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  • All HBS Web  (5,783)
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← Page 36 of 5,783 Results →
  • May 1997 (Revised July 1997)
  • Case

Vermeer Technologies (B): Realizing the Dream

By: Ashish Nanda
The Vermeer team works day and night to develop its software offering, unforeseen difficulties and internal tensions notwithstanding. In less than a year, the product is ready. The Vermeer team waits anxiously for the market to pronounce its verdict. View Details
Keywords: Internet and the Web; Applications and Software; Business Startups; Product Development; Information Technology Industry
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Nanda, Ashish, and Georgia Levenson. "Vermeer Technologies (B): Realizing the Dream." Harvard Business School Case 397-080, May 1997. (Revised July 1997.)
  • February 1985
  • Case

General Electric--Thermocouple Manufacturing (B)

By: David A. Garvin
Describes what has happened since the introduction of just-in-time production techniques were developed to reduce inventory. Reviews the progress to date in such areas as process rationalization; set-up reduction; quality improvement and leveling the scheduling; and... View Details
Keywords: Supply Chain; Logistics; Production; Business Processes; Technological Innovation; Quality; Performance Improvement; Management Analysis, Tools, and Techniques; Manufacturing Industry
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Garvin, David A. "General Electric--Thermocouple Manufacturing (B)." Harvard Business School Case 685-062, February 1985.
  • March 2003 (Revised March 2004)
  • Case

P&G Japan: The SK-II Globalization Project

By: Christopher A. Bartlett
Traces changes in P&G's international strategy and structure, culminating in Organization 2005, a reorganization that places strategic emphasis on product innovation rather than geographic expansion and shifts power from local subsidiary to global business management.... View Details
Keywords: Business Subsidiaries; Trade; Globalization; Global Strategy; Innovation Strategy; Business or Company Management; Consumer Products Industry; Consumer Products Industry; Hong Kong; Japan; Taiwan; Europe
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Bartlett, Christopher A. "P&G Japan: The SK-II Globalization Project." Harvard Business School Case 303-003, March 2003. (Revised March 2004.)
  • 25 Aug 2014
  • Blog Post

Working in Tech 4Dev

After spending the first half of my internship in Nairobi, I am now wrapping up the summer at Ushahidi’s San Francisco office, where I’ve been working in a business development capacity to develop a new... View Details
Keywords: Technology
  • May 1990 (Revised August 1990)
  • Case

Campbell Soup Co.

By: Steven C. Wheelwright
Describes the engineering effort at Campbell Soup Co. to develop a microwavable package and product for the growing convenience segment. Focuses on the role of engineering services in developing the production process, acquiring and installing equipment, and getting... View Details
Keywords: Product Development; Production; Engineering; Strategy; Business Processes; Innovation and Management; Planning; Competitive Advantage; Food and Beverage Industry; Retail Industry
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Wheelwright, Steven C. "Campbell Soup Co." Harvard Business School Case 690-051, May 1990. (Revised August 1990.)
  • December 1999 (Revised October 2003)
  • Case

BRL Hardy: Globalizing an Australian Wine Company

By: Christopher A. Bartlett
Two new product launch decisions face Christopher Carson, managing director of BRL Hardy, Europe. Responsible for the European operations of a major Australian wine company, Carson has begun to globalize his strategy beyond selling the parent company's wines. After a... View Details
Keywords: Global Strategy; Joint Ventures; Product Launch; Brands and Branding; Competitive Strategy; Business Subsidiaries; Negotiation Style; Food and Beverage Industry
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Bartlett, Christopher A. "BRL Hardy: Globalizing an Australian Wine Company." Harvard Business School Case 300-018, December 1999. (Revised October 2003.)
  • April 2006 (Revised September 2009)
  • Case

BYD Company, Ltd.

