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  • All HBS Web  (1,173)
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  • December 2018
  • Case

Choosy

By: Jeffrey J. Bussgang and Julia Kelley
Founded in 2017, Choosy is a data-driven fashion startup that uses algorithms to identify styles trending on social media. After manufacturing similar items using a China-based supply chain, Choosy sells them to consumers through its website and social media pages.... View Details
Keywords: Artificial Intelligence; Algorithms; Machine Learning; Neural Networks; Instagram; Influencer; Fast Fashion; Design; Customer Satisfaction; Customer Focus and Relationships; Decision Making; Cost vs Benefits; Innovation and Invention; Brands and Branding; Product Positioning; Demand and Consumers; Supply Chain; Production; Logistics; Business Model; Expansion; Internet and the Web; Mobile and Wireless Technology; Digital Platforms; Social Media; Technology Industry; Fashion Industry; North and Central America; United States; New York (state, US); New York (city, NY)
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Bussgang, Jeffrey J., and Julia Kelley. "Choosy." Harvard Business School Case 819-054, December 2018.
  • 04 Dec 2012
  • First Look

First Look: December 4

  PublicationsWhen Does a Platform Create Value by Limiting Choice? Authors:Ramon Casadesus-Masanell and Hanna Hałaburda Publication:Journal of Economics & Management Strategy (forthcoming) Abstract We present a theory for why it... View Details
Keywords: Carmen Nobel
  • 15 Mar 2011
  • First Look

First Look: March 15

producing analysis and interpretation, while operating in key decision-making fora. In the first bank ("Saxon Bank"), the risk function was successful in achieving such influence. The risk experts established a tight collaboration with top management, which... View Details
Keywords: Sean Silverthorne
  • 01 Mar 2011
  • First Look

First Look: March 1

an acquisition is to fundamentally change a company's growth trajectory. In those deals, the acquirer uses the target's business model as a platform for growth. Because the business models with the most transformative potential are often... View Details
Keywords: Sean Silverthorne
  • 10 Nov 2003
  • Research & Ideas

The Hard Numbers on Social Investments

Innovations has become the fastest growing hearing aid company in the world since its IPO in 2000. Through the development and use of the smallest single-chip digital signal processor platform ever installed... View Details
Keywords: by Manda Salls
  • 15 Sep 2003
  • Research & Ideas

The Lessons of New-Market Disruption

to devote any engineering resources to leveraging these technologies. Teradyne's established customers tested high-end components such as microprocessors, for which CMOS architecture was too slow and inaccurate. What's more, a switch to a Windows NT View Details
Keywords: by Clark Gilbert; Technology
  • September 2020 (Revised September 2021)
  • Supplement

Student Success at Georgia State University (B)

By: Michael W. Toffel, Robin Mendelson and Julia Kelley
This is a supplement to the Student Success at Georgia State University (A) case. The (B) case includes the results of a randomized control trial that Georgia State conducted to test education technology start-up AdmitHub’s chatbot solution as a strategy for improving... View Details
Keywords: Education; Higher Education; Learning; Curriculum and Courses; Demographics; Diversity; Ethnicity; Income; Race; Values and Beliefs; Leadership; Goals and Objectives; Measurement and Metrics; Operations; Organizations; Mission and Purpose; Organizational Culture; Outcome or Result; Performance; Performance Effectiveness; Performance Evaluation; Performance Improvement; Planning; Strategic Planning; Social Enterprise; Nonprofit Organizations; Social Issues; Wealth and Poverty; Equality and Inequality; Information Technology; Digital Platforms; Education Industry; Atlanta
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Toffel, Michael W., Robin Mendelson, and Julia Kelley. "Student Success at Georgia State University (B)." Harvard Business School Supplement 621-039, September 2020. (Revised September 2021.)
  • 09 Apr 2019
  • First Look

New Research and Ideas, April 9, 2019

recognized the urgency for a change in its business model from the traditional “Windows first” strategy, with its reliance mainly on the sales of on-premises licensed software. Thus, the company began to shift its strategy to an “AI/cloud first” strategy to capture the... View Details
Keywords: Dina Gerdeman
  • 12 Dec 2017
  • First Look

New Research and Ideas, December 12, 2017

Business School Case 518-030 Enpara.com: Digital Bank at a Crossroad In March 2017, Elsa Pekmez Atan (MBA 2004), was wondering about the future of Enpara.com, a digital-only banking platform of QNB... View Details
Keywords: Sean Silverthorne
  • February 2021
  • Teaching Plan

Soofa: Displaying the Right Path?

