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  • All HBS Web  (7,488)
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    • News  (1,161)
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Show Results For

  • All HBS Web  (7,488)
    • People  (21)
    • News  (1,161)
    • Research  (5,458)
    • Events  (7)
    • Multimedia  (5)
  • Faculty Publications  (4,503)
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  • 24 Oct 2012
  • News

How 'luck' can be used to enhance success

Keywords: News, Library, Internet, and Other Services; News, Library, Internet, and Other Services; News, Library, Internet, and Other Services; News, Library, Internet, and Other Services
  • 10 Mar 2017
  • News

The Business of Lego Batman

producers and a lot more executives. And now the studio makes a lot less movies, maybe almost a third less movies. And as a result, there are fewer producers and fewer executives to service those movies. So that's a big change as well.... View Details
Keywords: LEGO; Lego
  • 08 Sep 2016
  • News

How We Make It Work

family-friendly. Here’s the sequence: Large firm consulting. An interesting professional experience which gave me exposure to a wide range of industries; however, the demands of the clients, and the firm itself, did not leave time for family and personal life. The fact... View Details
  • September 2023
  • Supplement

Design and Evaluation of Targeted Interventions

By: Eva Ascarza
Targeted interventions serve as a pivotal tool in business strategy, streamlining decisions for enhanced efficiency and effectiveness. This note delves into two central facets of such interventions: first, the design of potent decision guidelines, or targeting... View Details
Keywords: Marketing; Design; Business Strategy; Policy; Retail Industry; Retail Industry; Retail Industry; Retail Industry; Retail Industry
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Ascarza, Eva. "Design and Evaluation of Targeted Interventions." Harvard Business School Spreadsheet Supplement 524-703, September 2023.
  • October 2023 (Revised February 2024)
  • Technical Note

Design and Evaluation of Targeted Interventions

By: Eva Ascarza and Ta-Wei (David) Huang
Targeted interventions serve as a pivotal tool in business strategy, streamlining decisions for enhanced efficiency and effectiveness. This note delves into two central facets of such interventions: first, the design of potent decision guidelines, or targeting... View Details
Keywords: Marketing; Customer Relationship Management; Analysis; Design; Business Strategy; Retail Industry; Retail Industry; Retail Industry; Retail Industry; Retail Industry
Citation
Educators
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Ascarza, Eva, and Ta-Wei (David) Huang. "Design and Evaluation of Targeted Interventions." Harvard Business School Technical Note 524-034, October 2023. (Revised February 2024.)
  • 01 Sep 2013
  • News

A Focus on You

HOME PAGE: Find the latest news, events, and alumni updates. As we plan each issue of the Alumni Bulletin, we scour our files and contacts for information about alumni who match that issue's special "focus" feature or other timely topics. The job usually isn't too... View Details
Keywords: Educational Services; Educational Services; Educational Services; Educational Services; Educational Services; Educational Services
  • 13 Dec 2011
  • News

What Motivates Tomorrow's Leaders

Keywords: Educational Services; Educational Services; Educational Services; Educational Services; Educational Services; Educational Services
  • 29 Mar 2023
  • News

Supporting Earthquake Victims in Turkey and Syria

organizations to render aid. If any of our alumni are looking to connect with one another, we recommend using the Alumni Directory together with the secure Alumni Messaging Service to communicate (click on the envelope icon on any alumni... View Details
  • 01 Sep 2003
  • News

Lessons from Everest

Fifty years ago, Edmund Hillary and Tenzing Norgay became the first men to stand atop Mount Everest, a symbol of challenge and achievement whose allure — some would call it a fatal attraction — has only increased since then. A week before the anniversary of Hillary and... View Details
Keywords: Amusement, Gambling, and Recreation Industries; Amusement, Gambling, and Recreation Industries; Amusement, Gambling, and Recreation Industries; Amusement, Gambling, and Recreation Industries
  • 01 Sep 2017
  • News

City of Dreams

operators, in addition to government-run vehicles. The result: an unregulated, competitive chaos on roads already choked with cars, motorcycles, and three-wheeled tuk tuks. If all goes to plan, bus service will be consolidated on clean,... View Details
Keywords: Julia Hanna; photographed by Alice Carfrae; Sri Lanka; Construction of Buildings; Construction; Administration of Housing Programs, Urban Planning, and Community Development; Government
  • 01 Jun 2022
  • News

