Publications

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January 2002
Case

DeRemate.com: Building a Latin American Internet Auction Site

Analyzes the strategic decision-making process in terms of market forces and short-term growth for an online trading community site in Latin America. A major competitor to E-bay, DeRemate.com is contemplating expansion throughout Latin America. View Details

Keywords: Strategic Planning; Competition; Expansion; Internet and the Web; Auctions; Latin America

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13 Sep 2016
News

That Scandal on Your Résumé Will Cost You—Even if It Isn’t Yours

28 Jul 2021
News

Critical Jobs Are Going Unfilled. Five Things Workers Want from Employers Now

December 2010
Case

Digital Divide

By: Sunil Gupta

In November 2010, Charles Henry, chief marketing officer of a major consumer packaged goods company, was trying to convince his senior managers to enhance the digital presence of the company's brands by significantly increasing their online marketing budget. However,... View Details

Keywords: Budgets and Budgeting; Digital Marketing; Marketing Communications; Marketing Strategy; Information Technology

October 2019
Case

Kaspi.kz IPO

By: Victoria Ivashina and Esel Çekin

This case follows Kaspi.kz, a private equity (Baring Vostok) co-owned retail bank in Central Asia that evolved into a fintech, payments and e-commerce company. It provides insights into private equity financing, portfolio company management, and initial public offering... View Details

Keywords: Finance; Private Equity; Initial Public Offering; Organizational Change and Adaptation; Central Asia

01 May 2019
News

Many assume salary transparency will benefit employees, but research suggests downsides, too

September 2000
Case

Guru.com

By: Rajiv Lal and Ann Leamon

An online resource for independent professionals must create a marketing plan to build brand awareness. Along with the tone and message of the ads, the executives must choose from several different treatments and media, keeping within their budget. View Details

Keywords: Budgets and Budgeting; Brands and Branding; Marketing Communications; Marketing Strategy

February 2013
Article

Institutions and Venture Capital

By: Josh Lerner and Joacim Tag

We survey the literature on venture capital and institutions and present a case study comparing the development of the venture capital market in the United States and Sweden. Our literature survey underscores that the legal environment, financial market development,... View Details

Keywords: Venture Capital; Organizations; Taxation; Entrepreneurship; Financial Markets; United States; Sweden

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19 Sep 2013
News

Q & A with Professor John Deighton

February 2010 (Revised October 2010)
Case

YouTube: Time to Charge Users?

By: Anita Elberse and Sunil Gupta

In January 2010, YouTube, the world's largest online video aggregator, was still seeking to become profitable. Was the time right for Google, YouTube's parent company, to charge users seeking to upload content, as some analysts had suggested—and if so, who should be... View Details

Keywords: Digital Marketing; Business Model; Cost; Profit; Revenue; Consumer Behavior; Internet and the Web; Motion Pictures and Video Industry

Teaching

Overview

By: Christina M. Wallace

Christina Wallace teaches Launching Tech Ventures in the second-year MBA program and is co-course head for The Entrepreneurial Manager in the first-year MBA program. She created an Entrepreneurial Marketing course for HBS Online and regularly teaches entrepreneurship,... View Details

02 May 2016
HBS Seminar

Chiara Farronato, Harvard Business School

25 Jan 2016
Working Paper Summaries

Racial Discrimination in the Sharing Economy: Evidence from a Field Experiment

Keywords: by Benjamin G. Edelman, Michael Luca & Daniel Svirsky; Tourism; Travel; Technology

April 1996 (Revised December 1998)
Case

Australia in the 1990s: Lucky or Broke?

By: George C. Lodge

In 1996, Australia had a new prime minister, John Howard, ending 13 years of Labor Party rule. This case allows an analysis of the challenges that the new government faces and invites thought about the choices that the government has in meeting those challenges. Large... View Details

Keywords: Trade; Government and Politics; Markets; Problems and Challenges; Australia

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2023
Working Paper

The International Price of Remote Work

By: Agostina Brinatti, Alberto Cavallo, Javier Cravino and Andres Drenik

We study how the price of remote work is determined in a globalized labor market using data from a large web-based job platform, where workers from around the world compete for remote jobs. Despite the global nature of the platform, we find that remote wages are higher... View Details

Keywords: Remote Work; Exchange Rates; Purchasing Power Parity; Offshoring And Outsourcing; Macroeconomics; Developing Countries and Economies; Wages; Trade; Globalization; Marketplace Matching; Currency Exchange Rate; Service Industry; Web Services Industry; Technology Industry

August 2013 (Revised September 2015)
Case

Coursera

By: Ramon Casadesus-Masanell and Hyunjin Kim

By providing free and open-access online courses at a large scale, Massive Open Online Course (MOOC) platforms seek to innovate the business models of the traditional higher education industry. In a little over a year, Coursera had grown at a rapid rate to emerge as a... View Details

Keywords: Business Models; Strategy; Competition; Business Model; Internet and the Web; Higher Education; Competitive Advantage; Education Industry