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  • All HBS Web  (1,581)
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    • News  (427)
    • Research  (778)
  • Faculty Publications  (226)
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  • 05 Mar 2019
  • First Look

New Research and Ideas, March 5, 2019

refers to corporate leaders speaking out on social and environmental policy issues not directly related to their company’s core business. Distinct from nonmarket strategy and traditional corporate social... View Details
Keywords: Dina Gerdeman
  • 15 Jun 2010
  • First Look

First Look: June 15

institutional logics in unprecedented ways) can develop and maintain their hybrid nature in the absence of a "ready-to-wear" model for handling the tensions between the logics they combine. The results of our comparative study... View Details
Keywords: Martha Lagace
  • 26 Apr 2011
  • Op-Ed

HBS Faculty Comment on Environmental Issues for Earth Day

Earth Day focuses the world's attention on the both the dangers and opportunities facing the planet. But sustainability and the intersection between business and the environment are issues that need to be addressed all the time, as cities grow, resources diminish, and... View Details
Keywords: by Staff; Energy; Utilities
  • 19 Sep 2006
  • First Look

First Look: September 19, 2006

MaterialsChina: To Float or Not To Float? (F)- Alcatel and Strong Chinese Competition Harvard Business School Case 706-036 The Chinese operations of Alcatel, a global communications solution provider based in France, were faced with... View Details
Keywords: Sean Silverthorne
  • 16 Aug 2024
  • In Practice

Election 2024: What's at Stake for Business and the Workplace?

foreign-born individuals, favoring their entry in the society and developing inclusive corporate culture. When thinking about immigration policy, it is key to adopt a “multi-generational” perspective. Given... View Details
Keywords: by Rachel Layne
  • 20 May 2008
  • First Look

First Look: May 20, 2008

Case 608-016 Cambrian House builds Internet-based products and services by relying entirely on its user community for all aspects of its innovation and new product development process. Users suggest ideas... View Details
Keywords: Martha Lagace
  • 20 Dec 2016
  • First Look

December 20, 2016

accounting for more than three quarters of U.S. corporate patents. The rise of import competition from China has represented a major competitive shock to the sector, which in theory could benefit or stifle innovation. In this paper we... View Details
Keywords: Carmen Nobel
  • 30 May 2000
  • Research & Ideas

Market Makers Bid for Success

of FairMarket, which provides online auction services for a variety of merchant and community sites. Meakem is the founder and CEO of FreeMarkets, which creates business-to-business online auctions for industrial parts and suppliers.... View Details
Keywords: by Staff; Web Services; Technology
  • 23 Apr 2001
  • Research & Ideas

Brand Power from Wedgwood to Dell: Part Two

Brand New also developed the ability to identify ability in others: organizational and strategic talent, as well as commercial imagination. Lauder, Schultz, and Dell—like the three entrepreneurs in the past—shared a willingness to... View Details
Keywords: by Martha Lagace
  • 10 Apr 2006
  • Research & Ideas

Lessons from the Browser Wars

simplified access to the online world, transforming the Internet from a communications vehicle for academics into a mass consumer phenomenon. At the same time, the growing usefulness of the Internet drove sales of personal computers off... View Details
Keywords: by Sara Grant; Computer; Consumer Products; Technology
  • January 2023
  • Case

Natura: Weathering the Pandemic at Brazil's Cosmetic Giant

By: Brian Trelstad, Pedro Levindo and Carla Larangeira
Brazil's Natura, a multi-brand cosmetics group, has taken several measures to safeguard the livelihoods of its thousands of employees and millions of sales representatives during the COVID-19 health and economic crisis. The company has also made strides in its efforts... View Details
Keywords: COVID-19 Pandemic; ESG Reporting; Acquisition; Customer Focus and Relationships; Decision Making; Social Entrepreneurship; Environmental Sustainability; Environmental Management; Climate Change; Ethics; Moral Sensibility; Values and Beliefs; Global Strategy; Corporate Governance; Health Pandemics; Human Resources; Human Capital; Crisis Management; Growth and Development Strategy; Marketing; Distribution Channels; Supply Chain; Corporate Social Responsibility and Impact; Mission and Purpose; Organizational Culture; Customer Ownership; Relationships; Business and Community Relations; Business and Stakeholder Relations; Networks; Partners and Partnerships; Science-Based Business; Reputation; Human Needs; Social Issues; Strategy; Equality and Inequality; Beauty and Cosmetics Industry; Brazil; Latin America
Citation
Educators
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Trelstad, Brian, Pedro Levindo, and Carla Larangeira. "Natura: Weathering the Pandemic at Brazil's Cosmetic Giant." Harvard Business School Case 323-065, January 2023.
  • 16 Sep 2008
  • First Look

