Publications

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November 2016 (Revised November 2016)
Case

Radial Analytics Probes Post-Acute Care

By: Richard G. Hamermesh and Olivia Hull

Thaddeus Fulford-Jones and Eric Weiss, founders of healthcare technology startup Radial Analytics, have been busy developing a software program designed to save hospitals money and improve patient outcomes by producing customized care plans for patients leaving the... View Details

Keywords: Electronic Medical Records; Electronic Health Records; Data Science; Entrepreneurship; Health Care and Treatment; Business Model; Business Startups; Innovation and Invention; Growth Management; Marketing Strategy; Product Launch; Product Positioning; Science-Based Business; Business Strategy; Health Industry; Health Industry; Cambridge; Massachusetts

April 2025
Case

Thrivent: From Insurance Agents to Financial Advisors

By: Hubert Joly, Leonard A. Schlesinger and Tom Quinn

Thrivent, a midwestern financial services company with a centuries-long history rooted in Lutheranism, had reached $10 billion in revenue mostly by selling life insurance. In the 2020s, however, CEO Terry Rasmussen began a transformation process centered around the... View Details

Keywords: Change Management; Transformation; Talent and Talent Management; Customer Focus and Relationships; Customer Value and Value Chain; Forecasting and Prediction; Employee Relationship Management; Retention; Selection and Staffing; Job Design and Levels; Human Capital; Leading Change; Mission and Purpose; Organizational Change and Adaptation; Organizational Culture; Insurance Industry; Insurance Industry; United States; Minneapolis

November–December 2014
Article

Using Time-Driven Activity-Based Costing to Identify Value-Improvement Opportunities in Healthcare

By: Robert S. Kaplan, Mary L. Witkowski, Megan Abbott, Alexis Guzman, Laurence Higgins, John Meara, Erin Padden, Apurva Shah, Peter Waters, Marco Weidemeier, Samuel Wertheimer and Thomas W. Feeley

As healthcare providers cope with pricing pressures and increased accountability for performance, they should be rededicating themselves to improving the value they deliver to their patients: better outcomes and lower costs. Time-driven activity-based costing offers... View Details

Keywords: Value Creation; Activity Based Costing and Management; Health Care and Treatment; Health Industry; United States; Europe

Find at Harvard

05 Jun 2007
First Look

First Look: June 5, 2007

accounts with no fees, no tiered interest rates, and no minimums. In industries where squeezing value from customers is commonplace, companies that dismantle these harmful practices and design a transparent,... View Details

Keywords: Martha Lagace

12 Apr 2015
News

Actively managed exchange traded funds are the NextShares big thing

Web

Help - Alumni

Help Account Information 12ms Frequently Asked Questions HBS Account & Login HarvardKey Login HBS Email Two-step verification (Duo) Spam Email & Phishing Profile Updates & Subscriptions LinkedIn Alumni... View Details

September 2012 (Revised December 2013)
Case

Roxbury Technology Corporation

By: Richard S. Ruback and Royce Yudkoff

Roxbury Technology is a Boston-based re-manufacturer of ink and toner cartridges. In early 2012 RTC was re-evaluating its approach to the company's two most important goals: reducing customer concentration and increasing profitability. RTC's largest customer accounted... View Details

Keywords: Social Enterprise; Social Entrepreneurship; Financial Management; Customers; Diversification; Green Technology Industry; Green Technology Industry; Boston

30 Nov 2016
Blog Post

Why I Didn’t Think I’d Get in to HBS

application to the world’s best business school – one that prides itself on ethnic, geographic, and industry diversity – felt pretty daunting. Indeed, whatever inkling of hope I might have harbored after looking in the mirror on the... View Details

August 2009 (Revised June 2011)
Case

Kansas City Zephyrs Baseball Club, Inc. 2006

By: Krishna G. Palepu

This case centers around a dispute between the owners and the players regarding the profitability of professional baseball teams in connection with the negotiations for a new collective bargaining agreement. The case describes the financial statements of the baseball... View Details

Keywords: Accrual Accounting; Financial Statements; Profit; Labor Unions; Measurement and Metrics; Agreements and Arrangements; Performance; Sports Industry; United States

