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Show Results For
- All HBS Web
(979)
- News (326)
- Research (529)
- Events (2)
- Multimedia (14)
- Faculty Publications (308)
- June 2008
- Case
From xiaonei to hainei: The Quest for the Social Networking Service Market in China
By: Joseph B. Lassiter III, Michael Shih-Ta Chen and Keith Chi-ho Wong
Wang Xing, the founder of Hainei.com, one of the fastest growing social networking service (SNS) providers in China, was preparing to raise funds from venture capitalists. Since late 2003, Wang had established several Internet startups in China. Xiaonei.com, which he... View Details
Keywords: Entrepreneurship; Venture Capital; Social and Collaborative Networks; Competition; Internet; China
Lassiter, Joseph B., III, Michael Shih-Ta Chen, and Keith Chi-ho Wong. "From xiaonei to hainei: The Quest for the Social Networking Service Market in China." Harvard Business School Case 808-164, June 2008.
- October 1998 (Revised November 2001)
- Case
Boston Beer Company: Light Beer Decision
By: Linda A. Cyr, Joseph B. Lassiter III and Michael J. Roberts
Boston Beer's current light-beer offering, Boston Lightship, has not been successful, and a student team is charged with investigating the problem and recommending a strategy. Highlights issues around branding, target customer selection, and cannibalization, and... View Details
Keywords: Problems and Challenges; Brands and Branding; Customers; Growth and Development Strategy; Marketing Strategy; Entrepreneurship; Food and Beverage Industry; Boston
Cyr, Linda A., Joseph B. Lassiter III, and Michael J. Roberts. "Boston Beer Company: Light Beer Decision." Harvard Business School Case 899-058, October 1998. (Revised November 2001.)
- September 1999 (Revised July 2006)
- Case
Juice Guys (A)
By: Joseph B. Lassiter III, Sharon Lee Fox and Cynthia Rushmore Kuechle
The case explores who the customers are for a new beverage product, their desires as customers for this product, and their desires when ordering this product from a local specialty store location. View Details
Keywords: Entrepreneurship; Product Launch; Product Positioning; Customer Relationship Management; Consumer Behavior; Commercialization; Customer Satisfaction; Food and Beverage Industry
Lassiter, Joseph B., III, Sharon Lee Fox, and Cynthia Rushmore Kuechle. "Juice Guys (A)." Harvard Business School Case 800-122, September 1999. (Revised July 2006.)
- January 1999 (Revised December 2000)
- Case
Finale
By: Joseph B. Lassiter III, Michael J. Roberts and Matthew C. Lieb
Designed for use with "Room for Dessert" to show the changes between creating the initial business plans and starting to serve customers. Conforti and Moore have to both manage the business and deliver service to customers on a day-to-day basis in the initial location... View Details
- Profile
Jeff Bussgang
too. Remember Stephen Covey’s seventh effective habit: ‘sharpening the saw’? By interacting with people like Bill Sahlman, Noam Wasserman and Joe Lassiter – among many other terrific faculty, staff and... View Details
- 04 Feb 2019
- Blog Post
Presenting…an Alternative to Company Presentations: Evercore Grabs Attention with Interactive Events
When it’s on-campus recruiting time, employers feel compelled to create presentations to talk about their mission and purpose. To talk about challenges and opportunities. To talk about functions and roles. For Joanna Walker, Evercore’s Head of US Campus Recruitment,... View Details
- Web
Timothy C. Draper | Baker Library | Bloomberg Center | Harvard Business School
International Robert Higgins Highland Capital Richard Jenrette Donaldson, Lufkin & Jenrette Dean LeBaron Batterymarch Erling Lorentzen Aracruz Dan Lufkin Donaldson, Lufkin & Jenrette Thomas Murphy Capital Cities/ABC Joseph O’Donnell... View Details
- Web
