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  • July 2023
  • Article

So, Who Likes You? Evidence from a Randomized Field Experiment

By: Ravi Bapna, Edward McFowland III, Probal Mojumder, Jui Ramaprasad and Akhmed Umyarov
With one-third of marriages in the United States beginning online, online dating platforms have become important curators of the modern social fabric. Prior work on online dating has elicited two critical frictions in the heterosexual dating market. Women, governed by... View Details
Keywords: Online Dating; Internet and the Web; Analytics and Data Science; Gender; Emotions; Social and Collaborative Networks
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  • Web

Managing Customers for Growth - Course Catalog

activities to achieve sustainable customer growth. The course explores the fundamentals of customer value, including strategies for customer acquisition, retention, and development. By leveraging customer analytics tools and technologies,... View Details
  • August 2003
  • Case

Mercury Computer Systems: The Evolution from Integrated Technology to Open Standard

By: Rebecca Henderson and Nancy Confrey
For 20 years, Mercury Computer Systems has thrived, providing products and services that support ultrafast processing of real time data. Now Jay Bertelli, the CEO, faces a critical question: How can the firm compete once the standards on which its products are based... View Details
Keywords: Analytics and Data Science; Open Source Distribution; Strategic Planning; Competitive Strategy; Competitive Advantage; Information Technology; Information Technology Industry
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  • Fast Answer

Grand Challenges for Entrepreneurs

research. PatentSight, a database with unique patent data analytic solutions, useful... View Details
  • 24 Jul 2009
  • Research & Ideas

Business Summit: Business Education in the 21st Century

data about the challenges facing the business education marketplace and presented qualitative information on innovations in top MBA programs. On the whole, MBA programs are in decline. Their value is being questioned, and they are seen as... View Details
Keywords: Re: Srikant M. Datar; Education
  • Web

Requesting an Account - Research Computing Services

to set up an HBSGrid account. Please note that users who intend to use compute resources are strongly encouraged to attend an HBSGrid training session. Guests Guest accounts on the research server are available for HBS faculty members' collaborators for active... View Details
  • November 2001 (Revised August 2005)
  • Case

BigEast Bank (A): Credit Card Approval

By: Frances X. Frei and Dennis Campbell
BigEast is considering adopting a relationship-centric view in its credit card approval process. This would shift the bank's current practice of analyzing applications based on the merits of a single product to one where the customer's existing relationship is... View Details
Keywords: Customers; Forecasting and Prediction; Banks and Banking; Analytics and Data Science; Managerial Roles; Relationships; Adoption; Banking Industry
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  • Profile

Fumi Tamaki

clear picture of the inner workings of companies and markets,” Fumi says. “It was a fascinating experience, especially as companies are drawing in larger volumes of data – the ability to analyze it is critically important.” But even... View Details
  • May 2024
  • Article

Housing Policies and Energy Efficiency Spillovers in Low and Moderate Income Communities

By: Omar Isaac Asensio, Olga Churkina, Becky D. Rafter and Kira E O'Hare
Housing policies address the human dimensions of increasing urban density, but their energy and sustainability implications are hard to measure due to challenges with siloed civic data. This is especially critical when evaluating policies targeting low- and... View Details
Keywords: Energy Efficiency; Public Policy; Climate Change; Energy Conservation; Housing; Analytics and Data Science; Policy; Income; Environmental Sustainability; Real Estate Industry; United States
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  • Web

Staff Directory | Baker Library

Journalism (BA), Library and Information Studies (MLIS), and Business Analytics (MSBA) to complement diverse experience in academic, corporate, and archival library settings. She is also a researcher of the businessification and evolution... View Details
  • Web

Kraft Precision Medicine Accelerator - Health Care

models, and innovate funding methods. The Four Workstreams The KPMA identified four key areas that needed to be addressed: engaging patients, using data and analytics effectively, designing successful... View Details
  • 26 Nov 2012
  • Research & Ideas

New Winners and Losers in the Internet Economy

calls the "less glamorous layer" that supports those big brand names, such as digital advertising agencies, ad networks, ad exchanges, customer analytics firms, listening platforms, and other firms both large and small, many of... View Details
Keywords: by Dina Gerdeman; Publishing
  • 03 Apr 2019
  • News

Finding Common Ground

name inspired by the Roman philosopher’s civic-minded teachings—has grown into a successful company with offices in Salt Lake City, Dallas, and Washington, DC, offering big data and analytics services to... View Details
Keywords: Deborah Blagg
  • 01 Mar 2015
  • News

Clubs Hopping

computing changes the way people use data to make decisions. “We’re seeing more of analytics and big data as a means not just to support the decision a person wants to make,... View Details
Keywords: April White; Health, Social Assistance
  • September 2015 (Revised February 2023)
  • Case

Emdeon's Acquisition of Change Healthcare: Innovating Transparency Solutions for Health Care Consumers

By: Regina E. Herzlinger, Jeet Guram and Aanchal Raj
Case describes acquisition of Change Healthcare, which provides health care cost and quality information, by Emdeon, a health information exchange, and discusses health care transparency. Emdeon is a billion-dollar company that has grown through acquisitions; at its... View Details
Keywords: Healthcare; Healthcare Industry; Healthcare Innovation; Health Care and Treatment; Acquisition; Integration; Analytics and Data Science; Mergers and Acquisitions; Competitive Strategy; Health Industry; United States
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  • 10 Jun 2013
  • Research & Ideas

How Numbers Talk to People

The problem with big data is that there is, well, so much of it. Analyzing it is like trying to sip from a firehose. Just in time, a new book on the art and science of quantitative analysis arrives this week. In Keeping Up with the... View Details
  • February 2024 (Revised February 2024)
  • Teaching Note

Travelogo: Understanding Customer Journeys

By: Eva Ascarza and Ta-Wei Huang
Teaching Note for HBS Exercise 524-044. The exercise aims to teach students about 1) Customer Segmentation; and 2) constructing buying personas, 3) Get actionable insights from clickstream data. View Details
Keywords: Customer Relationship Management; Analysis; Analytics and Data Science; Marketing Strategy; Segmentation; Consumer Behavior; Travel Industry; United States
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  • 2011
  • Working Paper

Discretion Within the Constraints of Opportunity: Gender Homophily and Structure in a Formal Organization

By: Adam M. Kleinbaum, Toby E. Stuart and Michael L. Tushman
Homophily in social relations is widely documented. We know that homophily results from both individual preferences and uneven opportunities for interaction, but how these two mechanisms interact in formal organizations is not well understood. We argue that... View Details
Keywords: Interactive Communication; Analytics and Data Science; Organizational Structure; Partners and Partnerships; Behavior; Internet and the Web; Theory; Information Technology Industry
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    History's Guiding Light

    entrepreneurs and business leaders from across emerging markets, was a goldmine. It allowed me to explore questions on emerging market business issues from the eyes of those on the ground. CEM also provided me fruitful ground to experiment with View Details
    • Web

    Prompt-a-thon Invites HBS IT Staff to Sharpen GenAI Skills | Information Technology

    test their prompting skills. Teams had 50 minutes to work on GenAI prompts and prepare a quick-fire presentation to share their outcomes with the rest of the group. Whether designing a system using data View Details