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Show Results For
- All HBS Web
(5,977)
- People (34)
- News (1,971)
- Research (2,798)
- Events (11)
- Multimedia (90)
- Faculty Publications (1,352)
- 01 May 2019
- Blog Post
Viewpoints: Synthetic Thinking with a Humble Mindset
establishment or to the Silicon Valley dream. To maintain the right balance of trust, I believe what is important is to have a healthy skepticism in ourselves and proactively put a structure to complement our limitations. For instance,... View Details
- 24 Sep 2001
- Research & Ideas
How To Be an Angel Investor
over 100 early-stage deals, we believe that an investment opportunity has four essential elements, that, when brought together in the right form, represent a high-potential opportunity to make money. If only one of the elements is out of... View Details
Keywords: by David Amis & Howard Stevenson
- Career Coach
Andrea Kimmel
Andrea (HBS '03) combines expertise from her career adventures in different industries (finance, retail, technology, education and entrepreneurship) and from her quest to find the right career fit to assist students in their career path... View Details
- 18 Feb 2016
- News
Apple’s risky bet on protecting a terrorist’s iPhone
- 11 Sep 2000
- Research & Ideas
Riding the Internet Fast Track
a single quarter last year, invested $3.8 billion in Internet start-ups. But, is the get-big-fast strategy right for everyone? To what extent is its payoff dependent on speculative excess in the capital markets? These probing questions... View Details
Keywords: by Peter Jacobs
- 15 May 2013
- Research & Ideas
From McRibs to Maseratis: The Power of Scarcity Marketing
Editor's note: Think money can't buy happiness? Behavioral economists Elizabeth Dunn and Michael Norton beg to differ. It actually can, they say—but only if we spend it the right way. In their book released this week, Happy Money: The... View Details
Keywords: Re: Michael I. Norton
- September 2011 (Revised August 2013)
- Case
The Pepsi Refresh Project: A Thirst for Change
By: Michael I. Norton and Jill Avery
In 2010, for the first time in 23 years, PepsiCo did not invest in Superbowl advertising for its iconic brand. Instead, the company diverted this $20 million to the social media-fueled Pepsi Refresh Project: PepsiCo's innovative cause-marketing program in which... View Details
Keywords: Risk Management; Marketing Strategy; Customer Focus and Relationships; Advertising Campaigns; Investment Return; Brands and Branding; Marketing Communications; Social Marketing; Cost vs Benefits; Food and Beverage Industry
Norton, Michael I., and Jill Avery. "The Pepsi Refresh Project: A Thirst for Change." Harvard Business School Case 512-018, September 2011. (Revised August 2013.)
- 10 Jul 2018
- Blog Post
Successful Internship Matchmaking: “With Citadel, I could be myself.”
direct connections. “I didn’t get offers,” she says, “but I did get lots of good advice.” An intriguing title leads to the right fit For a long time, Sarah struggled to find a role that matched her ambitions. Then the View Details
- April 2019
- Case
Walmart Update, 2019
By: David B. Yoffie and Daniel Fisher
In 2019 Walmart was still the world's largest company, with over $500 billion in annual revenue and operations around the world. Although it had mostly vanquished its rival discount retailers in the U.S., it was struggling to find the right growth strategy. Facing a... View Details
Keywords: E-Commerce Strategy; Strategy; Competitive Strategy; Business Growth and Maturation; Growth and Development Strategy; Global Range; Business Strategy; Corporate Strategy; E-commerce; Retail Industry
Yoffie, David B., and Daniel Fisher. "Walmart Update, 2019." Harvard Business School Case 719-504, April 2019.
- 02 Oct 2019
- News
What to Expect When You’re Expecting Gender-Reveal Backlash
- 15 Nov 2011
- News
The World's Most Influential Business Thinkers
- 27 Oct 2016
- News
Let Your Workers Rebel
- Career Coach
Shruti Rao
Shruti wants to help students explore the opportunities available to HBS students in the banking, private equity and venture capital industries. Having worked in these industries, Shruti can provide insights into how these industries recruit, what the job experience... View Details
- 18 Feb 2013
- Research & Ideas
Breaking Through a Growth Stall
entrepreneur's circle of influence: how to identify a venture's core customers and the implications for selling, cost management, growth strategy, and required organizational relationships. Q: Why is it important for companies to select the View Details
Keywords: by Sean Silverthorne
- Profile
Lisa Cousins
achieve. I entered HBS open to a variety of paths, and when I attended the introductory meeting for the Hospitality & Travel Industry Club, it became clear to me right away that the hotel industry was where I was meant to be - I was... View Details
- December 2008 (Revised October 2012)
- Case
Special Economic Zones in India: Public Purpose and Private Property (A)
By: Laura Alfaro and Lakshmi Iyer
In 2005, the government of India enacted the Special Economic Zones (SEZ) Act in order to attract investment, generate export revenues, and create manufacturing jobs. However, several planned projects faced difficulties in acquiring land for setting up the SEZ. In... View Details
Keywords: Acquisition; Development Economics; Economic Growth; Policy; Government Legislation; Property; Business and Community Relations; Business and Government Relations; India
Alfaro, Laura, and Lakshmi Iyer. "Special Economic Zones in India: Public Purpose and Private Property (A)." Harvard Business School Case 709-027, December 2008. (Revised October 2012.)
- Research Summary
3D Negotiaton
In articles and books, often with David Lax, I have been developing a broad approach to effective negotiation that encompasses three "dimensions." In this "3D" approach, our first dimension — "tactics"-- is the most familiar territory. Tactics are the persuasive... View Details
- 17 Apr 2017
- News
The Explainer: How to Write a Great Business Plan
- 16 Feb 2004
- Research & Ideas
HBS Center Focuses on Europe
The Europe Research Center (ERC) is the newest of Harvard Business School's Global Initiative research centers, having opened its doors in July 2002. With the political and economic currents now affecting relations between the United States and many European nations,... View Details
Keywords: by Cynthia Churchwell