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  • July 2022
  • Case

Metaverse Seoul

By: Mitchell Weiss and Samantha Markowitz
In May 2022, the Seoul Metropolitan Government (SMG) launched the pilot of Metaverse Seoul, a government-run metaverse. SMG had delivered a virtual version of Seoul’s mayor’s office. The team aimed to gain insights as they worked towards building a broad, immersive,... View Details
Keywords: Metaverse; Entrepreneurship; Innovation and Invention; Digital Platforms; Internet and the Web; Government Administration; Public Administration Industry; South Korea; Asia
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  • 01 Dec 2020
  • News

Finding The Right Patient-Provider Match

the digital revolution has improved health care discovery and delivery. Digital Transformation of Health Care The power of the enterprise platform has been particularly... View Details
Keywords: Susan Young
  • 12 Sep 2018
  • News

Game-Changing Analytics

the NBA’s Philadelphia ’76ers benefit from the analytic approach and technology platform Gelman helped develop to build the Kraft organization’s enviable connection with New England Patriots’ fans. “We help organizations develop a... View Details
  • February 2023
  • Case

Adyen: Reshaping the Payment Ecosystem

By: Marco Di Maggio, Antonio Moreno and Elena Corsi
A payment services company rethinks its strategy to reach out to a different customer base. View Details
Keywords: Digital Platforms; Entrepreneurship; Service Operations; Market Entry and Exit; Financial Services Industry; Europe
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  • April 2008 (Revised May 2010)
  • Case

Visions of Web 3.0

By: Thomas R. Eisenmann and David Andrew Vivero
Explores the Semantic Web, a vision for the next generation of the World Wide Web in which information is stored in machine-readable formats. While the Semantic Web would make information more easily accessible, barriers to its adoption are very high because website... View Details
Keywords: Business Startups; Entrepreneurship; Strategy; Technology Adoption; Digital Platforms; Internet and the Web
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  • 07 Dec 2016
  • Blog Post

Marketing Reimagined: A Recap of the 2016 Marketing Innovation Conference

content provided, but also the people they met. With a fantastic line-up of speakers and students and professionals in attendance from across the nation, our conference continues to be a great platform for aspiring and established... View Details
Keywords: Entertainment / Media / Sports
  • 03 Sep 2024
  • Research & Ideas

Is It Even Possible to Dam the Flow of Misleading Content Online?

As a polarizing US presidential election nears, moderating controversial content on social media poses a pressing problem for tech giants. But no matter how many employees they hire, lines of code they write, or new content policies they implement, major View Details
Keywords: by Jay Fitzgerald; Information Technology; Technology
  • 05 Feb 2019
  • First Look

New Research and Ideas, February 5, 2019

open platforms and then provide a brief history of open digital platforms. I go on to argue that the success of open platforms in competition with vertically integrated firms... View Details
Keywords: Dina Gerdeman
  • 06 Dec 2021
  • News

Digitalization: The Key to the Future of HBS

“In the century ahead, our capabilities in digital are going to be critical for all aspects of what the School does.” —Professor Karim Lakhani Digital Task Force Chair “In the century ahead, our capabilities... View Details
Keywords: April White
  • 01 Dec 2022
  • News

Case Study: Your Call Is Important to Us

what exactly customers are asking for, and when. Slang.ai’s offerings are also customizable, with a portfolio of digital voices from which to choose and background sound elements that can be branded. “We’re focusing on not just the... View Details
Keywords: Computer Systems Design and Related Services; Professional Services
  • 01 Dec 2016
  • News

Case Study: Sweat the Technique

asset. —George Corbin (MBA 1993) Develop the disposable and license out the rights (bearing royalties and potentially producing earlier milestone revenues or other income) to an existing digital platform. Having the View Details
Keywords: Dan Morrell
  • 19 Apr 2018
  • News

One Last Pitch

open, her father standing outside. “There has to be a better way to support recovery,” he said. Gastfriend partnered with his own father, Dr. David Gastfriend, an expert in addiction psychiatry, to create DynamiCare Health, a digital... View Details
Keywords: Jennifer Myers
  • 01 Mar 2017
  • News

Swimming with the Stream

shifting in the streaming era. The Remix Before release Old Model: Find the right label New model: Find the right platform If you’re an independent artist, music distribution platforms like TuneCore and CD... View Details
Keywords: Dan Morrell
  • Article

Network Effects Aren't Enough

By: Andrei Hagiu and Simon Rothman
In many ways, online marketplaces are the perfect business model. Since they facilitate transactions between independent suppliers and customers rather than take possession of and responsibility for the products or services in question, they have inherently low cost... View Details
Keywords: Digital Platforms; Competition; Internet and the Web; Network Effects; Market Participation
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  • 15 Mar 2019
  • News

A Model of Drive and Impact

Pablo Fernandez Alvarez (GMP 17, 2014) is cofounder of Clicars, an e-commerce platform in Spain that allows users to buy and finance refurbished cars hassle-free. In this interview, Fernandez explains the business model, the reasons... View Details
Keywords: Motor Vehicle and Parts Dealers; Retail Trade
  • July 2003 (Revised June 2010)
  • Case

FrontPoint Partners

By: Jay O. Light
A hedge fund platform, a new and unique kind of asset management firm, contemplates various client markets for its services. View Details
Keywords: Asset Management; Investment; Demand and Consumers; Digital Platforms; Service Delivery; Financial Services Industry
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    Gil Addo

    Gil Addo is CEO and Co-founder of RubiconMD, a wholly-owned subsidiary of CVS Health. RubiconMD’s digital health platform empowers primary care clinicians with access to virtual specialist support to improve... View Details
    Keywords: Healthcare
    • May 2017
    • Supplement

    Betfair (B), (C), and (D) Case Slides

    By: Ramon Casadesus-Masanell and John Heilbron
    Contains slides related to the Betfair B, C, and D cases.
    Abstracts:
    B) Buoyed by success in the market for gambling contracts, Betfair attempts to enter the market for financial products using its exchange model.
    C) Prompted by a takeover bid from... View Details
    Keywords: Betfair; Exchange; Betting; Leisure Industry; Betting Markets; Market Design; Digital Platforms; Diversification; Business Model; Laws and Statutes; Entertainment and Recreation Industry; Financial Services Industry; Europe
    Related
    • January 2017 (Revised August 2019)
    • Supplement

    X Fire Paintball & Airsoft: Is Amazon a Friend or Foe? (B)

    By: Feng Zhu and Angela Acocella
    Three years after launching his brick-and-mortar store, X Fire Paintball and Airsoft, Steve Herbert Sr. and his sons began selling products on Amazon.com’s third-party Marketplace and online sales expanded rapidly. Over time, X Fire noticed that products of which it... View Details
    Keywords: Ethics; Competition; Digital Platforms; Internet and the Web; Small Business; Retail Industry; Canada
    Related
    • 25 May 2020
    • Research & Ideas

    Has Occupational Licensing Outlived Its Usefulness?

    should clarify though, that our analysis cannot be extended to other occupations like lawyers or doctors. I would never want to select my doctor on the basis of online reviews rather than their training and education. I think there is a big distinction. Lagace: How... View Details
    Keywords: by Martha Lagace; Service