By: Jeffrey J. Bussgang and Amy Klopfenstein
This teaching plan serves as a supplement to the case “Soofa: Displaying the Right Path?” HBS 820-098. The case explores the tension between two different financing and expansion plans for a startup, and explores issues related to business model pivots and industry... View Details
Keywords: Business Ventures; Business Model; Business Plan; Business Startups; Entrepreneurship; Decision Making; Decisions; Judgments; Ethics; Geography; Geopolitical Units; Finance; Investment; Markets; Market Entry and Exit; Demand and Consumers; Media; Society; Urban Development; Sustainable Cities; Information Technology; Information Infrastructure; Digital Platforms; Strategy; Business Strategy; Expansion; Relationships; Capital; Venture Capital; Advertising Industry; Technology Industry; Media and Broadcasting Industry; North and Central America; United States; Massachusetts; Cambridge
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Bussgang, Jeffrey J., and Amy Klopfenstein. "Soofa: Displaying the Right Path?" Harvard Business School Teaching Plan 821-055, February 2021.
  • 05 Dec 2017
  • Research & Ideas

What We've Learned from 101 Entrepreneurs in Emerging Markets

into the digital age. And so we became ever more ambitious: to transform both the research and the teaching about business and entrepreneurship in emerging markets. Silverthorne: In terms of public response or feedback from researchers... View Details
Keywords: by Sean Silverthorne
  • 01 Aug 2017
  • First Look

First Look at New Research and Ideas, August 1

businesses, made acquisitions in digital innovation and cloud computing, formed partnerships with former competitors such as Apple and tech startups, and invested in internally developed cognitive computing/AI View Details
Keywords: Sean Silverthorne
  • 10 Jun 2014
  • First Look

First Look: June 10

arising in clusters, including knowledge, skills, and input-output linkages. August 2013 Harvard Business Review Mastering the Intermediaries: Strategies for Dealing with the Likes of Google, Amazon, and Kayak By: Edelman, Benjamin G. Abstract—Many companies depend on... View Details
Keywords: Sean Silverthorne
  • 05 Aug 2008
  • First Look

First Look: August 5, 2008

case: http://harvardbusinessonline.hbsp.harvard.edu /b01/en/common/item_detail.jhtml?id=606004 Glass Egg Digital Media Harvard Business School Case 508-066 Glass Egg is an outsource games development firm in Vietnam. They are able to... View Details
Keywords: Martha Lagace
  • 28 Aug 2012
  • First Look

First Look: August 28

returns. However, these findings are driven by differences in the stocks recommended and their market capitalization. After controlling for these selection effects, we find no difference in the performance of the buy- and sell-side analysts' Strong Buy/Buy... View Details
Keywords: Sean Silverthorne
  • September 2020 (Revised February 2023)
  • Teaching Note

Uber: Competing Globally

By: Alexander J. MacKay
Teaching Note for HBS Case No. 720-404. View Details
Keywords: Business Ventures; Business Growth and Maturation; Business Model; Geography; Geographic Location; Geographic Scope; Global Strategy; Globalization; Multinational Firms and Management; Globalized Markets and Industries; Governance; Governance Controls; Governing Rules, Regulations, and Reforms; Innovation and Invention; Disruptive Innovation; Innovation Strategy; Law; Management; Growth and Development; Growth Management; Markets; Demand and Consumers; Consumer Behavior; Network Effects; Emerging Markets; Market Design; Market Entry and Exit; Market Participation; Supply and Industry; Industry Structures; Planning; Strategic Planning; Relationships; Business and Community Relations; Business and Government Relations; Business and Stakeholder Relations; Labor and Management Relations; Networks; Adaptation; Strategy; Business Strategy; Competition; Competitive Advantage; Competitive Strategy; Expansion; Information Technology; Mobile and Wireless Technology; Digital Platforms; Transportation Networks; Transportation; Transportation Industry; Technology Industry; Africa; Ghana; Asia; China; Shanghai; Shanghai Shi; India; New Delhi; Europe; United Kingdom; London; England; Latin America; North and Central America; United States; New York (city, NY); New York (state, US); South America; Colombia
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MacKay, Alexander J. "Uber: Competing Globally." Harvard Business School Teaching Note 721-387, September 2020. (Revised February 2023.)
  • 07 Feb 2012
  • First Look

First Look: February 7

and how quoted prices might reflect expectations that are hard to justify. Regardless of which valuation method is employed (e.g., residual income, discounted cash flow, multiples), the case provides a platform (i) to map the firm's key... View Details
Keywords: Sean Silverthorne
  • 08 Jun 2010
  • First Look

First Look: June 8

Kerry HermanHarvard Business School Case 510-063 In January 2010, Jen McDonald, head of Bank of America Corporation's (BAC) Digital Marketing group, was discussing the bank's mobile strategy with Douglas Brown, senior vice president,... View Details
Keywords: Martha Lagace
  • 04 Feb 2014
  • First Look

First Look: February 4

by smart competitors and changes in their industries. In each case, there were opportunities to act before a crisis engulfed the organization. At Kodak, for example, CEO George Fisher attempted to move the company into the digital era in... View Details
Keywords: Sean Silverthlorne
  • 06 Mar 2012
  • First Look

First Look: March 6

Science of Viral Ads Author:Thales Teixeira Publication:Harvard Business Review 90, no. 3 (March 2012) Abstract It's the holy grail of digital marketing: the viral ad, a pitch that large numbers of viewers decide to share with family and... View Details
Keywords: Sean Silverthorne
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