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Show Results For
- All HBS Web
(1,049)
- News (346)
- Research (613)
- Events (1)
- Multimedia (7)
- Faculty Publications (338)
- 19 Mar 2008
- Research & Ideas
Finding Success in the Middle of the Market
returns on investment than those pursuing the first two strategies. The woes of once great retailers like Sears Roebuck are cited as evidence. But midfield is critical. It represents the middle of the market, to which one end of the... View Details
Leslie Wexner
While working in his parents’ store in the early 1960s, Wexner realized that women’s sportswear was really the future of fashion, and left to start his own company. After an early IPO in 1969, the company experienced a whirlwind expansion... View Details
Keywords: Retail
- 01 Feb 2002
- News
Design Fair
of Pinball, pictured at far right. The team, in collaboration with the Design Continuum and the MIT Media Lab, created a system for fashion retail stores that utilizes weight-sensitive floor tiles in order... View Details
Millard S. Drexler
Drexler helped to transform The Gap from a “me-too” retailer of Levi’s and private label jeans into a fashion icon. He simplified the brand’s product line and invested heavily in provocative advertising which made The Gap a recognizable... View Details
Keywords: Fabric & Apparel
Beatrice F. Auerbach
In 1938, when Auerbach became president of G. Fox & Company, it is almost certain that she was the only female president of a major department store in the U.S. Auerbach was a pioneer in a number of fair employment practices,... View Details
Keywords: Retail
Sebastian S. Kresge
Kresge built the precursor to K-Mart, one of the first mass discounters. He started with ten-cent stores and developed full-fledged variety stores. By his retirement, his chain had almost 600 United States stores, a Canadian subsidiary,... View Details
Keywords: Retail
- 01 Jun 2004
- News
Luxe Redux
markets,” says HBS professor emeritus Walter J. Salmon, a specialist in consumer marketing and retail distribution. He cites “cultural sensitivity” — the ability to know what consumers will want before they know it themselves — as a key... View Details
- 01 Jun 2011
- News
A Former Buyer Turns Designer
(MBA ’05) first line of women’s clothing, AMMARA, won’t hit department stores until this fall, she’s already landed in Women’s Wear Daily for bringing fashionable apparel to mature customers at a lower price point. “I felt there was a... View Details
Charles R. Walgreen, Jr.
As a young purchasing department officer, Walgreen Jr. gained valuable management experience by overseeing a wide variety of the company’s buying operations and by creating several new lines of merchandise. During his tenure as Walgreens' president, he expanded the... View Details
Keywords: Retail
Charles R. Walgreen
counter and soda fountain, things that became staples in his “super-drug stores.” Capitalizing on the popularity of these huge stores and their more interactive shopping environment, Walgreen had, by the time of his death, built almost... View Details
Keywords: Retail
- 01 Oct 1999
- News
Q & A: Jeanne P. Jackson: A New Regime at Banana Republic
the customer like about the brand? We found that they associated the brand with quality, a sense of adventure, and a pleasant store experience. Then we did some opportunity analyses on what people wished was out there. We found a gigantic... View Details
- 07 Aug 2006
- Research & Ideas
Whatever Happened to Caveat Emptor?
faced. There is also a second cause, one that has its roots in the changing shopping experience. During the 1960s, European retailing began moving away from personalized service and toward new self-service sales formats. Abetted by the... View Details
Bernard A. Edison
Taking the helm of the family business from his father and uncle, Edison went on to lead it through its strongest period of growth and financial performance. He dramatically expanded operations, opening new designer footwear stores... View Details
Keywords: Retail
- Web
Thomas Stemberg | Baker Library
new business — a supermarket for office supplies. At the time, a boom in entrepreneurship was driving demand for office supplies yet small businesses had to rely on expensive and inconvenient “mom and pop” stores for these. Thus... View Details
- 01 Sep 2004
- News
Bill Dunaway (MBA 1964)
After I heard what had happened, I ran up to my room and tore down the signs. As it happens, I had voted for Kennedy. It was a tragic, terrible thing. I thought I would stay in the retail drug business for the rest of my life. My advice... View Details
Robert L. Tillman
conducting extensive consumer research, a new vision was unveiled and implemented at the company. Lowe’s stores are now larger than any of its competitors’ and offer more diverse and upscale products. View Details
Keywords: Retail
- 23 May 2019
- News
Marla Beck, MBA/MPA 1998
for cosmetics needed to be more customer focused, so in 1999 she launched Bluemercury, a retailer of high-end beauty products. Perhaps the most obvious evidence that Beck’s thoughtful strategy and hard work have disrupted the beauty... View Details
Keywords: Susan Young
- 22 Mar 2017
- Research & Ideas
What's the Ideal Frequency for a Sales Quota?
them would just give up in the latter half, because there was no way they could make quota.” An ideal setting for a field experiment The retailer was an ideal setting for a field experiment for a few reasons. One, it operated 94 View Details
Keywords: by Carmen Nobel
Bernard Marcus
employees that would revolutionize the home improvement market. As Home Depot grew, it surpassed competitors like Hechinger's and Lowe's, as well as forced the closing of Marcus and Blank's former employer. By the end of Marcus' tenure, Home Depot View Details
Keywords: Retail
- 01 Jun 2018
- News
The Evolution of Modern Pricing Models
is a larger overhaul of the business model that goes beyond applying online insights offline to a more defined integration of those two buying environments. TT: Some retailers have different prices online and offline, but if you go to a... View Details