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Show Results For
- All HBS Web
(3,224)
- People (7)
- News (440)
- Research (2,242)
- Events (6)
- Multimedia (3)
- Faculty Publications (1,586)
- February 1997 (Revised January 2002)
- Case
Launching the BMW Z3 Roadster
By: Robert J. Dolan and Susan M. Fournier
James McDowell, vice president of marketing at BMW North America, Inc., must design Phase II communication strategies for the launch of the new BMW Z3 Roadster. The program follows an "out-of-the-box" prelaunch campaign centered on the placement of the product in the... View Details
Keywords: Management Teams; Marketing Communications; Marketing Strategy; Brands and Branding; Product Launch; Product Positioning; Innovation and Invention; Auto Industry; North America
Dolan, Robert J., and Susan M. Fournier. "Launching the BMW Z3 Roadster." Harvard Business School Case 597-002, February 1997. (Revised January 2002.)
- 18 Jan 2019
- Blog Post
Exploring the Tech World Through WesTrek
Director. The Companies Throughout WesTrek I visited eight companies, from fintech startup Wealthfront to the female-founded VC Aspect Ventures. I wandered through Airbnb’s office and marveled at the conference rooms, which were View Details
- September 1998 (Revised July 1999)
- Case
Discovery Health (B)
By: Samuel S. Chun and Shaun Matisonn
A South African health insurance company grapples with designing a financially viable coverage solution for a new prescription drug treatment for male impotence. View Details
Keywords: Motivation and Incentives; Service Delivery; Insurance; Health Care and Treatment; Insurance Industry; South Africa
Chun, Samuel S., and Shaun Matisonn. "Discovery Health (B)." Harvard Business School Case 599-047, September 1998. (Revised July 1999.)
- 12 Feb 2025
- Blog Post
How risk can be the key to a sustainable future with Sophie Levin (MS/MBA: Engineering Sciences 2022)
What were you doing prior to HBS? What made you decide to go to HBS? Before HBS, I worked at Tesla as a design engineer and project manager. I had the opportunity to work on groundbreaking products alongside some of the smartest and most... View Details
- November 2000
- Case
University Technology Ventures: October 2000
By: Josh Lerner
The founders of University Technology Ventures, a fund of funds designed for university professors, face numerous challenges in raising their first fund. The role, economics, and structure of funds-of-funds are examined in the course of examining the partners' dilemma. View Details
Keywords: Private Equity; Problems and Challenges; Partners and Partnerships; Financial Services Industry
Lerner, Josh. "University Technology Ventures: October 2000." Harvard Business School Case 201-043, November 2000.
- May 2008 (Revised August 2009)
- Case
Intel NBI: Handheld Graphics Organization
By: Willy C. Shih and Thomas Thurston
The Handheld Graphics Organization (HGO) was an internal start-up under Intel's New Business Incubator program. The unit designed a graphics co-processor for the handheld PDA market, to be sold with Intel's Xscale processor. Though NBI ventures were designed for a high... View Details
Keywords: Business Startups; Corporate Entrepreneurship; Resource Allocation; Business Processes; Organizational Structure; Semiconductor Industry; United States
Shih, Willy C., and Thomas Thurston. "Intel NBI: Handheld Graphics Organization." Harvard Business School Case 608-098, May 2008. (Revised August 2009.)
- October 1991 (Revised January 2000)
- Case
Workplace Safety at Alcoa (A)
By: Kim B. Clark and Joshua D. Margolis
Examines the challenge facing the managers of a large aluminum manufacturing plant in its drive to improve workplace safety. The CEO of the company has made safety a top priority. The plant has made good progress in reducing the injury rate, but now confronts the need... View Details
Keywords: Working Conditions; Safety; Problems and Challenges; Change Management; Operations; Resignation and Termination; Factories, Labs, and Plants; Manufacturing Industry; United States
Clark, Kim B., and Joshua D. Margolis. "Workplace Safety at Alcoa (A)." Harvard Business School Case 692-042, October 1991. (Revised January 2000.)
William A. Sahlman
William Sahlman is a Baker Foundation Professor of Business Administration at Harvard Business School.
Mr. Sahlman received an A.B. degree in Economics from Princeton University (1972), an M.B.A. from Harvard University (1975), and a Ph.D. in Business... View Details
Keywords: e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry; e-commerce industry
- September 1996
- Case
Silicon Graphics, Inc. (B)
By: Marco Iansiti and Alan D. MacCormack
After the release of the "Challenge" computer in 1993, Silicon Graphics executives meet to discuss the follow-up project. Should they pursue an incremental improvement to the Challenge, or opt for a radically new design recently demonstrated at Stanford University? View Details
Keywords: Decisions; Technological Innovation; Management Practices and Processes; Product Development; Hardware; Computer Industry
Iansiti, Marco, and Alan D. MacCormack. "Silicon Graphics, Inc. (B)." Harvard Business School Case 697-038, September 1996.
