Attitudes - Publications - Faculty & Research

26 Jul 2011
First Look

First Look: July 26

Knowledge Management at Danone (B) Amy C. Edmondson, Ruth Dittrich, and Daniela BeyersdorferHarvard Business School Supplement 611-079 The (B) case gives an update on the development of knowledge management at Danone two years after the (A) case: The Networking View Details

Keywords: Sean Silverthorne

Web

Artist Support | Baker Library

have real human and historic value. Ansel Adams The intersection of photography and art at Polaroid reflected changing attitudes toward photography within the broader academic and museum community. In his discussions with Kennedy, Land... View Details

20 Dec 2016
First Look

December 20, 2016

volume reflects exciting new work by political psychologists to understand the psychological processes underlying Americans’ political thinking and action. In 13 chapters, world-class scholars present new in-depth work exploring public opinion, social movements, View Details

Keywords: Carmen Nobel

10 Sep 2014
Research & Ideas

Become a Value Creator

value claimers, and this all-for-me attitude becomes apparent in a variety of ways. For example, during internal corporate budget disputes, some executives focus only on their own needs without considering the requirements of other... View Details

Keywords: by Dina Gerdeman

10 Dec 2012
Research & Ideas

Why We Blab Our Intimate Secrets on Facebook

dangerous to share," John says. Creepy Questions Specifically, John and two colleagues from Carnegie Mellon set out to study a common contradictory attitude toward Internet privacy. On the one hand, studies show that Americans are wary of... View Details

Keywords: by Carmen Nobel

Web

Hands-on Learning About Global Markets | MBA

emergency-response monitoring that enables seniors 65+ to live more independently. Early on, the students learned that in Argentina, the attitudes of young people towards seniors were often negative and that many seniors led very solitary... View Details

06 Aug 2013
First Look

First Look: August 6

Costs of Racial 'Color Blindness' By: Norton, Michael I., and Evan P. Apfelbaum Abstract—The article looks at research on people's attitudes and behaviors with respect to noticing and referring to a person's race. It explains the 2013... View Details

Keywords: Anna Secino

29 Jan 2013
Research & Ideas

Creating the Perfect Super Bowl Ad

mantra included: "At 60 miles an hour the loudest noise in the new Rolls-Royce comes from the electric clock," and the straightforward "man in the Hathaway shirt." By 1985, Ogilvy changed his tune, agreeing that a little fun is fine, Teixeira says. (Proof of that View Details

Keywords: by Kim Girard; Advertising; Media & Broadcasting

14 Apr 2008
Research & Ideas

The Surprising Right Fit for Software Testing

cubicles—is often treated as an afterthought at immature IT organizations, says HBS professor Robert Austin. Yet this attitude is unwise, because the sooner bugs are caught, the easier and cheaper they are to correct. But who is best... View Details

Keywords: by Martha Lagace; Video Game; Web Services; Computer

12 Oct 1999
Research & Ideas

Building Bridges: New Dimensions in Negotiation

differences in their forecasts of future events (such as the profitability of a business being sold), attitudes toward risk and time, tax and regulatory status, market and technological knowledge and access, and so on. The third dimension... View Details

Keywords: by Anita M. Harris

10 Oct 2000
Research & Ideas

Cross-Sector Collaboration: Lessons from the International Trachoma Initiative

collaboration with Clark, both in the initial studies and the Moroccan Pilot. These interactions built understanding and trust, which are important building blocks for strategic alliances. Ongoing management of an effective alliance or collaborative venture requires a... View Details

Keywords: by Diana Barrett, James Austin & Sheila McCarthy

Web

DEC - Georges F. Doriot : Educating Leaders, Building Companies, Baker Library, Harvard Business School

sell when somebody was doing well and clean up on the profit." 46 DEC reigned as the second largest computer company in the world after IBM and the dominant player in the minicomputer industry. 47 "[I]t was a sea change in the attitudes... View Details

18 May 2017
News

Pioneer Spirit

method at HBS illustrated that your situations really aren’t hopeless,” he says. “It was that attitude of ‘If this doesn’t work, let’s try something else, because there’s more than one way to get from here to there.’ That was a new way of... View Details

Keywords: Constantine von Hoffman

06 Dec 2016
First Look

December 6, 2016

rate. In addition, the real rate forecasts returns on the low-minus-high volatility portfolio, though it appears unrelated with measures of the quantity of risk. Our results suggest that precautionary savings motives, and thus the real rate, are driven by time-varying... View Details

Keywords: Sean Silverthorne

15 May 2012
First Look

First Look: May 15

Seeking to overturn a pervasive attitude of complacency, Rorsted implemented a multi-step change initiative aimed at building a "winning culture." First, in November 2008, he announced a set of ambitious financial targets for... View Details

Keywords: Carmen Nobel

06 May 2025
Blog Post

The Incredible Land of Ice and Fire: Exploring Iceland's Renewable Energy Model for a Changing Planet

Imagine a place where all electricity comes from clean sources, where most cars are EVs and can be charged on almost every street, where daily hot water for homes and pools is drawn from the depths of the Earth, and where sweet tomatoes can grow even in the starkest... View Details

07 Feb 2017
First Look

First Look at New Research: February 7

about government policies and consumer attitudes about the CEO’s company. We conclude by providing a roadmap for future research on this emerging phenomenon. Download working paper: https://www.hbs.edu/faculty/Pages/item.aspx?num=50763... View Details

Keywords: Sean Silverthorne

01 Dec 2010
News

This Is What I Do

adversity, they deserve respect as survivors. But in reality they are more than survivors: They have shown the courage, competence, and determination to be change makers. Our attitudes toward them should recognize that.” Changing View Details

Keywords: Garry Emmons; time travel; Health, Social Assistance; Accommodation; Hospitality; News, Library, Internet, and Other Services; Information; Apparel Manufacturing; Manufacturing

03 Apr 2018
First Look

New Research and Ideas, April 3, 2018

such evidence. Together, these results suggest that one underutilized means to improve citizens’ attitudes toward their government is simply to surface the work that government does. Download working paper:... View Details

Keywords: Sean Silverthorne

September 1997 (Revised May 1998)
Case

Mitsubishi Motor Manufacturing of America: The Quest for a Model Workplace

By: Lynn S. Paine and Dale Coxe

This case details the sexual harassment case brought against Mitsubishi Motor Manufacturing of America by nearly 300 female employees in April 1996. The recommendations developed for the company by former U.S. Labor Secretary Lynn Marten are presented. In response to... View Details