate Shareholder Value and Environmental Quality." In Environmental Performance Measurement: The Global Report 2001-2002, edited by Daniel Esty and Peter K. Cornelius. Oxford: Oxford University Press, 2002.
      • 2002
      • Book

      Winning through Innovation: A Practical Guide to Leading Organizational Change and Renewal

      By: Michael L. Tushman and Charles A. O'Reilly
      Keywords: Innovation and Invention; Leadership; Organizational Change and Adaptation; Books
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      Tushman, Michael L., and Charles A. O'Reilly. Winning through Innovation: A Practical Guide to Leading Organizational Change and Renewal. Boston, MA: Harvard Business School Press, 2002.
      • March 2002 (Revised June 2005)
      • Case

      AOL Time Warner, Inc.

      By: Stephen P. Bradley and Erin Sullivan
      AOL Time Warner, which has been billed as the "first fully integrated media and communications company of the Internet Century," raises the fundamental question of how value will be created and captured by the merger of AOL and Time Warner. This case describes just how... View Details
      Keywords: Mergers and Acquisitions; Internet and the Web; Value Creation; Organizational Culture; Consolidation; Change Management; Telecommunications Industry; Media and Broadcasting Industry; United States
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      Bradley, Stephen P., and Erin Sullivan. "AOL Time Warner, Inc." Harvard Business School Case 702-421, March 2002. (Revised June 2005.)
      • January 2002
      • Case

      Lycos (A): The Tripod Decision

      By: Giovanni M. Gavetti, Jan W. Rivkin and Elizabeth Johnson
      The Internet portal Lycos has acquired Tripod, a provider of home-page-building tools, and now must decide how to integrate the acquisition. View Details
      Keywords: Integration; Organizational Structure; Situation or Environment; Mergers and Acquisitions; Internet and the Web; Decision Choices and Conditions; Web Services Industry
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      Gavetti, Giovanni M., Jan W. Rivkin, and Elizabeth Johnson. "Lycos (A): The Tripod Decision." Harvard Business School Case 702-435, January 2002.
      • January 2002 (Revised February 2002)
      • Case

      Postgirot Bank and Provment AB: Managing the Cost of IT Operations

      By: F. Warren McFarlan and Nancy Bartlett
      Describes a specific approach for measuring the efficiency of the groups of computers inside an organization and suggests ways this tool may be used to reduce the company's computing investment while maintaining service. It is a software-enabled industrial engineering... View Details
      Keywords: Cost Management; Investment; Management Analysis, Tools, and Techniques; Management Style; Information Technology; Applications and Software
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      McFarlan, F. Warren, and Nancy Bartlett. "Postgirot Bank and Provment AB: Managing the Cost of IT Operations." Harvard Business School Case 302-061, January 2002. (Revised February 2002.)
      • January 2002
      • Exercise

      Socrates, Inc.

      By: Alan D. MacCormack and Kerry Herman
      Socrates, Inc., a provider of e-learning tools and technologies to educational institutions and, potentially, corporations, must decide which of several opportunities to pursue next and which priorities to focus on in terms of better structuring the firm's processes... View Details
      Keywords: Business Plan; Business Startups; Internet and the Web; Opportunities; Business Processes; Organizational Structure; Decision Choices and Conditions; Organizational Design; Information Technology Industry; Information Technology Industry
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      MacCormack, Alan D., and Kerry Herman. "Socrates, Inc." Harvard Business School Exercise 602-115, January 2002.
      • January 2002 (Revised July 2002)
      • Case

      Vialog Corporation

      By: Richard G. Hamermesh and Michele Lutz
      Traces the origin of Vialog Corp.--from its founding in 1996 through a roll-up of several independent teleconferencing companies in 1997 and its initial public offering (1999) and eventually to a potential merger or acquisition in June 2000. The company has grown... View Details
      Keywords: History; Business Exit or Shutdown; Internet and the Web; Corporate Entrepreneurship; Partners and Partnerships; Initial Public Offering; Business Growth and Maturation; Mergers and Acquisitions; Business Processes; Information Technology Industry; Europe
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      Hamermesh, Richard G., and Michele Lutz. "Vialog Corporation." Harvard Business School Case 802-008, January 2002. (Revised July 2002.)
      • December 2001 (Revised January 2002)
      • Case

      COSCO

      By: F. Warren McFarlan and David Lane
      Focuses on the IT challenges facing COSCO, one of the largest shipping companies in the world, as it deals with the Internet and modern information technology. The challenge is to understand what they are trying to do and understand the complexity of the task. View Details
      Keywords: Internet and the Web; Information Technology; Organizational Change and Adaptation; Technological Innovation; Complexity; Problems and Challenges; Shipping Industry; China
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      McFarlan, F. Warren, and David Lane. "COSCO." Harvard Business School Case 302-051, December 2001. (Revised January 2002.)
      • December 2001
      • Background Note

      Reporting on Agribusiness in the 21st Century

      By: Ray A. Goldberg and Anne M Fitzgerald
      Agriculture is not what it used to be. Neither is coverage of the industry by news organizations. A century ago, about 40% of the U.S. population lived on the farm, and one in three U.S. jobs was tied to agriculture. It made sense for daily newspapers to cover farming... View Details
      Keywords: Agribusiness; Newspapers; Media; Perception; Change; Agriculture and Agribusiness Industry; United States
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      Goldberg, Ray A., and Anne M Fitzgerald. "Reporting on Agribusiness in the 21st Century." Harvard Business School Background Note 902-421, December 2001.
      • 2001
      • Chapter

      Building Information Age Businesses for the 21st Century

      By: L. M. Applegate
      Keywords: Organizational Design; Organizational Structure; Business Startups
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      Applegate, L. M. "Building Information Age Businesses for the 21st Century." In E-Business Handbook, edited by Paul B. Lowry, J. Owen Cherrington, and Ronald R. Watson. St. Lucie Press, 2001.
      • November 2001
      • Supplement

      A Note on Organizational Design at Yahoo!

