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Show Results For
- All HBS Web
(3,836)
- People (15)
- News (853)
- Research (2,117)
- Events (8)
- Multimedia (71)
- Faculty Publications (1,499)
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- 01 Jun 2017
- News
In My Humble Opinion: Jen Wong (MBA 2004)
folks who have worked at pure-play digital companies. Both love the brand equally, but they have different ideas about what is possible for the brand.” The bleeding edge: “Is a place every company should want to be. Selectively. For... View Details
Keywords: April White
- 01 Feb 2001
- News
A Miller's Tale
The oldest flour company in the United States — and perhaps the only one whose sales are rising amid a decline in home baking — is King Arthur Flour, a firm that's been in operation since George Washington was President, as Smithsonian magazine reported in its November... View Details
- 15 Mar 2010
- News
A Business Ripe for Picking?
- 29 Nov 2017
- News
Inbox: From Das’s Desk
address the other two Ws–work and wisdom–and an evolving vision of alumni engagement. By raising your hand as a volunteer, you are strengthening the HBS brand by embodying the pay-it-forward spirit—whether to current and future students... View Details
Keywords: Das Narayandas
- 01 Dec 2013
- News
Faculty Books
a start-up, discuss lean prototyping techniques for hardware, identify costly outsourcing mistakes, provide practical tips on user acquisition, offer branding guidelines, and explain how a choir of angel investors often will sing... View Details
- 01 Dec 2001
- News
Faculty News
books, Brand New: How Entrepreneurs Earned Consumer's Trust from Wedgwood to Dell and The Power of Commerce: Economy and Governance in the First British Empire. A member of the HBS faculty since 1991, Koehn is a Phi Beta Kappa graduate of... View Details
- 01 Apr 2002
- News
Career Transitions, Continuing Education Focus of Washington, D.C., Club
led by Professor Nancy F. Koehn on her recent book, Brand New: How Entrepreneurs Earned Consumers' Trust from Wedgwood to Dell. Loughran's goal is to make the series a monthly event that will serve as "an ongoing continuing education... View Details
- 01 Jun 2017
- News
Supercharged
who intends to focus on the Chinese market at first, has every intention of eventually coming to the United States. Chinese penetration of foreign markets could take a variety of forms. But Ford’s Jeff Jones (MBA 2007), who oversees the Lincoln View Details
- 01 Mar 2017
- News
Alumni and Faculty Books for March 2017
not photoshopped to perfection but are flawed, vulnerable, and in-your-face. This total transparency generates a level of authenticity and intimacy with audiences that traditional marketing tactics cannot match. He also discusses the people, products, and View Details
- 19 Mar 2015
- News
Walter Salmon Remembered
for, back into sole stewardship of a brand new 2nd year MBA course in Channels of Distribution at HBS, heavily over-subscribed (DANGER, DANGER) while consulting for Coca Cola and finishing my PhD thesis on the side. It should perhaps be... View Details
- 01 Sep 2008
- News
Negative Ad Power
increase sales and shareholder value. Coke and Pepsi both want to increase the amount of carbonated soft drinks that we consume. If Pepsi and Coke go after each other in advertising, they will turn off consumers and reduce demand for both beverages. Both View Details
- 01 Oct 1998
- News
Playing to Win
I think CEOs should not stay too long at any company." Louis-Dreyfus believes that successful global enterprises must be decentralized. While Adidas's corporate headquarters maintains authority over the company's mission, vision, and overall View Details
Keywords: Garry Emmons
- 01 Jun 2000
- News
HBS Alumni Association Board of Directors: President's Report
conference hosts in Germany, Heiner Thorborg (12th ISMP) and Christoph-Matthias Brand (MBA '94). Not only do the conference sessions offer extraordinary value to today's businessperson, but the opportunity to see Berlin thriving at the... View Details
Keywords: Edmund A. Hajim (MBA 1964)
- 01 Jun 2015
- News
The Military and the MBA: Lance Batchelor (MBA 1993)
decisions. The Navy showed me the importance of that. And I have tried to do that in my civilian roles ever since, whether it was as a brand manager of Oil of Olay or the CEO of a multibillion-dollar business. Next: Richard Kondo (MBA... View Details
- 01 Oct 2002
- News
Andrew H. Tisch
after he graduated from HBS, when Loews bought Bulova in 1979. “Although Bulova had a strong brand name,” he explains, “we soon realized it was losing out to its Japanese competitors in technology, styling, quality, marketing, and... View Details
- 01 Jun 2012
- News
Noted & Quoted
“J.C. Penney is in a very tough spot. If you ask people today what it stands for, you don’t get a particularly compelling answer.” —HBS professor Rajiv Lal, commenting on the challenge facing retailing guru Ron Johnson (MBA 1984) as the company’s new CEO. (HBS Working... View Details
- 01 Jun 2020
- News
Keeping the Beat
beat the real thing. Nothing can beat the real thing. But I will say this when I open up my Instagram Live and I’m doing either a takeover, which is when a brand has asked me to perform and engage their audience via their Instagram. That... View Details
- 06 Dec 2021
- News
Turning Point: Makeover
spirit. I started a skincare brand called Tatcha to share my learning journey with others and also to create the company I had always wanted to work for. Brad Murray (MBA 2007) became my cofounder and we grew Tatcha over the next nine... View Details
- 05 May 2011
- News
Blazing a Trail for Glenn Beck
Morgan: Sees great potential in the nation’s diehard conservative audience. Betsy Morgan (MBA ’95) set media-world tongues wagging when talk-show host Glenn Beck announced in early January that he had hired the former Huffington Post CEO to head his new Web site, The... View Details