Frank Batten | Baker Library | Bloomberg Center | Harvard Business School
International Robert Higgins Highland Capital Richard Jenrette Donaldson, Lufkin & Jenrette Dean LeBaron Batterymarch Erling Lorentzen Aracruz Dan Lufkin Donaldson, Lufkin & Jenrette Thomas Murphy Capital Cities/ABC Joseph O’Donnell... View Details
- Web
Hakeem Belo-Osagie | Baker Library | Bloomberg Center | Harvard Business School
International Robert Higgins Highland Capital Richard Jenrette Donaldson, Lufkin & Jenrette Dean LeBaron Batterymarch Erling Lorentzen Aracruz Dan Lufkin Donaldson, Lufkin & Jenrette Thomas Murphy Capital Cities/ABC Joseph O’Donnell... View Details
- 29 Jul 2013
- News
Opening New Markets for Black South African Winemakers
warnings that it was dangerous for foreigners to enter the township. Along with good food, camaraderie, and jazz, she discovered some fabulous wines with an added, rare distinction: they were produced by black South African vintners.... View Details
- 01 Dec 2016
- News
Takeaways
whatever you decide.” —Professor Joseph L. Badaracco (MBA 1978, DBA 1981), Managing in the Gray Ndidi Okonkwo Nwuneli photo by Allison Shelley (Getty) Ndidi Okonkwo Nwuneli photo View Details
- 01 Mar 2019
- News
The HBS Fund
Business Become More Sustainable The notion of “doing well by doing good” is gaining momentum as business leaders and investors realize that social responsibility can improve the bottom line. That’s why HBS Online introduced a course on... View Details
- 01 Sep 2016
- News
Alumni and Faculty Books for September 2016
Joseph Stiglitz offering remedies for income inequality. Drawing on a historical study of the ebbs and flows of the US economy, he proposes ways to grow the economy faster, which will benefit everyone on the income spectrum. Harp View Details
- 01 Dec 2012
- News
HBS Alumni in Harvard Leadership Roles
With new and continuing appointments, HBS alumni are playing key roles in the governance structure of Harvard University. In September, Theodore Wells (MBA 1974/JD 1976) was elected to the Harvard Corporation by members of the Corporation... View Details
- 01 Jun 2007
- News
In Brief
behavior, Joseph Schumpeter brilliantly explicated the forces driving modern capitalism. The Bulletin presents excerpts from an authoritative new biography of Schumpeter by HBS’s Pulitzer Prize–winning... View Details
- 01 Feb 2002
- News
HBS Press Books in Brief
(Harvard Business School Press) Information Markets: What Businesses Can Learn from Financial Innovation, by William J. Wilhelm, Jr., and Joseph D. Downing, is the finance professional’s must-have guide to... View Details
- 07 Sep 2021
- News
One Degree of Difference
Competitiveness and Hurting America’s Middle Class,” by Professor Joseph Fuller and Manjari Raman, a program director and senior researcher at HBS’s Managing the Future of Work project. The impact of the... View Details
- Web
Thomas Stemberg | Baker Library | Bloomberg Center | Harvard Business School
International Robert Higgins Highland Capital Richard Jenrette Donaldson, Lufkin & Jenrette Dean LeBaron Batterymarch Erling Lorentzen Aracruz Dan Lufkin Donaldson, Lufkin & Jenrette Thomas Murphy Capital Cities/ABC Joseph O’Donnell... View Details
- 01 Jun 2002
- News
News in the News Biz
Professor Joseph Bower brought his expertise in management and economics to the newspaper trade in an article titled “News Is Strategic in the Newspaper Business,” which appeared in last fall's issue of Nieman Reports. “If the... View Details
- 02 Nov 2010
- First Look
First Look: November 2, 2010
students and faculty worked to launch the first MBA Oath Ceremony conducted on campus during Harvard graduation week. Purchase this case:http://cb.hbsp.harvard.edu/cb/product/411024-PDF-ENG Highland Capital Partners: Investing in Cleantech View Details
Keywords: Sean Silverthorne