      By: Alan D. MacCormack
      Supplements Yahoo! Business on Internet Time. View Details
      Keywords: Organizational Design; Information Technology Industry
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      MacCormack, Alan D. "A Note on Organizational Design at Yahoo!" Harvard Business School Supplement 602-112, November 2001.
      • November 2001
      • Case

      IBM Network Technology (B)

      By: Michael L. Tushman
      Supplements the (A) case. View Details
      Keywords: Organizational Design; Management Teams; Leadership Style; Organizational Change and Adaptation; Change Management; Growth Management; Information Technology Industry
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      Tushman, Michael L. "IBM Network Technology (B)." Harvard Business School Case 402-013, November 2001.
      • November 2001
      • Background Note

      Global Approaches to Anti-Corruption

      By: Joseph Hinsey, Guhan Subramanian and Michelle Kalka
      In the 1970s, a series of unpleasant revelations about corporate conduct, culminating in the public disclosure about unsavory business practices abroad by more than 400 U.S. corporations, jarred popular perceptions concerning business ethics. Congress responded by... View Details
      Keywords: Crime and Corruption; Globalization; Developing Countries and Economies; Laws and Statutes; Ethics; Corporate Social Responsibility and Impact; Information Industry; United States
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      Hinsey, Joseph, Guhan Subramanian, and Michelle Kalka. "Global Approaches to Anti-Corruption." Harvard Business School Background Note 902-062, November 2001.
      • October 2001
      • Case

      TIGR and ILRI: Solving Problems with Genomics

      By: Ray A. Goldberg and James M Beagle
      Discusses nonprofit institutional leadership applying advances in genetic science to solve health and animal problems in industrial countries and the developing world. View Details
      Keywords: Developing Countries and Economies; Health; Technological Innovation; Leading Change; Emerging Markets; Genetics; Non-Governmental Organizations; Technology Adoption; Biotechnology Industry
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      Goldberg, Ray A., and James M Beagle. "TIGR and ILRI: Solving Problems with Genomics." Harvard Business School Case 902-409, October 2001.
      • October 2001 (Revised January 2002)
      • Case

      Philipp Justus at eBay Germany (A)

      By: Linda A. Hill and Maria Farkas
      A week after becoming country manager of eBay's recently acquired German auction site, Philipp Justus must steer the company through a massive technical integration with eBay's Web site. Throughout the seven-month project, Justus and his team must master the challenge... View Details
      Keywords: Organizational Design; Leadership; Internet and the Web; Globalized Firms and Management; Mergers and Acquisitions; Managerial Roles; Management Teams; Management Practices and Processes; Auctions; Information Technology Industry; Information Technology Industry; Germany
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      Hill, Linda A., and Maria Farkas. "Philipp Justus at eBay Germany (A)." Harvard Business School Case 402-007, October 2001. (Revised January 2002.)
      • October 2001
      • Background Note

      A Note on Team Process

      By: Linda A. Hill and Maria Farkas
      When tasks are highly complex, demand a diversity of skills, or require a commitment from the involved parties, teams are usually the most effective way to approach them. But a group of people working together does not automatically equally a team, and groups are often... View Details
      Keywords: Competency and Skills; Decision Making; Management; Business Processes; Performance Effectiveness; Performance Efficiency; Groups and Teams; Conflict and Resolution
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      Hill, Linda A., and Maria Farkas. "A Note on Team Process." Harvard Business School Background Note 402-032, October 2001.
      • October 2001
      • Supplement

      BMW AG: The Digital Auto Project-An Interview With Chris Bangle, Head of Global Design

      By: Stefan H. Thomke
      Chris Bangle describes how BMW is trying to reduce its development time by half with the aid of computer-aided technologies. To leverage these technologies in the very competitive automotive industry, he talks about how BMW is faced with the challenges of changing its... View Details
      Keywords: Interpersonal Communication; Management Practices and Processes; Time Management; Product Development; Organizational Change and Adaptation; Problems and Challenges; Competition; Information Technology; Auto Industry
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      Thomke, Stefan H. "BMW AG: The Digital Auto Project-An Interview With Chris Bangle, Head of Global Design." Harvard Business School Video Supplement 602-802, October 2001.
      • 2001
      • Chapter

      From the Technology Cycle to the Entrepreneurship Dynamic: Placing Dominant Designs in Social Context

      By: J. Murmann and M. Tushman
      Keywords: Entrepreneurship; Information Technology; Organizational Design
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      Murmann, J., and M. Tushman. "From the Technology Cycle to the Entrepreneurship Dynamic: Placing Dominant Designs in Social Context." In The Entrepreneurship Dynamic: The Origins of Entrepreneurship and Its Role in Industry Evolution, edited by K. Schoonhoven and E. Romanelli, 178–203. Stanford University Press, 2001.
      • August 2001 (Revised October 2001)
      • Case

      What a Great Idea

      By: Myra M. Hart and Susan Harmeling
      Charles "Chic" Thompson has created a successful business as a professional speaker, consultant, and author of two books on creativity. He is challenged to institutionalize his knowledge and brand in an organization that will outlive his involvement. This case examines... View Details
      Keywords: Knowledge Management; Entrepreneurship; Management Teams; Organizational Design; Technological Innovation; Technology Adoption; Service Industry; Education Industry
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      Hart, Myra M., and Susan Harmeling. "What a Great Idea." Harvard Business School Case 802-030, August 2001. (Revised October 2001.)
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