Publications

April 1997
Case

New and Improved: Product Reformulation at General Mills

By: Arthur Schleifer Jr., Craig Boreth and Phyllis Dininio

Keywords: Product; Food and Beverage Industry

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Blog

Inside the Learning: Sustainability—on Campus and Beyond

preparing, and serving food in ways that maximize sustainability while providing healthy meals. Learn more You can also play a role by being more mindful of your on-campus practices. Review some steps you... View Details

March 2022 (Revised February 2023)
Case

Sunōmi Switchel: Time to Switch?

By: Lindsay N. Hyde, Shani Carter McKinney and Alexandra Horvitz

Nicole Blank has bootstrapped her functional beverage company, Sunōmi Switchel, to contracts with leading grocery retailers. She is now faced with a series of choices for if and how to continue to grow the business. View Details

Keywords: Startup; Start-up; Startup Management; Burnout; Entrepreneur; Entrepreneurial Journey; Bootstrap; Entrepreneurship; Growth and Development Strategy; Business Startups; Crisis Management; Financial Condition; Food and Beverage Industry; Food and Beverage Industry; District of Columbia

2017
Book

Profits and Sustainability: A History of Green Entrepreneurship

By: Geoffrey Jones

This book explores whether profits and environmental sustainability are compatible through the lens of a global history of green entrepreneurship between the nineteenth century and today. It tells the story of the extraordinary and often eccentric men and women who... View Details

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November 1984
Article

Nutrition Policies and Programmes: A Decade of Redirection

By: Alan Berg and James E. Austin

Keywords: Food; Policy; Programs

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April 2025 (Revised June 2025)
Supplement

Arla Foods: Data-Driven Decarbonization (A) and (B) PowerPoint Supplement

By: Michael Parzen, Michael W. Toffel and Susan Pinckney

Arla implemented a data based price incentive systems to measure, track, and influence climate friendly changes to reduce CO2 emissions across the world’s fourth largest dairy cooperative. View Details

Keywords: Dairy Industry; Food and Beverage Industry; Europe; European Union; United Kingdom; Germany; Denmark; Sweden; Netherlands; Luxembourg; Belgium

September 1999 (Revised July 2006)
Case

Juice Guys (A)

By: Joseph B. Lassiter III, Sharon Lee Fox and Cynthia Rushmore Kuechle

The case explores who the customers are for a new beverage product, their desires as customers for this product, and their desires when ordering this product from a local specialty store location. View Details

Keywords: Entrepreneurship; Product Launch; Product Positioning; Customer Relationship Management; Consumer Behavior; Commercialization; Customer Satisfaction; Food and Beverage Industry

May 25, 2016
Comment

How Consumers and Businesses are Reshaping Public Health

By: John A. Quelch

Healthcare and education are two issues in which citizens around the world, rich and poor, are passionately interested. It has long been appreciated that the way that a society treats its youngest and oldest members says much about its moral maturity. Economic... View Details

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09 May 2023
Blog Post

Celebrating Asian American and Pacific Islander Heritage Month at HBS (part 1)

to school in the Midwest, that I slowly became aware of the ways people might see me and my culture differently. I realized there were a lot of people in my country and in the world who had never met a... View Details

01 Jun 2015
News

Alumni and Faculty Books for June 2015

High-Profit Strategies in the Age of Techno Service by John A. Goodman (MBA 1971) (AMACOM) These days businesses have more opportunities to enhance the customer experience than ever before. Goodman explains how businesses can design and... View Details

29 Mar 2023
News

Supporting Earthquake Victims in Turkey and Syria

identifying such a social-sensitive goal for ourselves as a food company. We are willing to continue working along the same objective with additional features and more dedicated resources from now on.” MARCH... View Details

24 Sep 2019
Working Paper Summaries

The Impact of Regulation on Strategic Positioning: Self-Regulation in the RTE Cereal Industry

Keywords: by Young Hou and Dennis Yao; Food & Beverage

01 Sep 2014
News

Alumni and Faculty Books for September 2014

who might prefer guaranteed tax-free retirement income not subject to Wall Street market fluctuations. The Tanner Extraction by Frank X. Biasi (PMD 41, 1981) F.X. Biasi Falling in Love Backwards: An Unlikely Tale of Happily Ever After by Diane Covington-Carter View Details

Keywords: faculty research; Alumni Research

March 2015
Case

West Coast Chill

By: William A. Sahlman, Robert F. White and Stephanie Puzio

The fall of 2010 marked the 20th year that Mitchell Joseph, a fourth generation beverage executive, serial entrepreneur, and the founder of the Joseph Company (the "Company"), had been working on developing the technology for a self-chilling can. Mitchell was at an... View Details

Keywords: Entrepreneurial Finance; Entrepreneurship; Finance; Food and Beverage Industry; United States

August 2011
Case

Martha Rinaldi: Should She Stay or Should She Go?

By: Linda A. Hill and Mark Renella

Martha Rinaldi has been an assistant product manager at leading beverage company Potomac Waters since graduating from business school. Rinaldi is frustrated by her relationships with her boss and a close co-worker. Even though she works hard to please her manager, she... View Details

Keywords: Interpersonal Relations; Management Styles; Managing Up; Career Planning; Conflict; Management Style; Interpersonal Communication; Personal Development and Career; Organizational Culture; Relationships; Performance Evaluation; Conflict and Resolution; Power and Influence; Food and Beverage Industry

August 2021
Case

Danone S.A.: Becoming a Mission-Driven Company (A)

By: Benjamin C. Esty and Emilie Billaud

Emmanuel Faber became CEO of Danone SA, the French food and beverage company, in 2014. Right from the start, he ran the company with a dual commitment to both profit and purpose (i.e., ESG objectives). In fact, in 2018, he said, “It’s time to make sustainable business... View Details

Keywords: Business and Stakeholder Relations; Corporate Governance; Leadership; Corporate Social Responsibility and Impact; Mission and Purpose; Environmental Sustainability; Goals and Objectives; Consumer Products Industry; Food and Beverage Industry; France; Europe