Publications

02 Aug 2017
What Do You Think?

Summing Up: Why Can’t Organizations Engage Their Employees?

result, it should be no surprise that Gallup reports that its multinational studies of employee engagement regularly show that only about one in seven of employees is engaged. The figure varies from one country to the next. For example,... View Details

Keywords: by James Heskett

18 Oct 2017
Research & Ideas

How Economic Clusters Drive Globalization

developing economies and globalization at large. “The cluster concept is often used to consider local factors,” Giacomin says, “but there’s a growing awareness that many clusters are also driven by external forces, such as foreign direct investment and View Details

Keywords: by Julia Hanna; Agriculture & Agribusiness

February 1999 (Revised October 2009)
Case

Royal Dutch/Shell in Nigeria (A)

By: Lynn S. Paine and Mihnea C. Moldoveanu

Working with Shell's country manager for Nigeria, the company's Committee of Managing Directors must decide how to respond to the Nigerian government's decision to impose the death sentence on Ken Saro-Wiwa and eight other leaders of a movement for the rights of the... View Details

Keywords: Ethics; Multinational Firms and Management; Courts and Trials; Rights; Corporate Social Responsibility and Impact; Business and Government Relations; Environmental Sustainability; Social Issues; Nigeria

July 2004 (Revised October 2018)
Case

Opium and Entrepreneurship in the Nineteenth Century

By: Geoffrey Jones, Elisabeth Koll and Alexis Gendron

This case examines the role of Jardine Matheson, a trading company founded by two Scottish merchants, in the opium trade between India and China during the nineteenth century. The two Opium Wars fought between Western powers and China, which sought to stop opium... View Details

Keywords: History; Globalized Economies and Regions; Ethnicity; Multinational Firms and Management; Groups and Teams; Trade; Social and Collaborative Networks; China; United Kingdom

Web

Online Business Courses for Organizations | HBS Online

Subjects Why Us Learning Model Programs Request Info Harvard Business School Online offers certificate and credential programs that help your employees master essential business concepts. Whether you represent a large multinational... View Details

August 1992 (Revised June 1993)
Case

Euro Disney: The First 100 Days

By: Gary W. Loveman and Leonard A. Schlesinger

The Walt Disney Co. theme parks historically have thrived on the basis of a formula stressing excellent customer service and a magnificent physical environment. The formula has proven successful in Japan, as well as the United States. With the controversial opening of... View Details

Keywords: Multinational Firms and Management; Service Operations; Service Delivery; Corporate Strategy; Customer Focus and Relationships; Service Industry; Entertainment and Recreation Industry; Japan; France; United States

Web

US Business Immigration Overview - Alumni

United States in TD status. + – L-1 Intracompany Transfer This visa category is available to persons who have worked overseas for one year in the past three years with an organization that has a US headquarters, affiliate, subsidiary, or branch. This is a common visa... View Details

01 Sep 2006
News

Marketing Giant Ted Levitt Remembered

communication, transportation, and travel, creating a new commercial reality. He argued that the future belonged not to the multinational corporation but to the global corporation that did not cater to local differences. Known for his... View Details

Keywords: Business Schools & Computer & Management Training; Educational Services

27 Sep 2006
Working Paper Summaries

How Does Foreign Direct Investment Promote Economic Growth? Exploring the Effects of Financial Markets on Linkages

Keywords: by Laura Alfaro, Areendam Chanda, Sebnem Kalemli-Ozcan & Selin Sayek

Web

Global Business Course | HBS Online

Your Free E-book Upskill Your Team, Transform Your Organization Whether you represent a large multinational corporation or a small local business, we have a solution for your learning and development needs. Learn More Our Difference... View Details

September 2020 (Revised June 2021)
Case

Algramo

By: Michael Chu, Monica Silva and Mariana Cal

Founded in 2013 by José Manuel Moller in Chile, Algramo first became known for addressing the “poverty tax” (the surcharge paid by lower income families for staples sold in smaller sizes) through specially-designed dispensers in low-income neighborhood grocery stores... View Details

Keywords: Packaging-as-a-wallet; Plastic Waste; Business At The Base Of The Pyramid; Reusable Packaging; Alliances With FMCGs To Meet ESG Goals; Social Entrepreneurship; Environmental Sustainability; Strategy; Value Creation; Goals and Objectives; Business Model; Consumer Products Industry; Latin America; South America; Chile

February 2011 (Revised March 2021)
Case

Hindustan Unilever's 'Pureit' Water Purifier

By: V. Kasturi Rangan and Mona Sinha

The case asks students to formulate a strategy to respond to various competitive threats to its Pureit Water purifier, launched in 2008, targeted at millions of low-income Indian consumers who did not have access to safe drinking water. The case describes in detail the... View Details

Keywords: Multinational Firms and Management; Marketing Strategy; Product Launch; Product Development; Social Enterprise; Competitive Strategy; India

June 2014
Case

Going Social: Durex in China

By: Mikolaj Jan Piskorski and Aaron Smith

When Reckitt Benckiser (RB), a leading consumer goods company, first entered China, it encountered significant challenges. RB's strategy relied on selling high margin products supported by cost-effective advertising and distribution, but the highly competitive Chinese... View Details

Keywords: Distribution; Multinational Firms and Management; Internet and the Web; Marketing Communications; Brands and Branding; Consumer Products Industry; China