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  • All HBS Web  (20,479)
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  • 18 Oct 2018
  • Research & Ideas

How to Use Free Shipping as a Competitive Weapon

ablokhin Free shipping is an increasingly important tool in the online retailer's marketing arsenal, but few sellers understand the intricacies of the strategy and are leaving significant profits on the... View Details
Keywords: by Kristen Senz; Retail
  • 2024
  • Working Paper

Contributing to Growth? The Role of Open Source Software for Global Startups

By: Nataliya Langburd Wright, Frank Nagle and Shane Greenstein
How does participating in open source software (OSS) communities spur entrepreneurial growth? To address this question, we analyze novel data matching accounts from GitHub—the largest OSS hosting platform—to the universe of global software venture-backed firms... View Details
Keywords: Applications and Software; Open Source Distribution; Entrepreneurship; Business Growth and Maturation; Human Capital; Valuation; Corporate Strategy
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Wright, Nataliya Langburd, Frank Nagle, and Shane Greenstein. "Contributing to Growth? The Role of Open Source Software for Global Startups." Harvard Business School Working Paper, No. 24-040, January 2024. (Revised August 2024.)
  • January 1998 (Revised February 2006)
  • Background Note

Creating Competitive Advantage

By: Pankaj Ghemawat and Jan W. Rivkin
A firm such as Schering-Plough that earns superior, long-run financial returns within its industry is said to enjoy a competitive advantage over its rivals. This note examines the logic of how firms create competitive advantage. It emphasizes two themes: First, to... View Details
Keywords: Competitive Advantage; Competitive Strategy; Management; Business Strategy; Growth and Development Strategy; Innovation Strategy; Management Practices and Processes; Value Creation; Pharmaceutical Industry
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Ghemawat, Pankaj, and Jan W. Rivkin. "Creating Competitive Advantage." Harvard Business School Background Note 798-062, January 1998. (Revised February 2006.)
  • 2010
  • Chapter

Carbon As An Investment Opportunity

By: Jurgen Weiss and Veronique Bugnion
The chapter discusses various sources for monetizing carbon abatement and provides an outlook for the size of the market and related investment opportunities. View Details
Keywords: Carbon Abatement; Monetization; Investment
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Weiss, Jurgen, and Veronique Bugnion. "Carbon As An Investment Opportunity." Chap. 9 in Environmental Alpha: Institutional Investors and Climate Change, edited by Angelo Cavallo, 195–211. John Wiley & Sons, 2010.
  • 17 Aug 2023
  • Research & Ideas

‘Not a Bunch of Weirdos’: Why Mainstream Investors Buy Crypto

“are not a bunch of weirdos. They look and act just like investors in traditional asset markets.” Understanding this market is increasingly important. Cryptocurrencies’ global value has boomed to a View Details
Keywords: by Ben Rand
  • 22 May 2019
  • Research & Ideas

Forgiving Student Loan Debt Leads to Better Jobs, Stronger Consumers

cars, for instance. Source: “Second Change: Life Without Student Debt” by Marco Di Maggio, Ankit Kalda, and Vincent W. Yao. All of these results show that policy interventions in the student loan market... View Details
Keywords: by Dina Gerdeman
  • 2009
  • Chapter

Government as Risk Manager

By: Tom Baker and David Moss
We explain the four basic ways to manage risk: prevention, risk shifting, risk spreading, and loss control. We set out five principles of effective government risk management gleaned from extensive historical study: (1) link responsibility and control, (2) manage moral... View Details
Keywords: Government and Politics; Risk Management; Risk and Uncertainty; Safety
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Baker, Tom, and David Moss. "Government as Risk Manager." Chap. 4 in New Perspectives on Regulation, edited by David Moss and John Cisternino, 87–109. Cambridge, MA: Tobin Project, 2009.
  • 10 Dec 2013
  • First Look

First Look: December 10

time and markets. Specifically, we build a model in which two firms that differ in their capabilities enter sequentially into two markets with different potentials for profit. The model is solved using game... View Details
Keywords: Sean Silverthorne
  • December 2023
  • Article

Save More Today or Tomorrow: The Role of Urgency in Precommitment Design

By: Joseph Reiff, Hengchen Dai, John Beshears, Katherine L. Milkman and Shlomo Benartzi
To encourage farsighted behaviors, past research suggests that marketers may be wise to invite consumers to pre-commit to adopt them “later.” However, the authors propose that people will draw different inferences from different types of pre-commitment offers, and that... View Details
Keywords: Consumer Behavior; Decision Choices and Conditions
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Reiff, Joseph, Hengchen Dai, John Beshears, Katherine L. Milkman, and Shlomo Benartzi. "Save More Today or Tomorrow: The Role of Urgency in Precommitment Design." Journal of Marketing Research (JMR) 60, no. 6 (December 2023): 1095–1113.
  • 01 Apr 2024
  • In Practice

Navigating the Mood of Customers Weary of Price Hikes

reduction from a peak of 9.1 percent in 2022 to 3.1 percent [in early 2024]. This cooling of inflation, while a positive sign, comes amid varied consumer sentiments. While some consumers have expressed increased optimism, bolstered by factors such as an end-of-year... View Details
Keywords: by Rachel Layne; Retail; Consumer Products
  • October 2002 (Revised August 2007)
  • Background Note

Entrepreneurial Marketing: Learning from High-Potential Ventures

By: Joseph B. Lassiter III
Describes entrepreneurial marketing as both a mind-set and a process. Draws on some 30 business field cases and some 300 student projects that provide insight into what managers do in high-potential settings. View Details
Keywords: Entrepreneurship; Managerial Roles; Marketing
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Lassiter, Joseph B., III. "Entrepreneurial Marketing: Learning from High-Potential Ventures." Harvard Business School Background Note 803-036, October 2002. (Revised August 2007.)
  • February 1997
  • Case

Arch Communications Group, Inc.