- March 2008 (Revised November 2008)
- Case
Databank in Africa
By: Jordan Siegel and Yi Kwan Chu
This case tackles issues of regional strategy and strategic institutional arbitrage. Databank is a financial services firm designing its regional strategy for Africa and seeking to benefit from institutional arbitrage. View Details
Keywords: Developing Countries and Economies; Local Range; Emerging Markets; Service Operations; Business Strategy; Financial Services Industry; Africa
Siegel, Jordan, and Yi Kwan Chu. "Databank in Africa." Harvard Business School Case 708-478, March 2008. (Revised November 2008.)
- September 2003 (Revised February 2004)
- Case
Electronic Arts: The Blockbuster Strategy
Describes the process that the firm employs to allocate resources to new product development projects. Examines whether the firm can sustain its competitive advantage given its existing game design process. View Details
Keywords: Resource Allocation; Competitive Advantage; Decision Making; Product Development; Video Game Industry
Roberto, Michael, and Gina Carioggia. "Electronic Arts: The Blockbuster Strategy." Harvard Business School Case 304-013, September 2003. (Revised February 2004.)
- August 2015
- Case
Building an e-Commerce Brand at Wayfair
By: Thales Teixeira and Elizabeth Anne Watkins
Wayfair, Inc. comprised five home goods, furniture, and décor e-commerce brands. Wayfair.com, the main brand, which was responsible for the majority of sales, targeted the mass-middle home-goods market. AllModern, DwellStudio, Joss & Main, and Birch Lane were niche... View Details
Keywords: E-commerce; Wayfair; Wayfair.com; Amazon; Retailing; Furnishing; Funnel; Attribution; "Marketing Analytics"; Brand Building; Digital Platforms; Marketplace Matching; Marketing; Marketing Communications; Marketing Strategy; Internet and the Web; Media; Supply Chain; Supply Chain Management; Communication; Advertising; Resource Allocation; Decisions; Advertising Industry; Advertising Industry; Advertising Industry; Advertising Industry; United States
Teixeira, Thales, and Elizabeth Anne Watkins. "Building an e-Commerce Brand at Wayfair." Harvard Business School Case 516-028, August 2015.
- September 2023
- Supplement
Fighting the Battle of the Bulge—Evaluating Do Good/Do Well Innovations in Morbid Obesity Treatment
This PowerPoint accompanies Regina E. Herzlinger's "Fighting the Battle of the Bulge – Evaluating Do Good/Do Well Innovations in Morbid Obesity Treatment" teaching note (HBS Case No.324-013) and is designed for instructors to use in the classroom when teaching this... View Details
- 31 Mar 2020
- Blog Post
Know Your Audience – Recruiting HBS Students for Investment Management
firms that post roles in our recruiting platform receive large numbers of applications from talented candidates, but often only have the headcount for one or two interns or full-time hires. Given the supply/demand imbalance across investment management, the majority of... View Details
Keywords: Investment Management / Hedge Fund
- May 2004 (Revised July 2004)
- Case
IBM On Demand Community
By: John A. Quelch
The vice-president of IBM Corporate Community Relations is developing the launch program for IBM On Demand Community, a suite of 140 technology tools designed to enable IBM employees to assist nonprofit community organizations and schools worldwide. View Details
Quelch, John A. "IBM On Demand Community." Harvard Business School Case 504-103, May 2004. (Revised July 2004.)
- 13 Jun 2012
- HBS Case
HBS Cases: A Startup Takes On the Credit Ratings Giants
studied the credit ratings industry in the wake of the financial crisis. In a paper published in the Journal of Financial Economics, he examined the role of competition between raters. One important distinction, in his view, is between... View Details
- November 2006 (Revised March 2010)
- Case
Two Ways to Fly South: Lan Airlines and Southwest Airlines
By: Ramon Casadesus-Masanell, Tarun Khanna, Jorge Tarzijan and Jordan Mitchell
To maximize their effectiveness, color cases should be printed in color. Looks at the different business models of two highly successful and profitable airlines: Chilean-based Lan Airlines and U.S.-based Southwest Airlines. Lan Airlines pursues a hub-to-spoke... View Details
Keywords: Business Model; Service Operations; Competitive Advantage; Air Transportation Industry; United States; Chile
Casadesus-Masanell, Ramon, Tarun Khanna, Jorge Tarzijan, and Jordan Mitchell. "Two Ways to Fly South: Lan Airlines and Southwest Airlines." Harvard Business School Case 707-414, November 2006. (Revised March 2010.)
- April 1998
- Case
Citibank Hong Kong--Capital Arbitrage in the Emerging Markets
Describes how a credit derivative may be used to structure a profitable transaction between a bank and its client. Design and risk management issues are discussed in the context of this new class of derivative security. View Details
Das, Sanjiv R. "Citibank Hong Kong--Capital Arbitrage in the Emerging Markets." Harvard Business School Case 298-029, April 1998.
- 16 Apr 2009
- Working Paper Summaries
Gray Markets and Multinational Transfer Pricing
Keywords: by Romana L. Autrey & Francesco Bova
- 16 Feb 2021
- Blog Post
The Rise of The Sixes: Interview with CEO and Founder Franci Girard
Wall Street to 5th Avenue Girard’s journey to launching The Sixes, a fashion brand designed specifically for tall women, may have started way back in elementary school, but the road to launching the business took many twists and turns. “I... View Details