By: Robert S. Huckman and Alan D. MacCormack
Considers whether BYD Co., Ltd., the largest Chinese maker of rechargeable batteries, should enter the Chinese automobile industry by acquiring Qinchuan Auto, a state-owned car manufacturer. Set just after BYD's initial public offering on the Hong Kong Stock Exchange... View Details
Keywords: Mergers and Acquisitions; Labor; Production; Competitive Advantage; Diversification; Auto Industry; Battery Industry; Manufacturing Industry; China
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Huckman, Robert S., and Alan D. MacCormack. "BYD Company, Ltd." Harvard Business School Case 606-139, April 2006. (Revised September 2009.)
  • October 2010 (Revised June 2014)
  • Case

Volkswagen do Brasil: Driving Strategy with the Balanced Scorecard

By: Robert S. Kaplan and Ricardo Reisen de Pinho
A new management team at VW do Brazil develops and deploys a strategy map and Balanced Scorecard to accomplish a turnaround and cultural change after eight consecutive years of financial losses and market share declines. The team uses the strategy map to align... View Details
Keywords: Business Cycles; Developing Countries and Economies; Management Teams; Leadership; Balanced Scorecard; Strategic Planning; Balance and Stability; Motivation and Incentives; Communication Strategy; Competitive Advantage; Auto Industry; Brazil; Germany
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Kaplan, Robert S., and Ricardo Reisen de Pinho. "Volkswagen do Brasil: Driving Strategy with the Balanced Scorecard." Harvard Business School Case 111-049, October 2010. (Revised June 2014.)
  • February 1998 (Revised November 2002)
  • Case

Meadowlands

By: Arthur I Segel and William J. Poorvu
In February 1998, developers Ted Leonard and Charlie Sexton are attempting to acquire and develop a large multifamily site in Maryland, north of Washington, D.C. They are attempting to win financing and government approvals to develop a new kind of product for the... View Details
Keywords: Urban Development; Real Estate Industry; Maryland
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Segel, Arthur I., and William J. Poorvu. "Meadowlands." Harvard Business School Case 898-074, February 1998. (Revised November 2002.)
  • February 2003 (Revised February 2008)
  • Case

Singapore Inc.

By: Richard H.K. Vietor and Emily Thompson
In early 2003, Prime Minister Goh Chok Tong is assessing Singapore's development strategy--tax cutting combined with an industrial policy focused on six "clusters," including biomedical sciences. After 36 years of stupendous growth, Singapore has slowed down and faces... View Details
Keywords: Development Economics; Economic Growth; Growth and Development Strategy; Industry Clusters; Business and Government Relations; Competition; China; Singapore
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Vietor, Richard H.K., and Emily Thompson. "Singapore Inc." Harvard Business School Case 703-040, February 2003. (Revised February 2008.)
  • July 1996 (Revised June 1998)
  • Case

Gillette Indonesia

By: John A. Quelch
The country manager of Gillette Indonesia is reviewing his 1996 marketing plan and considering whether the pace of market development and mix of product sales can be impacted by the level and type of Gillette expenditures in the market. View Details
Keywords: Marketing Strategy; Multinational Firms and Management; Emerging Markets; Forecasting and Prediction; Product Marketing; Consumer Products Industry; Consumer Products Industry; Indonesia
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Quelch, John A., and Diane Long. "Gillette Indonesia." Harvard Business School Case 597-009, July 1996. (Revised June 1998.)
  • November 1998 (Revised February 1999)
  • Case

Microsoft Office: Finding the Suite Spot

By: Stefan H. Thomke and Steven Sinofsky
Describes a key decision-making process within Microsoft's Office products division. At a time when the PC software business has a great deal of uncertainty, Microsoft's management has to make a key decision regarding the future of software suites. A strengthening of... View Details
Keywords: Decisions; Applications and Software; Strategic Planning; Organizational Design; Organizational Change and Adaptation; Product Development; Managerial Roles; Growth and Development Strategy; Risk and Uncertainty; Goals and Objectives; Digital Platforms; Innovation and Management; Computer Industry; Information Technology Industry
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Thomke, Stefan H., and Steven Sinofsky. "Microsoft Office: Finding the Suite Spot." Harvard Business School Case 699-046, November 1998. (Revised February 1999.)
  • December 1991 (Revised October 1998)
  • Case

Eli Lilly and Co.: Manufacturing Process Technology Strategy--1991

By: Gary P. Pisano, Steven C. Wheelwright and Jonathan West
Outlines the evolution of Lilly's corporate manufacturing strategy over the past decade. The corporate vice president of manufacturing must decide on the next phase of Lilly's strategy for the early 1990s, as well as to what extent and what role process development... View Details
Keywords: Cost vs Benefits; Management Practices and Processes; Industry Structures; Product Development; Production; Research and Development; Competitive Advantage; Corporate Strategy; Manufacturing Industry
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Pisano, Gary P., Steven C. Wheelwright, and Jonathan West. "Eli Lilly and Co.: Manufacturing Process Technology Strategy--1991." Harvard Business School Case 692-056, December 1991. (Revised October 1998.)
  • February 1996
  • Case

