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Show Results For
- All HBS Web
(1,663)
- People (6)
- News (333)
- Research (809)
- Events (6)
- Multimedia (3)
- Faculty Publications (208)
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- 07 Jun 2010
- Research & Ideas
Improving Brand Recognition in TV Ads
setup is as unobtrusive as sitting in front of a computer monitor. Eye movements are captured by an optical sensor using infrared light reflected off the cornea. When his advisor at Michigan showed him a huge dataset collected from... View Details
- 31 Mar 2009
- First Look
First Look: March 31, 2009
Farmers may grow crops for local consumption despite more profitable export options. DrumNet, a Kenyan NGO that helps small farmers adopt and market export crops, conducted a randomized trial to evaluate its impact. DrumNet services increased View Details
Keywords: Martha Lagace
- 14 Jan 2014
- First Look
First Look: January 14
can both strategy and execution be consistently superior? How can they support a collective culture yet enable high potentials to thrive as individuals? How can the strategy be global and local at the same time? And how can its policies... View Details
Keywords: Sean Silverthorne
- 07 Oct 2008
- First Look
First Look: October 7, 2008
interests of general voters. By collecting news and combining it with entertainment, media are able to inform passive voters on politically relevant issues. To show the impact this information has on legislative outcomes, we document the... View Details
Keywords: Martha Lagace
- 05 Sep 2017
- First Look
First Look at New Research and Ideas, September 5, 2017
hiatus under the East German regime, again at the end of the 20th century. In 2016 its current CEO Wilhelm Schmid and the heads of product development and production have to decide how to price its... View Details
Keywords: Sean Silverthorne
- 03 Aug 2010
- First Look
First Look: August 3
in bringing their products to market, yet we know very little about the kinds of strategies they can employ to influence regulatory actor decision making. In this paper, we highlight a firm's strategic use of symbolic signaling in... View Details
Keywords: Martha Lagace
- 20 Oct 2009
- First Look
First Look: October 20
Working PapersGray Markets and Multinational Transfer Pricing (revised) Authors:Romana Autrey and Francesco Bova Abstract Gray markets arise when a manufacturer's products are sold outside of its authorized channels, for instance when... View Details
Keywords: Martha Lagace
- 09 Apr 2019
- First Look
New Research and Ideas, April 9, 2019
earlier, Freed-Finnegan and Wall had founded Index after observing the technological advantages that Amazon and other online retailers had over brick-and-mortar retailers. Index’s first product was a customer database tool that allowed... View Details
Keywords: Dina Gerdeman
- 30 Apr 2013
- First Look
First Look: April 30
a road map that will enable you to defy conventional wisdom, resist peer pressure, and carve out a path that fits your unique skills and passions? Harvard Business School's Robert Steven Kaplan, leadership expert and author of the highly... View Details
Keywords: Sean Silverthorne
- 22 Apr 2015
- Op-Ed
Reforming Greece: Myths and Truths
goods rather than agriculture or services. Industrial exports increased as a percentage of total exports from circa 25 percent to 40 percent between 2007 and 2013. It is no coincidence that the largest increase in labor productivity over... View Details
Keywords: by George Serafeim
- 11 Oct 2016
- First Look
October 11, 2016
Kramer, Mark R., and Marc W. Pfitzer Abstract—Governments, NGOs, companies, and community members must all be involved in programs to create shared value, yet they work more often in opposition than in alignment. A movement known as View Details
Keywords: Sean Silverthorne
- 05 May 2009
- First Look
First Look: May 5, 2009
targets. The construct validity of the ratings was partly supported because there were positive associations between individuals' peer-rated creativity and their extraversion and between individuals' self-rated and supervisor-rated creativity and their openness to... View Details
Keywords: Martha Lagace
- 05 Jun 2007
- First Look
First Look: June 5, 2007
response, Beijing Hualian developed a new "Family Store" format targeted at the nation's growing middle class, made up of younger consumers with more fashionable tastes. Like hypermarkets, Hualian Family Stores include both food and nonfood lines, but differ... View Details
Keywords: Martha Lagace
- 27 Oct 2014
- Research & Ideas
The Coffee Economy That Bloomed Out of Nowhere
Near the Guatemalan border in Mexico's Chiapas region, sandwiched between the Sierra Madres and the Pacific Ocean, there's a fertile pocket of land called the Soconusco. While once a hotbed of cacao production for the Aztecs and then the... View Details
- 29 Sep 2009
- First Look
First Look: September 29
has good information about cost and demand functions, product quality, and optimal output mix. Profit centers—defined as business units whose managers have responsibility for overall profits but not the authority to make major capital... View Details
Keywords: Martha Lagace
- 28 May 2012
- Research & Ideas
A Pragmatic Alternative for Creating a Corporate Social Responsibility Strategy
various directions within different departments. For example, human resources might initiate a United Way gift program that involves a company match; operations might work on waste reduction; and marketing might collect an extra dime from... View Details
Keywords: by Dina Gerdeman
- 05 Jul 2011
- First Look
First Look: July 5
that communities play an underappreciated role in organizational theory—critical not only to occupational identity, knowledge transfer, sense-making, social support, innovation, problem-solving, and collective action but, enabled by... View Details
Keywords: Sean Silverthorne
- 25 Oct 2017
- Research & Ideas
Will Machine Learning Make You a Better Manager?
have to be, say, United Airlines to take advantage of these tools. Managers can now purchase off-the-shelf products that can mine Twitter or Yelp and develop a detailed analysis of how sentiment is changing in real time. “It has basically... View Details
- 06 Jan 2010
- What Do You Think?
Is a Stringent Climate Change Agreement a Pot of Gold?
pointing out that without initiatives to create a vast infrastructure, progress achieved by innovators and venture investors will be piecemeal. In his words, "What will NOT emerge without collective government action are the... View Details
- 18 Oct 2011
- First Look
First Look: October 18
environmentally beneficial functions: it diverts waste from landfill and it produces renewable energy. At the same time, the waste-to-energy firm serves and collects revenue from two types of customers: waste generators who pay for waste... View Details
Keywords: Sean Silverthorne