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  • Research Summary

(Avalok @ Harvard)

Bhaskar's research program is aimed at applying and developing methods of computer science, social science and law to problems that significantly have both political and technical dimensions. (Avalok @ Harvard) is the primary vehicle for this research... View Details

    Srikant M. Datar

    Srikant M. Datar became the eleventh dean of Harvard Business School on 1 January 2021. During his tenure as a faculty member, he served as Senior Associate Dean for University Affairs (including Faculty Chair of the Harvard Innovation Lab), for Research, for... View Details

    Keywords: accounting industry; airline; automobiles; banking; biotechnology; communications; consumer products; e-commerce industry; health care; high technology; investment banking industry; management consulting; manufacturing; pharmaceuticals; venture capital industry
    • June 2025
    • Exercise

    Full-Funnel Advertising on TikTok: An Experiment (Solution)

    By: Jeremy Yang and Ayelet Israeli
    TikTok’s Marketing Science team developed a new type of advertising strategy beyond branding and performance advertising, called full-funnel advertising. Branding ads focused on brand building at the top of the funnel by generating consumer awareness, while performance... View Details
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    • June 2025
    • Supplement

    Full-Funnel Advertising on TikTok: An Experiment

    By: Jeremy Yang and Ayelet Israeli
    TikTok’s Marketing Science team developed a new type of advertising strategy beyond branding and performance advertising, called full-funnel advertising. Branding ads focused on brand building at the top of the funnel by generating consumer awareness, while performance... View Details
    Related
    • 12 Oct 2022
    • Video

    Brandeis Marshall: The Potential for Data Equity

      Emily Truelove

      Emily Truelove is an Assistant Professor of Business Administration in the Organizational Behavior Unit at Harvard Business School. She teaches LEAD in the MBA program. She also teaches in executive education programs, including Leadership for Senior Executives,... View Details

      • 30 Jul 2014
      • News

      Were OkCupid’s and Facebook’s Experiments Unethical?

      • 03 Jun 2021
      • News

      Insurance to Mitigate the Risk of AI Systems Coming into View

      • 03 Jun 2022
      • Blog Post

      HiHome Sweet HiHome

      The story of HiHome is really the story of all the resources available to students at the Harvard John A. Paulson School of Engineering (SEAS). Co-founders James Parker and Tony Shu met at a SEAS event in 2019. Parker was in his first year of the MS/MBA: Engineering... View Details
      • 06 Oct 2016
      • HBS Seminar

      Katy Borner, Indiana University

      • 03 Jul 2020
      • News

      Boston Public Radio

        Joshua D. Margolis

        Joshua Margolis is James Dinan and Elizabeth Miller Professor of Business Administration and the Unit Head for the Organizational Behavior unit. He is also Faculty Chair of the Program for Leadership Development. His research and teaching revolve around leadership... View Details

        Keywords: furniture; health care; insurance industry; nonprofit industry; pharmaceuticals

          Feng Zhu

          Feng Zhu is the MBA Class of 1958 Professor of Business Administration at Harvard Business School, where he leads the Platform Lab within the Digital, Data, and Design Institute, co-chairs the Harvard Business Analytics Program, and serves as the course head for the... View Details

            Maria P. Roche

            Maria Roche is an Assistant Professor in the Strategy Unit. She teaches the MBA elective Innovating at Scale and contributes to teaching in executive education programs. Her research examines how specialized knowledge is commercialized and how... View Details

            Keywords: education industry; biotechnology; high technology
            • 10 May 2016
            • First Look

            May 10, 2016

            build a literature more effectively than they could with less diverse approaches to gathering data. Publisher's link: https://www.hbs.edu/faculty/Pages/item.aspx?num=51015 April 29, 2016 Science The Growing Problem of Patent Trolling By:... View Details
            Keywords: Carmen Nobel
            • 12 Nov 2014
            • News

            Is outliving your savings a fate worse than death?

            • 07 Feb 2019
            • HBS Seminar

            Chuck Eesley, Stanford University

            • 22 Apr 2019
            • News

            Keeping an Eye on Things

            Carol Lucas (GMP 16, 2014) is a strategic planner for the US government, working in the field of biometric identity management. In this interview she discusses her role and the critical nature of the work she oversees. “I work in the area of biometric identity... View Details
            Keywords: Biometrics
            • 06 Jul 2021
            • Blog Post

            The MS/MBA Technology Showcase: A Celebration of Our Startups

            Throughout the year, the MS/MBA: Engineering Sciences cohort frequently bounces between business, engineering, and entrepreneurship endeavors. Our efforts culminate in the annual MS/MBA Technology Showcase, which brings together the... View Details

              Christina M. Wallace

              A self-described “human Venn diagram” Christina Wallace has crafted a career at the intersection of business, technology, and the arts. She is a Senior Lecturer in the Entrepreneurial Management Unit at Harvard Business... View Details

              Keywords: arts; venture capital industry; consumer products; service industry; internet