Public Goods - Publications - Faculty & Research

01 Mar 2014
News

Generation Next

says by phone in New Delhi, home to the venture's headquarters. "And I get the opportunity to be an entrepreneur." Next-generation leaders, more so than their progenitors, must overcome a public perception of nepotism. When Rohan Murthy,... View Details

Keywords: Mark Bergen; Godrej Group; Management

15 Jun 2007
Research & Ideas

Remembering Alfred Chandler

academics talk a good game about the need for interdisciplinary thinking, but we usually fall back on the strengths (or prejudices) of our primary discipline. Chandler was heavily influenced by sociologists such as Max Weber and Talcott... View Details

Keywords: by Sean Silverthorne

13 Apr 2016
Research & Ideas

Why Your Company Wants to be a 'Cognitive Referent' (Hint: SpaceX)

news network, or on their own. The cognitive referents traded the additional publicity that a big public debut offered for tighter control over their timeline and for having a meaningful message that would... View Details

Keywords: by Roberta Holland; Aerospace; Food & Beverage; Retail

Web

the Art of American Advertising - Advertising Products

single-sided sheets), simple business cards, or small newspaper notices. The growing volume of mass-produced and mass-distributed goods after the Civil War, however, led to the creation of diverse forms of advertising media. Advertising... View Details

03 Jan 2011
Research & Ideas

Most Popular Articles of 2010

minds on this important subject. TOP 10 MOST POPULAR WORKING PAPERS OF 2010 The Devil Wears Prada? Effects of Exposure to Luxury Goods on Cognition and Decision Making What psychological consequences do luxury View Details

Keywords: by Staff

19 Apr 2016
First Look

April 19, 2016

employee learning into changes in individual and organization behavior or improved financial performance. Put simply, companies are not getting the return they expect on their investment in training and education. By investing in training that is not likely to yield a... View Details

Keywords: Sean Silverthorne

28 Aug 2018
First Look

New Research and Ideas, August 28, 2018

Disrupting Consumer Packaged Goods Brandless, an online direct-to-consumer seller of upscale private-label consumer packaged goods, offered consumers a limited assortment of values-conscious products delivered directly to their homes with... View Details

Keywords: Dina Gerdeman

16 Aug 2022
Op-Ed

Now Is the Time for Entrepreneurs to Play Offense

where there are fewer distractions, is one where product teams can really make headway on their ambitious roadmaps and take the time to articulate – and take steps towards realizing—their long-term product vision. 5. Execute small, targeted M&A Every asset was... View Details

Keywords: by Jeffrey Bussgang

18 Jan 2018
News

The Lessons of All-Day Breakfast

biggest barrier, quite honestly, was operations. Which is actually one of McDonnell strengths, but running two day parts at the same time through our kitchens was a good challenge-- just the real estate challenge on our grills and being... View Details

Keywords: Food Services and Drinking Places; Hospitality

Person Page

Press / Media

By: Karim R. Lakhani

Can America Invent Its Way Back?

BusinessWeek, by Michael Mandel, 12 Sept. 2008

Today, researchers are focusing on ways to make those... View Details

22 Jul 2019
Book

How to Be a Digital Platform Leader

for entrepreneurs and startups. The authors discuss issues of power and of managing privacy, fairness, and public trust. Martha Lagace: What trends are you seeing around platforms? David Yoffie: The first question one must ask is: Are... View Details

Keywords: by Martha Lagace

25 Mar 2015
HBS Case

Tate’s Digital Makeover Transforms the Traditional Museum

institution whose mission is to expose the public to art, this aggressive digital marketing and selling raises uncomfortable questions about the difference between disseminating artwork and profiting from it. "Museum marketing... View Details

Keywords: by Michael Blanding; Education

12 Nov 2018
Blog Post

Student Portraits - Armed Forces Alumni Association

sometimes misguided, America has been and remains an important force for good in the world as humanity strives to improve into the future. My time serving reinforced my conviction that people should find meaning serving a cause beyond... View Details

07 Apr 2020
Research & Ideas

What Customers Need to Hear from You During the COVID Crisis

by a government’s response to the virus, blurring the line between the private and public sectors. Said Dr. David Nabarro, Special Envoy for COVID-19 for the World Health Organization (WHO), “Brands must strive to be authentic,... View Details

Keywords: by Jill Avery and Richard Edelman

23 May 2012
Research & Ideas

Five Ways to Make Your Company More Innovative

and the DNA of innovators. What they have to say might surprise you. Clayton Christensen Can people learn to be more innovative? I don't want to overstate the case. I think about 40 percent of people just are not going to be good at... View Details

Keywords: by Garry Emmons, Julia Hanna & Roger Thompson

28 Mar 2017
First Look

First Look at New Research, March 28

packs expire have largely failed. Kadakia must decide, preserve the product or pivot to a new business model? Purchase this case: https://cb.hbsp.harvard.edu/cbmp/product/817002-PDF-ENG Harvard Business School Case 817-065 Delivering the View Details

Keywords: Sean Silverthorne

25 Aug 2022
News

Up on the Corner

year. And there are mounting signs that her other plans for the neighborhood—a smaller retail-residential site that will house her African-themed online clothing business, a 51,000 square foot live-work building for artists and digital nomads—will also soon come to... View Details

Keywords: Alexander Gelfand; photographed by Melissa Golden; Real Estate

03 Jul 2018
First Look

New Research and Ideas, July 3, 2018

people. The rollout of the new technology is garnering a good deal of public attention, not just for the unfamiliar new “dialing” process that customers are required to learn, but also because of the mass... View Details