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Show Results For
- All HBS Web
(995)
- People (1)
- News (176)
- Research (585)
- Events (9)
- Multimedia (3)
- Faculty Publications (376)
- 01 Dec 2017
- News
Yoga Inc.
phenomenon it pretty much created. “From the foundation of yoga wear, we started a category that before us did not exist,” says Vivien Yeung (MBA 2001), Lululemon’s chief strategy officer. Understanding the public consumption ritual... View Details
Keywords: Deborah Halber
- 16 May 2018
- News
ALUMNI NVC Finals and Regional Roundup
block-size markets.” Nancy Weinstein (MBA 2000) took the runner-up spot with Mindprint Learning, a service that provides educators with assessment tools and resources to harness individual learning styles. Sergio Rattner (MBA 2001), won in the region’s new Best Early... View Details
Keywords: Margie Kelley
- 10 Aug 2016
- Research & Ideas
Prospective Students Steer Clear of Schools Rocked by Scandal
campus incidents by doing searches of college names and four different types of scandals: murders, sexual assaults, hazing, and cheating. Murders accounted for the largest category of media stories at 42 percent of incidents, followed by... View Details
- 07 Jun 2010
- Research & Ideas
Improving Brand Recognition in TV Ads
could influence zapping, such as brand familiarity, the ad's visual complexity (too much or too little shows higher levels of zapping), and product category (perhaps you'd be more likely to watch a commercial for a "hedonic"... View Details
- 15 Apr 2002
- Research & Ideas
In the Virtual Dressing Room Returns Are A Real Problem
product categories on the Internet. An analysis by Harris Interactive ecommercePulse computed the ratio of dollars consumers spent offline as a result of online shopping to dollars spent online. The greater the ratio, the more likely that... View Details
- Profile
Minal Mehta
effective workout, but you also walk out of the class literally feeling like a rock star. "It's incredible to fashion a fitness program based on Bollywood music and dance because the category itself is one that people of different... View Details
- 03 Sep 2024
- Research & Ideas
Is It Even Possible to Dam the Flow of Misleading Content Online?
“receivers,” Kominers and Shapiro observed that moderators need to be aware of information that enables a receiver to create false beliefs or harm others. “The existence of two different categories of information is one of the core... View Details
- 07 Jan 2013
- Lessons from the Classroom
Culture Changers: Managing High-Impact Entrepreneurs
get inspired by people like Robert Redford, like Allen Lane, like James Beard, all of whom are true category creators," Khaire says. "They created new categories in the market for cultural goods... View Details
- 18 Sep 2018
- First Look
New Research and Ideas, September 18, 2018
for both brick-and-mortar and online retailers. We focus on product categories where consumers may purchase multiple products during a season and investigate a new reason why frequent assortment rotations can be valuable to a retailer.... View Details
Keywords: Dina Gerdeman
- 07 Dec 2016
- HBS Case
Why Millennials Flock to Fintech for Personal Investing
mutual funds, with 11 categories of investments, including global stocks, corporate and municipal bonds, real estate, natural resources, and treasury bonds. The fund also automatically rebalances itself over time just as mainstream... View Details
- 15 Jun 2016
- Research & Ideas
These VC Partners May Make Your Firm Less Innovative
for startups, some partnerships can be a hand holding a company down, making it less productive than it otherwise would have been. TIES THAT BIND Investing in multiple companies in the same sector and product category may not seem so... View Details
- 08 Nov 2021
- Blog Post
Building an Internship Program at Your Startup: An Interview with Facily’s Diego Dzodan (MBA 1999)
category of items including grocery, clothing, and small ticket electronics.” It was exciting for Dzodan to return to entrepreneurship after a career at SAP and Facebook, but it was also a significant change. “At any large corporation,... View Details
- 22 Jan 2007
- Research & Ideas
The Immigrant Technologist: Studying Technology Transfer with China
rely on technology to the extent there is labor mobility across sectors. A hairdresser in the United States, for example, makes more money than a hairdresser in China, and that is due in large part to the wage equilibrium that occurs across occupations and skill View Details
- 01 Jun 2007
- News
Steve Schwarzman
also show that private-equity companies are the fastest-growing category of firms in their countries. Is the rising chorus of critics the reason that Blackstone and ten other private-equity firms recently launched the Private Equity... View Details
- 15 Feb 2000
- Research & Ideas
The Right Connections
indicate that the enterprise is only in the early stages of product development." Each kind of social capital, Higgins contends, helps mitigate three categories of investor uncertainty: technological, firm-based, and market-based.... View Details
Keywords: by Judith A. Ross
- 13 Sep 2011
- First Look
First Look: September 13
http://papers.ssrn.com/sol3/papers.cfm?abstract_id=1865878 The Flexible Substitution Logit: Uncovering Category Expansion and Share Impacts of Marketing Instruments Authors:Qiang Liu, Thomas J. Steenburgh, and Sachin Gupta Abstract... View Details
Keywords: Sean Silverthorne
- 13 Oct 2010
- Research & Ideas
How Government can Discourage Private Sector Reliance on Short-Term Debt
bills, for example. In the paper we worked out a simple example of how this might work. At the end of last year, there were about $1.8 trillion of T-bills outstanding, with an average maturity of 102 days. One simple option is to simply shuffle maturities within the... View Details
- 06 Sep 2005
- Research & Ideas
When Product Variety Backfires
reducing their assortment in various categories by 20 percent to as much as 80 percent, they increased their revenues by 11 percent. An alternative to reducing variety would be to help consumers navigate the variety that exists. Sometimes... View Details
- 08 Nov 2024
- HBS Case
What Wartime Service Taught These Historic Leaders
trip there that he wanted to see numbers improve in categories such as guns on the battlefield, attacks against the North, and enemies captured and killed. But the pressure to hit the numbers caused his commanders to report falsely... View Details
- 01 Mar 2017
- News
Lego Stays on Script
marketing, Michael Moynihan (MBA 1993), has been with the company since 1996, long enough to remember its missteps in attempting to broaden Lego’s customer base by expanding into product categories such as action figures, arts and crafts,... View Details
Keywords: Julia Hanna