22 Sep 2017
News

State Street’s SHE: Investing in Women Leaders

Web

Strategy Explained - Institute For Strategy And Competitiveness

compete in each distinct business or industry. While both are essential, business units typically account for 90% or more of economic performance—and therefore it is the focus of Michael Porter’s strategy work. The business unit, and not... View Details

May 2009 (Revised December 2009)
Case

Reliance Baking Soda: Optimizing Promotional Spending

By: John A. Quelch and Heather Beckham

Reliance Baking Soda is Stewart Corporation's oldest and most established product. The new Domestic Brand Director needs to create a 2008 marketing budget that delivers a profit increase of 10% over 2007 levels. She must first evaluate the effectiveness of past... View Details

Keywords: Communication Strategy; Quantitative Analysis; Consumer Marketing; Marketing Planning; Product Management; Sales Promotions; Program Budgeting; Marketing Strategy; Advertising; Product Marketing; Budgets and Budgeting; Sales; Consumer Products Industry

17 Aug 2023
Research & Ideas

‘Not a Bunch of Weirdos’: Why Mainstream Investors Buy Crypto

equity market, but a growing force to be reckoned with, according to the research. "Crypto is seeing large-scale adoption," Di Maggio says. At the same time, the industry finds itself in the spotlight of regulators who are exploring ways... View Details

Keywords: by Ben Rand

2024
Working Paper

Economic Budgeting for Endowment-Dependent Universities

By: John Y. Campbell, Jeremy C. Stein and Alex A. Wu

To understand their financial position, universities need to understand the long-term implications of their operating revenues and costs in relation to the financial assets they have available. Standard budgeting procedures that focus on one or two years at a time and... View Details

Keywords: Budgets and Budgeting; Cash Flow; Cost; Revenue; Education Industry

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January 2024 (Revised January 2025)
Case

Colbún and Chile’s Energy Transition

By: Forest Reinhardt, Jenyfeer Martinez Buitrago and Mariana Cal

In May 2023, Colbún, Chile’s second-largest electricity generator, plans capacity expansions using renewable energy and storage. This strategy supports Chile’s commitment to carbon neutrality (also known as net zero emissions) by 2050. The case delves into the... View Details

Keywords: Transition; Energy Generation; Renewable Energy; Climate Change; Investment; Governing Rules, Regulations, and Reforms; Infrastructure; Organizational Change and Adaptation; Expansion; Business Strategy; Energy Industry; Utilities Industry; Latin America; South America; Chile

March 2001 (Revised April 2001)
Case

Montefiore Medical Center

By: Robert S. Kaplan and Syeda Noorein Inamdar

A large urban medical center implements the Balanced Scorecard management tool. Elaine Brennan, senior VP of operations, has reorganized a highly functional health care organization into decentralized patient care centers and support units. Having recently endured the... View Details

Keywords: Balanced Scorecard; Health Care and Treatment; Management Systems; Organizational Structure; Corporate Strategy; Leadership Development; Growth and Development Strategy; Financial Reporting; Budgets and Budgeting; Cost Accounting; Corporate Accountability; Communication; Health Industry

March 2021 (Revised August 2022)
Case

Seeding and Selling Asana

By: Jeffrey F. Rayport, Susie Ma and Amram Migdal

In December 2019, Oliver Jay, Asana’s Chief Revenue Officer (CRO), was reconsidering his go-to-market (GTM) strategy. Asana was cloud-based work management software that enabled users to break up projects into discrete tasks that could be assigned, scheduled, and... View Details

Keywords: SaaS; Customer Journey; Business Model; Business Organization; Change Management; Growth and Development Strategy; Growth Management; Marketing Channels; Marketing Strategy; Product Marketing; Organizational Change and Adaptation; Organizational Design; Organizational Structure; Digital Platforms; Internet and the Web; Technology Industry; United States

September 2007 (Revised October 2007)
Case

TA Associates - MetroPCS (A)

Hythem El-Nazer, a young investment professional at TA Associates, believes he has found an attractive investment opportunity for the firm, MetroPCS, a wireless telecomm service provider. However, two months earlier, TA had invested considerable resources on this... View Details

Keywords: Private Equity; Investment; Mobile and Wireless Technology; Growth and Development Strategy; Financial Services Industry; Financial Services Industry