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← Page 36 of 1,322 Results →
  • 01 Feb 2002
  • News

It's academic. (Not!)

been a great friend. It makes me feel so good to know that my advisor is interested in my career and my well-being." Raman and Ton have been studying retail operation, focusing on an operational execution issue - namely, misplaced View Details
Keywords: Colleges, Universities, and Professional Schools; Educational Services
  • 15 Nov 2016
  • First Look

November 15, 2016

Case 517-021 Brand Portfolio Strategy and Brand Architecture While companies choose to brand their products and services in many different ways, there are some central tenets that help define an optimal brand portfolio and associated... View Details
Keywords: Sean Silverthorne
  • 10 Dec 2007
  • HBS Case

One Laptop per Child

agreed to manufacture the laptop. On the technological front, OLPC tackled puzzles such as creating a product both useful and fun for children of primary school age. (See CloseUp below). But despite its visionary goals and widespread... View Details
Keywords: by Martha Lagace; Computer
  • 19 Nov 2001
  • Research & Ideas

Alfred Chandler on the Electronic Century

public use—major new products of either consumer electronics or computer hardware with their essential software technologies. In the United States, no enterprise had the capability to commercialize new consumer electronics technologies.... View Details
Keywords: by Alfred D. Chandler, Takashi Hikino & Andrew Von Nordenflycht; Consumer Products; Consumer Products; Consumer Products; Consumer Products; Consumer Products
  • May 2011
  • Supplement

Hybrid Electric Vehicles: A 2011 Update

By: John T. Gourville
This case is an addendum that updates HBS Case No. 502-025, "The Future of Hybrid Electric Cars." It covers the 10 years, 2001 to 2011. View Details
Keywords: Product; Adoption; Auto Industry
Citation
Purchase
Related
Gourville, John T. "Hybrid Electric Vehicles: A 2011 Update." Harvard Business School Supplement 511-125, May 2011.
  • 09 Jul 2018
  • Research & Ideas

Overcoming the Challenges of Selling Brand New Technology (Hey, Need a 3-D Printer?)

way of getting the job done.” Because of that, companies must always overcome customers’ “status quo” bias. That’s especially true, says Cespedes, when a company is introducing not just a new product but an entirely new View Details
Keywords: by Michael Blanding; Consumer Products; Consumer Products; Consumer Products; Consumer Products; Consumer Products; Consumer Products; Consumer Products; Consumer Products
  • 13 Feb 2006
  • Research & Ideas

Turning High Potential into Real Reward

breakthroughs, and overcoming setbacks. New Business publisher Mike Roberts recently met with Professor Lassiter to discuss his work. New Business: As one thinks about a new venture moving from product development to actually marketing... View Details
Keywords: Re: Joseph B. Lassiter; Consumer Products
  • 10 Apr 2006
  • Research & Ideas

Lessons from the Browser Wars

diffused into the market. The debate was this: Did Microsoft win because its Internet Explorer was the technologically superior product to Netscape Navigator, or was Microsoft just more successful at the distribution end by convincing... View Details
Keywords: by Sara Grant; Consumer Products; Consumer Products; Consumer Products
  • 30 Apr 2001
  • Research & Ideas

Why Evolutionary Software Development Works

development was evolutionary in nature. Companies first would release a low-functionality version of a product to selected customers at a very early stage of development. Thereafter work would proceed in an iterative fashion, with the... View Details
Keywords: by Alan MacCormack; Technology
  • 12 Jul 2010
  • Research & Ideas

Rocket Science Retailing: A Practical Guide

understand customers and their needs deeply. Develop the ability to respond to this understanding with better-tailored assortments, replenishment of the hits, and timely markdowns on what is left over. Execute well, especially at the stores. Attend to data inaccuracy... View Details
Keywords: by Martha Lagace; Retail; Auto
  • 02 Mar 2011
  • Research & Ideas

Managing the Open Source vs. Proprietary Decision

same choices in terms of open source and proprietary software. There is no simple ranking of open source and proprietary software, either in terms of the full costs of adoption or the quality of the software. The basic reason is that open... View Details
Keywords: by Josh Lerner & Mark Schankerman; Technology
  • 10 Jul 2000
  • Research & Ideas

Cable TV: From Community Antennas to Wired Cities

during the late l950s. Through most of that decade, the Commission had adopted a laissez-faire stance toward cable, on the grounds that it lacked jurisdiction over the industry, and that, in any case, extending the reach of broadcast... View Details
Keywords: by Thomas R. Eisenmann; Consumer Products; Consumer Products; Consumer Products
  • 20 Aug 2024
  • Book

Why Competing With Tech Giants Requires Finding Your Own Edge

resources—be it the myriad Amazon product reviews, a rich collection of free videos on YouTube, or Google’s open-source algorithms. Thanks to these tech giants, a significant portion of your ecosystem is already established and readily... View Details
Keywords: by Feng Zhu; Technology; Information Technology
  • 17 Jul 2006
  • Lessons from the Classroom

Developing a Strategy for Digital Convergence

capability of winner-take-all," says Yoffie. Many dot-com companies assumed strong network effects around their businesses, then lost more than a trillion dollars chasing something that didn't exist. Network effects can speed the View Details
Keywords: by Sean Silverthorne; Computer; Education
  • 05 Nov 2024
  • Book

Building the Road to 'Small Business Utopia' with AI and Fintech

But what if technology had the power to make a small business owner significantly wiser about their cash flow, and a lender wiser as well? What if new loan products and services made it easier to create what one investor calls a “truth... View Details
Keywords: by Karen G. Mills; Financial Services
  • 15 Apr 2002
  • Research & Ideas

In the Virtual Dressing Room Returns Are A Real Problem

developed, but Forrester Research suggests consumers may prefer to purchase products shown on an attractive model rather than seeing it draped over the consumer's true (but imperfect) body dimensions. Additional problems with body... View Details
Keywords: by Jan Hammond & Kristin Kohler; Consumer Products; Consumer Products; Consumer Products; Consumer Products; Consumer Products
  • 24 Jun 2013
  • Research & Ideas

Is Your iPhone Turning You Into a Wimp?

affected how people behave afterward." The study is related to previous experimental research in which Cuddy and colleagues prove the positive effects of adopting expansive body postures - hands on hips, feet on desk, and the like.... View Details
Keywords: by Carmen Nobel; Consumer Products; Consumer Products
  • 16 Apr 2007
  • Research & Ideas

Delivering the Digital Goods: iTunes vs. Peer-to-Peer

where the product can be delivered directly online such as software, travel agencies, or media. Indeed, the digitalization of content paired with widespread adoption of broadband Internet is driving a major... View Details
Keywords: by Sean Silverthorne; Music
  • 16 Feb 2012
  • Working Paper Summaries

Platform Competition Under Partial Belief Advantage

Keywords: by Hanna Halaburda & Yaron Yehezkel; Consumer Products
  • 25 Oct 2012
  • Research & Ideas

10 Reasons Customers Might Resist Windows 8

leadership. This week, Kanter sat down with HBS Working Knowledge to discuss how these same reasons might hinder corporate adoption of Windows 8. 1. Loss of Control—Unsolicited change naturally meddles with autonomy, and the world's IT... View Details
Keywords: by Carmen Nobel; Consumer Products; Consumer Products
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