What We’re Reading

“dedication to a cause greater than oneself,” and success and happiness will flow from it. The book influenced me to change the path I was on, and that has made all the difference. —Nate Boaz (MBA 2006) is a dad, author, US Marine Corps veteran, and recovering... View Details
Keywords: Publishing Industries (except Internet); Publishing Industries (except Internet)
  • 01 Jun 2010
  • News

The Art and Science of Teaching

Doug Lemov (MBA ’04), a charter-schools consultant and managing director of True North Public Schools, a network of schools in upstate New York, is a former teacher, principal, and charter-school founder. After years of trying to analyze and improve education results... View Details
Keywords: Educational Services; Educational Services; Educational Services; Educational Services
  • 01 Sep 2013
  • News

Alumni News | Book Briefs

Life, Liberty, and the Pursuit of Food Rights: The Escalating Battle over Who Decides What We Eat by David E. Gumpert (OPM 5, 1981) (Chelsea Green Publishing) Do Americans have the right to get their food from farmers, neighbors, and local producers? Yes, say Gumpert... View Details
Keywords: Publishing Industries (except Internet); Publishing Industries (except Internet); Publishing Industries (except Internet); Publishing Industries (except Internet)
  • 01 Jun 2009
  • News

The Maestro and the Market

Business and Creativity at elBulli WIZARD: Chef Ferran Adrià at the World Summit of Gastronomy in Tokyo. He’s been called “the Salvador Dalí of the kitchen” for creations ranging from beetroot and yogurt ice-cream lollipops to a deconstructed Spanish omelet served in a... View Details
Keywords: Julia Hanna; Performing Arts, Spectator Sports, and Related Industries; Performing Arts, Spectator Sports, and Related Industries; Performing Arts, Spectator Sports, and Related Industries; Performing Arts, Spectator Sports, and Related Industries; Performing Arts, Spectator Sports, and Related Industries; Performing Arts, Spectator Sports, and Related Industries
  • 28 Aug 2012
  • First Look

First Look: August 28

School Case 313-036 This case explores the reputational and legal issues that arise as Barclays Capital attempted to manage client conflicts by following established industry practice in the face of changing legal norms. In February 2011,... View Details
Keywords: Sean Silverthorne
  • 01 Jun 2007
  • News

For NFL Players, 3rd Down at HBS

Twenty-eight National Football Leagueplayers representing teams from across the league were recently on campus for an Executive Education program that addresses the unique business opportunities and challenges that players face during and after their professional... View Details
Keywords: Performing Arts, Spectator Sports, and Related Industries; Performing Arts, Spectator Sports, and Related Industries; Performing Arts, Spectator Sports, and Related Industries; Performing Arts, Spectator Sports, and Related Industries
  • 11 Aug 2011
  • News

Heard on the Street and the She-E-Os

After its first a cappella group, The Tycoons, disbanded ca. 1970-71, HBS had to wait almost 20 years before two new a cappella groups, Heard on the Street (HOTS) and the She-E-Os, were founded in the late 1980s: HOTS in 1987 by Bill Gaden (MBA ’89) and the She-E-Os in... View Details
Keywords: Keith Larson; Performing Arts, Spectator Sports, and Related Industries; Performing Arts, Spectator Sports, and Related Industries; Performing Arts, Spectator Sports, and Related Industries; Performing Arts, Spectator Sports, and Related Industries
  • 01 Mar 2009
  • News

Honoring HBS’s Organization Men

A SEMINAL WORK: Lorsch and Lawrence, together again. A celebration of the past and a look to the future were all part of the program at an evening last December with HBS professor emeritus Paul Lawrence and professor Jay Lorsch, authors of Organization and Environment:... View Details
Keywords: Educational Services; Educational Services; Educational Services; Educational Services
  • 20 Apr 2010
  • News

The 'Awesome' Blog is a Hit

Keywords: News, Library, Internet, and Other Services; News, Library, Internet, and Other Services; News, Library, Internet, and Other Services; News, Library, Internet, and Other Services
  • 01 Jun 2010
  • News

Rethinking the MBA

DATAR AND GARVIN: Listen to "Rethinking the MBA" Virtual Learning Series phone call (mp3) If you are curious about the future of business education, look no further than the new book Rethinking the MBA: Business Education at a Crossroads (Harvard Business Press), by... View Details
Keywords: Roger Thompson; Educational Services; Educational Services; Educational Services; Educational Services
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