By: Krishna G. Palepu and Sarayu Srinivasan
The market values Arch differently from analysts' values. View Details
Keywords: Valuation; Framework; Forecasting and Prediction; Investment; Stocks
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Palepu, Krishna G., and Sarayu Srinivasan. "Arch Communications Group, Inc." Harvard Business School Case 197-047, February 1997.
  • October 2010 (Revised March 2013)
  • Case

Baxter's Asia Pacific 'Talent Edge' Initiative

By: Jordan Siegel, Mimi Xi and Christopher Poliquin
This case examines whether multinationals have a potential competitive weapon in aggressively exploiting social schisms in host labor markets and in hiring and promoting senior managers from excluded groups. View Details
Keywords: Labor; Selection and Staffing; Groups and Teams
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Siegel, Jordan, Mimi Xi, and Christopher Poliquin. "Baxter's Asia Pacific 'Talent Edge' Initiative." Harvard Business School Case 711-408, October 2010. (Revised March 2013.)
  • February 2016 (Revised September 2020)
  • Case

T-Mobile in 2013: The Un-Carrier

By: John Beshears, Francesca Gino, Jonathan Lee and Sean (Yixiang) Wang
By 2013, the U.S. wireless industry was in the midst of a costly transition. As consumers began to embrace more sophisticated mobile devices, the industry's four main players spent heavily to improve their infrastructures for providing reliable high-speed data... View Details
Keywords: Business Model; Organizational Change and Adaptation; Product Positioning; Competition; Wireless Technology; Telecommunications Industry; United States
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Beshears, John, Francesca Gino, Jonathan Lee, and Sean (Yixiang) Wang. "T-Mobile in 2013: The Un-Carrier." Harvard Business School Case 916-043, February 2016. (Revised September 2020.)
  • 06 Apr 2017
  • HBS Seminar

Arkadiy Sakhartov, Wharton, University of Pennsylvania

  • December 2004 (Revised October 2005)
  • Case

Hasbro Games -- POX (A)

By: David B. Godes and Elie Ofek
Hasbro's newest toy is so unique it requires a unique launch strategy. Comparing traditional media (TV, print) with a non-traditional viral campaign, Matt Collins must weigh the risks and benefits of doing things the way they've always been done or blazing a new path... View Details
Keywords: Risk and Uncertainty; Cost vs Benefits; Marketing Strategy; Advertising Campaigns; Product Launch; Innovation and Invention; Entertainment and Recreation Industry
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Godes, David B., and Elie Ofek. "Hasbro Games -- POX (A)." Harvard Business School Case 505-046, December 2004. (Revised October 2005.)
  • June 2021
  • Case

Mobileye 2021: Robotaxi and/or Consumer AV?

By: David B. Yoffie, Danielle Golan and Nicole Tempest Keller
In March 2021, Amnon Shashua, co-founder and CEO of Israel-based Mobileye, was preparing to meet with Intel’s new CEO, Pat Gelsinger, to review plans for the future. Mobileye had been acquired by California-based Intel in 2017, but still operated independently.... View Details
Keywords: Technology Companies; Robotics; Autonomous Vehicles; Strategy; Decision Making; Transportation; Technological Innovation; Technology Industry; Auto Industry; Transportation Industry; Israel
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Yoffie, David B., Danielle Golan, and Nicole Tempest Keller. "Mobileye 2021: Robotaxi and/or Consumer AV?" Harvard Business School Case 721-481, June 2021.
  • October 2017 (Revised October 2022)
  • Case

Jumia Nigeria: from Retail to Marketplace (A)

By: Ramon Casadesus-Masanell and Namrata Arora
Founded in 2012, Jumia Nigeria, a startup effort by Germany-based Rocket Internet, aimed to become an African Amazon. The company entered the nascent market and immediately enjoyed an uptick in consumer spending fueled by the strength of Nigeria’s oil-based economy. By... View Details
Keywords: Retail; Marketplace; Inventory; Ecommerce; Funding; Business Ecosystem; Business Ecosystems; Competition; Business Model; Globalization; Emerging Markets; Expansion; Logistics; Competitive Strategy; E-commerce; Retail Industry; India; Nigeria; Africa
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Casadesus-Masanell, Ramon, and Namrata Arora. "Jumia Nigeria: from Retail to Marketplace (A)." Harvard Business School Case 718-401, October 2017. (Revised October 2022.)
  • 05 Aug 2010
  • News

Google Wave Decision Shows Strong Innovation Management

  • 30 Jan 2015
  • News

Super Bowl XLIX: A Battle for Your Attention

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