Chadwick, Inc.: The Balanced Scorecard (Abridged)

By: Robert S. Kaplan
The pharmaceutical division of a diversified company has been asked to develop a Balanced Scorecard. Research and development projects take about ten years to bring a new product to the marketplace and the division depends on good relations and active feedback from its... View Details
Keywords: Balanced Scorecard; Research and Development; Product Launch; Commercialization; Consumer Behavior; Customer Focus and Relationships; Performance Evaluation; Pharmaceutical Industry
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Kaplan, Robert S. "Chadwick, Inc.: The Balanced Scorecard (Abridged)." Harvard Business School Case 196-124, February 1996.
  • October 1981 (Revised August 1985)
  • Case

Vicks Health Care Division: Project Scorpio (C)

Reveals that the new products executives have decided to recommend national expansion. They have to develop a justification and preliminary marketing plan. Emphasizes consumer and trade promotion options. Students have to complete a five-year projected P&L statement. View Details
Keywords: Product Positioning; Health Care and Treatment; Product Launch; Health Industry
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Yip, George S., and Jeffrey R Williams. "Vicks Health Care Division: Project Scorpio (C)." Harvard Business School Case 582-042, October 1981. (Revised August 1985.)
  • March 2008 (Revised April 2008)
  • Case

Corning: 156 Years of Innovation

By: H. Kent Bowen and Courtney Purrington
The executive team at Corning has committed to double the rate of new business creation per decade, while at the same time growing the company's current businesses, including glass substrates for LCD displays. Their strategy, built on more than 150 years of successful... View Details
Keywords: Innovation Leadership; Resource Allocation; Product Development; Research and Development; Science-Based Business; Industrial Products Industry
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Bowen, H. Kent, and Courtney Purrington. "Corning: 156 Years of Innovation." Harvard Business School Case 608-108, March 2008. (Revised April 2008.)
  • September 2006 (Revised September 2007)
  • Case

Bang & Olufsen: Design Driven Innovation

By: Robert D. Austin and Daniela Beyersdorfer
A successful company, recognized worldwide for exquisite design of consumer electronics products, strives to better integrate software design into its traditional physical product design processes to meet the demands of a post-iPod world. Details the Bang & Olufsen... View Details
Keywords: Diversification; Production; Applications and Software; Product Design; Innovation and Invention; Product Development; Electronics Industry
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Austin, Robert D., and Daniela Beyersdorfer. "Bang & Olufsen: Design Driven Innovation." Harvard Business School Case 607-016, September 2006. (Revised September 2007.)
  • January 1993 (Revised April 1993)
  • Case

Chadwick, Inc.: The Balanced Scorecard

By: Robert S. Kaplan
The pharmaceutical division of a diversified company has been asked to develop a Balanced Scorecard. Research and development projects take about ten years to bring a new product to the marketplace and the division depends on good relations and active feedback from its... View Details
Keywords: Balanced Scorecard; Performance Evaluation; Customer Relationship Management; Goals and Objectives; Customer Satisfaction; Research and Development; Marketplace Matching; Financial Condition; Product Launch; Pharmaceutical Industry
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Kaplan, Robert S. "Chadwick, Inc.: The Balanced Scorecard." Harvard Business School Case 193-091, January 1993. (Revised April 1993.)
  • February 2015
  • Case

TouchTunes and the Connected Digital Jukebox Platform

By: Alan MacCormack and Noah Fisher
The case describes innovation and new product development at TouchTunes, the leader in the Digital Jukebox market. In March 2013, after releasing its innovative "Virtuo" jukebox developed in collaboration with frog design, TouchTunes was at a crossroads. Having... View Details
Keywords: Innovation; Design; R&D; Outsourcing; Platform Strategy; Digital Media; Digital Platforms; Growth and Development Strategy; Innovation and Invention; Product Development; Music Industry
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MacCormack, Alan, and Noah Fisher. "TouchTunes and the Connected Digital Jukebox Platform." Harvard Business School Case 615-051, February 2015.
  • Research Summary

Exploring the Tail of Creativity: An Evolutionary Model of Breakthrough Invention

This research, under the direction of Lee Fleming, argued for a distributional approach to new product development and has formed the basis for my subsequent research. View Details
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