First Look: September 16, 2008

Alstyne Abstract Platform-mediated networks encompass several distinct types of participants, including end users, complementors, platform providers who facilitate users' access to complements, and sponsors who develop platform... View Details
  • 05 Dec 2017
  • First Look

First Look at New Research and Ideas, December 5, 2017

https://www.hbs.edu/faculty/Pages/item.aspx?num=53563 The Use and Misuse of Patent Data: Issues for Corporate Finance and Beyond By: Lerner, Josh, and Amit Seru Abstract—Patents and citations are powerful tools for understanding innovative... View Details
Keywords: Sean Silverthorne
  • 06 Mar 2012
  • First Look

First Look: March 6

the growth of younger companies and revitalize large corporations through partnerships with innovative SMEs; 3) improving the match between education and employment opportunities, through apprenticeship programs and other... View Details
Keywords: Sean Silverthorne
  • 06 Oct 2015
  • First Look

October 6, 2015

technology and improved digital communication have been explored in a variety of contexts, the impact on economic activity—from consumer and entrepreneurial behavior to the ways in which governments determine policy—is less well... View Details
Keywords: Sean Silverthorne
  • 01 Nov 2024
  • In Practice

Layoffs Surging in a Strong Economy? Advice for Navigating Uncertain Times

layoffs lead to mistakes that undermine companies’ corporate goals. Doing a layoff for the right reason is not just smart strategically, it’s smart organizationally, since employees are more likely to stay engaged and work through the... View Details
Keywords: by Rachel Layne; Technology; Information Technology
  • September 2023 (Revised May 2025)
  • Teaching Note

On

By: Ramon Casadesus-Masanell, Karolin Frankenberger, Sascha Mader, Jordan Mitchell and Karen Elterman
Teaching Note for "On," HBS Case No. 723-430. On is a premium performance running shoe company founded in Switzerland in 2010. The company rapidly gained traction through its unique CloudTec cushioning technology, its innovative midsole plate called the Speedboard, and... View Details
Keywords: Brands and Branding; Business Growth and Maturation; Business Model; Business Startups; Business Strategy; Competitive Advantage; Competitive Strategy; Corporate Strategy; Customer Focus and Relationships; Customer Satisfaction; Digital Marketing; Disruptive Innovation; Distribution Channels; Entrepreneurship; Environmental Sustainability; Global Strategy; Initial Public Offering; Innovation and Invention; Innovation Strategy; Market Entry and Exit; Marketing Strategy; Product Design; Product Development; Product Marketing; Social Media; Strategy; Supply Chain Management; Technological Innovation; Apparel and Accessories Industry; Consumer Products Industry; Manufacturing Industry; Retail Industry; Sports Industry; Europe; Germany; Switzerland; United States
Citation
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Casadesus-Masanell, Ramon, Karolin Frankenberger, Sascha Mader, Jordan Mitchell, and Karen Elterman. "On (A) and (B)." Harvard Business School Teaching Note 724-375, September 2023. (Revised May 2025.)
  • 20 Nov 2012
  • First Look

First Look: November 20

time. Read the paper: http://www.europeanceo.com/business-and-management/2012/07/iso-standards-stamp-approval/ Children Develop a Veil of Fairness Authors:Alex Shaw, Natalia Montinari, Marco Piovesan, Kristina Olson, Francesca Gino, and... View Details
Keywords: Sean Silverthorne
  • 14 Dec 2011
  • Research & Ideas

The New Measures for Improving Nonprofit Performance

speak the same language for the most part. In the social sector we don't have nearly that degree of agreement over what constitutes useful, common metrics, even in subsectors like health care, education, and the environment. At the moment there's a lot of debate about... View Details
Keywords: by Julia Hanna
  • 28 Aug 2007
  • First Look

First Look: August 28, 2007

outdated. Instead, innovations are increasingly brought to the market by networks of firms, selected for their unique capabilities, and operating in a coordinated manner. This new model demands that firms develop different skills, in... View Details
Keywords: Martha Lagace
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