Show Results For
- All HBS Web
(4,897)
- Faculty Publications (744)
Show Results For
- All HBS Web
(4,897)
- Faculty Publications (744)
- February 1990 (Revised August 2001)
- Case
Merloni Elettrodomestici SpA: The Transit Point Experiment
- September 1987
- Background Note
What Do Venture Capitalists Do?
- February 1979 (Revised December 1983)
- Case
Allied Chemical Corp. (A)
- April 1975 (Revised November 1984)
- Case
Enzone Petroleum Corp.
- September 1972 (Revised April 1984)
- Case
Crown Cork & Seal and the Metal Container Industry
- Research Summary
Consumer Decision Making and Behavioral Research
John Gourville’s research focuses on consumer behavior, especially in the areas of pricing and consumer decision making. In the area of pricing, for instance, he has looked at the role of time on how consumers interpret and react to product costs and prices.... View Details
- Forthcoming
- Article
Engaging Customers with AI in Online Chats: Evidence from a Randomized Field Experiment
- Research Summary
Impact of Technology on Industry Structure and Competitive Strategy
- Research Summary
Innovations in Logistics: The Impact of Channel Coordination
- Teaching Interest
Investing: Risk, Return and Impact (MBA)
This is an investing/finance course, designed to build on skills introduced in the RC finance course, but with an emphasis on how and whether investors should incorporate what have traditionally been considered “non-financial” criteria in their decisions: for... View Details
- Teaching Interest
Managing the Future of Work (MBA Education—Elective Curriculum)
The nature and scope of work is changing rapidly, creating massive business challenges in the shadow of broader political and social shifts. HBS launched a major initiative in 2017 on Managing the Future of Work to define these workplace issues and... View Details
- Forthcoming
- Article
Mitigating the Negative Effects of Customer Anxiety Through Access to Human Contact
- Teaching Interest
Overview
Students are required to prepare a business plan, which employs the framework of this course, to explore an entrepreneurial opportunity in health care, and to evaluate their classmates' plans.
Career Focus
For... View Details
- Research Summary
Overview
- Research Summary
Overview
- Research Summary
Overview
- Teaching Interest
Public Entrepreneurship
Public entrepreneurship is designed for future private entrepreneurs and public leaders who want to build new ventures operating in or selling into traditionally public domains.
The last few years have seen a wave of new public entrepreneurs start companies... View Details
- Teaching Interest
Social Entrepreneurship and Innovation
- Research Summary
Strategy, Governance and Valuation
- Forthcoming
- Article